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  Global	
  Business	
  Model	
  (GBM)	
  Canvas:	
  Fractal	
  Hierarchy	
  for	
  Determining	
  Business	
  Model	
  Fitness	
  
Copyright	
  2013.	
  Dr.	
  Rod	
  King.	
  rodkuhnhking@gmail.com	
  &	
  hDp://businessmodels.ning.com	
  &	
  hDp://twiDer.com/RodKuhnKing	
  
Environment	
  
Business	
  Model	
  Canvas	
  
World	
  (Universe)	
  
Na6on	
  (Economy)	
  
Industry	
  
Business	
  (Locality)	
  
Region	
  
IE	
  
ME	
  
MEI	
  
KTC	
  
KEY:	
  “PESTLIED”	
  is	
  an	
  acronym	
  for	
  PoliScal;	
  Economic;	
  Social;	
  Technological;	
  Legal;	
  InternaSonal;	
  Environmental;	
  Demographic	
  
Macro-­‐Economic	
  Influencers	
  (MEI):	
  Global	
  Economy	
  
Industry	
  Ecosystem	
  (IE):	
  Supply	
  
Market	
  Ecosystem	
  (ME):	
  Demand	
  
Key	
  Trends	
  &	
  Complementors	
  (KTC):	
  PESTLIED	
  (-­‐/+)	
  
Global	
  Business	
  Model	
  (GBM)	
  Canvas:	
  	
  How	
  Fit	
  is	
  Your	
  Business	
  Model	
  (Ecosystem)?	
  
Environment	
  
Key	
  Ac6vi6es	
  
(KA)	
  
	
  
	
  
	
  
	
  
Key	
  Partners	
  
(KP)	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
Key	
  Resources	
  
(KR)	
  
	
  
	
  
	
  
	
  
Value	
  
Proposi6on	
  
(VP)	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
Customer	
  
Segments	
  
(CS)	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
Pain:	
  	
  
Cost	
  Structure	
  (C$)	
  
	
  
	
  
	
  
Delight:	
  
Revenue	
  Streams	
  (R$)	
  
	
  
	
  
	
  
Channels	
  
(CH)	
  
	
  
	
  
	
  
	
  
Customer	
  
Rela6onships	
  
(CR)	
  
	
  
	
  
	
  
(-­‐)	
   (+)	
  
Copyright	
  2013.	
  Dr.	
  Rod	
  King.	
  rodkuhnhking@gmail.com	
  &	
  hDp://businessmodels.ning.com	
  &	
  hDp://twiDer.com/RodKuhnKing	
  
Topics	
  of	
  the	
  above	
  canvas	
  are	
  mainly	
  adapted	
  from	
  The	
  Business	
  Model	
  Canvas	
  &	
  Environment	
  (www.businessmodelgeneraSon.com)	
  
Industry	
  Ecosystem	
  (IE):	
  Supply	
  
Market	
  Ecosystem	
  (ME):	
  Demand	
  
Key	
  Trends	
  &	
  Complementors	
  (KTC):	
  PESTLIED	
  (-­‐/+)	
  
q  What	
  &	
  how	
  does	
  business	
  con6nuously	
  learn	
  (to	
  create	
  customers,	
  profit	
  or	
  shared	
  value)?	
  
Macro-­‐Economic	
  Influencers	
  (MEI):	
  Global	
  Economy	
  

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Global Business Model (GBM) Canvas: How Fit Is Your Business Model (Ecosystem)?

  • 1.                                                                                      Global  Business  Model  (GBM)  Canvas:  Fractal  Hierarchy  for  Determining  Business  Model  Fitness   Copyright  2013.  Dr.  Rod  King.  rodkuhnhking@gmail.com  &  hDp://businessmodels.ning.com  &  hDp://twiDer.com/RodKuhnKing   Environment   Business  Model  Canvas   World  (Universe)   Na6on  (Economy)   Industry   Business  (Locality)   Region   IE   ME   MEI   KTC   KEY:  “PESTLIED”  is  an  acronym  for  PoliScal;  Economic;  Social;  Technological;  Legal;  InternaSonal;  Environmental;  Demographic   Macro-­‐Economic  Influencers  (MEI):  Global  Economy   Industry  Ecosystem  (IE):  Supply   Market  Ecosystem  (ME):  Demand   Key  Trends  &  Complementors  (KTC):  PESTLIED  (-­‐/+)  
  • 2. Global  Business  Model  (GBM)  Canvas:    How  Fit  is  Your  Business  Model  (Ecosystem)?   Environment   Key  Ac6vi6es   (KA)           Key  Partners   (KP)                         Key  Resources   (KR)           Value   Proposi6on   (VP)                       Customer   Segments   (CS)                       Pain:     Cost  Structure  (C$)         Delight:   Revenue  Streams  (R$)         Channels   (CH)           Customer   Rela6onships   (CR)         (-­‐)   (+)   Copyright  2013.  Dr.  Rod  King.  rodkuhnhking@gmail.com  &  hDp://businessmodels.ning.com  &  hDp://twiDer.com/RodKuhnKing   Topics  of  the  above  canvas  are  mainly  adapted  from  The  Business  Model  Canvas  &  Environment  (www.businessmodelgeneraSon.com)   Industry  Ecosystem  (IE):  Supply   Market  Ecosystem  (ME):  Demand   Key  Trends  &  Complementors  (KTC):  PESTLIED  (-­‐/+)   q  What  &  how  does  business  con6nuously  learn  (to  create  customers,  profit  or  shared  value)?   Macro-­‐Economic  Influencers  (MEI):  Global  Economy