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Luke Ford
Local travel
movement is a
group of companies
promoting local
experiences
What is the definition of the
Local travel movement
Local Travel connects independent and
 mindful travellers with local people
An approach
   to travel
     that is
    mindful
of local people
An approach to travel that is
mindful of the local environment
An approach to travel that is
 mindful of the local culture
An approach
 to travel
   that is
   mindful
of the local
  economy
Focuses on
Tourism associations
   Travel companies
  Local communities
Focuses on
  Tourism associations
     Travel companies
    Local communities



and Travellers
 Adding more profitability to sustainability
Travellers want
  experiences
Now is the time to
 collectively embrace
 develop promote and
establish Local Travel
Engage share stories and spread the news
EuroEco 2010 Luke Ford

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