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PPC NATION

What AmeriCa's Fastest Growing Companies
Spend on Google AdWords Each Year

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Infographic: What Inc. 5000 Companies Spend On AdWords

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PPC Nation: What America’s Fastest-Growing Companies Spend On Google AdWords Each Year.
Equipped with SEMrush data, Hanapin Marketing looked at yearly PPC spend for companies on the annual Inc. 5000 list. Hanapin did some analysis based on Inc. 5000 and our data, and created the infographic.

Publicado en: Datos y análisis, Marketing
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Infographic: What Inc. 5000 Companies Spend On AdWords

  1. 1. 'A f‘V IT': :I I »: tI"». ’I PPC NATION What AmeriCa's Fastest Growing Companies Spend on Google AdWords Each Year Based on Companies who made the Inc.5000 Iist. ToTAL REVENUE FOR ALL INC 5000 COMPANIES: $274, 976,300, 000. 00 2 ToTAL PPC SPEND FOR ALL INC 5000 COMPANIES: $802 71, 748. 00 NUMBER OF COMPANIES THAT SPEND IN PPC: AVERAGE REVENUE SPENT ON PPC PER COMPANY: $20,404.61 The top 5 alone have a r which is .66°/ o of revenue C‘ K REVENUE SPEND REVENUE SPEND REVENUE SPEND $134,000,000.00 $2,965,473.00 evenue of $2,687,300,000.00 and spend $17,825,857.00 in PPC, spent on PPC. REVENUE SPEND $1,100,000,000.00 $5,262,098.00 $22,400,000.00 $4,321,490.00 '9 SO REVENUE SPEND $515,100,000.00 $2,774,521.00 $915,800,000.00 $2,502,275.00 TOP PPC SPENDERS PER INDUSTRY HEALTH INDUSTRY: 316 COMPANIES TOP 5 SPENDERS 0 ASENTRA HEALTH REVENUE: $20,400, 000.00 SPEND: $918,529.00 6 ASPEN DENTAL REVENUE: $(364,4000,000.00 SPEND: $737,465.00 KEEN REVENUE: $7, 000, 000. 00 SPEND: $545, 624.00 ECLINICAL WORKS REVENUE: $269, 700,000.00 SPEND: $379, 097 00 MEDICAL GUARDIAN REVENUE: $10,900,000. 00 SPEND: $330,036.00 CONSUMER PRODUCTS & SERVICES INDUSTRY: 185 COMPANIES TOP 5 SPENDERS 0 CARGURUS REVENUE: $22,400, 000.00 SPEND: $4,321,490.00 9 TRUE CAR REVENUE: $134,000,000.00 SPEND. ‘ $2,965,473.00 REVENUE: $178,200,000. 00 SPEND: $952,965.00 0 CoUPoNS. CoM REVENUE: $178,200,000. 00 SPEND. ‘ $952,965.00 BOX OFFICE TICKET SALES REVENUE. ’ $22,500,000.00 SPEND. ’ $ 769, 752. 00 ZOOSK TELECOMMUNICATIONS INDUSTRY: G CoNSUMER CELLULAR REVENUE. ‘ $353,800,000.00 9 PHoNE PowER REVENUE. ’ $17,300,000.00 SPEND. ’ $184,720.00 REVENUE. ‘ $5I,700,000.00 SPEND. ‘ $102,818.00 0 KEEP CALLING SPEND. ‘ $99,961.00 wIRELESS EMPORIUM REVENUE. ’ $11,800,000. 00 111 COMPANIES SPEND. ‘ $605,106.00 0 TwILIo REVENUE. ‘ $4I,000,000.00 SPEND. ‘ $48,959.00 FINANCIAL SERVICES INDUSTRY: 215 COMPANIES TOP 5 SPENDERS ¢ LENDING CLUB REVENUE: $98,000, 000.00 SPEND: $602, 701.00 9 GROWTHINK REVENUE: $9,600,000.00 SPEND: $225,149.00 6 CAN CAPITAL REVENUE: $215,500, 000.00 SPEND: $209,026.00 0 CARoUSEL CHECKS REVENUE: $13, 000,000. 00 SPEND: $206,611.00 SWII-7 CAPITAL REVENUE: $11, 700,000.00 SPEND: $189,644.00 ENERGY INDUSTRY: 95 COMPANIES TOP 5 SPENDERS 0 CAMS REVENUE: $57,100,000.00 SPE ND: $590, 900.00 6 VERENGO SOLAR REVENUE: $115, 700, 000.00 SPEND: $ 77, 550.00 0 CLEAN SoLAR REVENUE: $7,500,000.00 SPEND: $62, 305.00 SOLAR UNIVERSE REVENUE: $57,200, 000. 00 SPEND: $41,119.00 LIBERTY POWER REVENUE: $795,300,000. 