http://goo.gl/aM9zfj

1. Customer
Gamifica/on
Pyramid:
8
Core
Drivers
of
Unhappy
People,
Products,
and
Workplaces
Profitably
Create,
Deliver,
and
Share
Happiness
Drivers
of
Unhappiness
S:
SPIRITUAL
Unhappiness
q Powerlessness
q Low
Self-­‐esteem
q IdenFty
Crisis
q Incompetence/Unskilled
(Constraints/Barriers/Obstacles)
q InjusFce/Selfishness
q Disunity/Hopelessness
q Society’s
DeterioraFon
q Being
Unrecognized
Achiever
Compe99on
E:
EMOTIONAL
Unhappiness
q Loneliness/Lack
of
Support
q RejecFon/Being
Bullied
q MiscommunicaFon
q Feeling
Unloved/Unwanted
q Apathy/Ugliness
q No
Romance
q Poor
Exchanges
q Egocentrism
q No
Big-­‐picture
Sense
or
Meaning
q Disempowerment
&
Low
Status
Socializer
q No
Social
Influence
q Trouble/Conflict/Fights
Collabora9on
I:
INTELLECTUAL
Unhappiness
q Ignorance/Mental
Block
q Boredom/Delay
q Confusion/Complexity
q Chaos/Being
Lost
q Indecision/Doubt
q Secrets/Mystery
q Uncertainty
q Inaccessibility
Discoverer
q Info
Overload
q Mundaneness
Explora9on
P:
PHYSICAL
Unhappiness
q Fear/Tension
q Hunger/Waste
q FaFgue/Stress
q Sickness/Death
q Physical
Pain
q Poverty/Debt
q Physical
Craving
q Danger/Stress
Survivor
Survival
Customer/Job
To
Get
Done/BUMP:
q Scarcity
q No
Sign
of
Accomplish-­‐
ment
#4ROD.
Dr.
Rod
King.
rodkuhnhking@gmail.com
&
hFp://businessmodels.ning.com
&
hFp://twiFer.com/RodKuhnKing