00 SPEND: $37,233.00 RETAIL INDUSTRY: 171 COMPANIES a WAYFAIR. COM REVENUE. ’ $915,800,000.00 SPEND. ’ $2,502,275.00 6 BODYBU| LD| NG. COM REVENUE. ’ $420,500,000.00 SPEND. ’ $1,002,903.00 9 THE CLYMB REVENUE. ’ $64,500,000.00 SPEND. ’ $662,957.00 0 oPTICSPLANET REVENUE. ’ $I68,900,000.00 SPEND. ’ $630,992.00 ALEX AND ANI REVENUE. ’ $230,100,000.00 SPEND. ’ $341,238.00 FOOD 8. BEVERAGE INDUSTRY: 110 COMPANIES TOP 5 SPENDERS 0 GOURMETG| FTBASKETS. COM REVENUE: $20,500,000.00 SPEND: $231,598.00 9 THE FRESH DIET REVENUE: $26,900, 000.00 SPEND: $171, 760.00 KATOM RESTAURANT SUPPLY REVENUE: $55,000,000.00 SPEND: $151, 906. 00 BURKETT RESTAURANT EQUIPMENT REVENUE: $25, 700,000.00 SPEND: $78,001.00 POPCORN PALACE REVENUE: $7,300, 000. 00 SPE ND: $ 72, 769.00 ENGINEERING INDUSTRY: 44 COMPANIES TOP 5 SPENDERS 0 ESC SERVICES REVENUE. ‘ $5,700,000.00 SPEND: $7,065.00 LANDPOINT RE VENUE: $33, 000,000.00 SPE ND: $3.4 77 00 KEYSTONE COMPLIANCE REVENUE: $2,100,000.00 SPEND: $2,279.00 ENGINEERED ENDEAVORS REVENUE: $15, 000, 000. 00 SPEND: $444.00 INOLECT REVENUE: $10,400,000. 00 SPEND: $248.00 SOFTWARE INDUSTRY: 288 COMPANIES TOP 5 SPENDERS G BIGCOMMERCE REVENUE: $23,500,000.00 SPEND: $1,376,225. 00 F| VE9 REVENUE: $84,100,000.00 SPEND. ‘ $796,137.00 BOMGAR REVENUE: $48, 700,000.00 SPEND: $732,845.00 VELOCIFY RE VENUE. ‘ $29,600, 000. 00 SPEND: $485,024.00 CODE 42 REVENUE: $38,200,000.00 SPEND: $400,182.00 EDUCATION INDUSTRY: 63 COMPANIES TOP 5 SPENDERS a PROJECT MANAGEMENT ACADEMY REVENUE. ‘ $8,100,000.00 SPEND: $419,253.00 NATIONAL COLLEGIATE SCOUTING ASSOCIATION REVENUE: $47,500,000.00 SPEND: $170,342. 00 ONLC TRAINING CENTERS REVENUE: $19,200, 000. O0 SPEND: $168,371.00 PLURALSIGHT REVENUE: $28,500,000.00 SPE ND: $ 79,202.00 CBT NUGGETS REVENUE: $18,100,000.00 SPEND: $69,290.00 ENVIRONMENTAL SERVICES INDUSTRY: 36 COMPANIES TOP 5 SPENDERS o JUNKLUGGERS REVENUE. ’ $3,000,000.00 SPEND. ’ $3,94700 9 ATLANTIC DUCT CLEANING REVENUE: $2,400,000.00 SPEND: $2,848.00 MIDWEST INDUSTRIAL SUPPLY REVENUE. ‘ $26, 700,000.00 SPE ND: $2, 350.00 WORLD WATER WORKS REVENUE: $15, 000, 000. 00 SPE ND: $1, 012.00 ARBORWELL REVENUE: $21,200, 000. 00 SPEND: $926.00 INSURANCE INDUSTRY: 51 COMPANIES I N SU RE 0 N REVENUE: $11,800,000. 00 SPEND: $503,430. 00 CHOICE HOME WARRANTY REVENUE: $27,100,000.00 SPEND: $386,860.00 ICAN BENEFIT GROUP REVENUE: $40, 900,000. 00 SPEND: $93,645.00 REAL ESTATE INDUSTRY: 101 COMPANIES TOP 5 SPENDERS GUARANTEED RATE 0 RE VENUE. ‘ $455,100,000.00 SPEND: $189,38700 APARTMENT LIST REVENUE: $17,2000,000.00 SPEND: $167,288.00 THE CASSINA GRoUP 9 REVENUE: $4,100, 000.00 SPEND. ’ $34,653.00 RENTERS WAREHOUSE 0 REVENUE: $12,200, 000. 00 SPEND: $18,462.00 MERIDIAN PACIFIC PROPERTIES REVENUE: $13,400, 000.00 SPE ND: $14,588.00 BUSINESS PRODUCTS 8. SERVICES INDUSTRY: 327 COMPANIES TOP 5 SPENDERS DISCoUNT MUGS 0 REVENUE: $98,200, 000.00 SPEND: $2,315,092.00 GENESYS REVENUE: $740,200, 000. 00 SPEND: $554,302.00 INSTRUMART 6 REVENUE: $32,800, 000.00 SPEND: $245,090.00 DIGGYPoD 0 RE VENUE. ’ $3,600,000.00 SPEND: $128, 745.00 WRITER ACCESS REVENUE: $2, 900, 000. 00 SPE ND: $199,841.00 CONSTRUCTION INDUSTRY: 137 COMPANIES TOP 5 SPENDERS CLoSET AMERICA 0 REVENUE: $5,600,000.00 SPE ND: $69,562.00 WINDOW NATION REVENUE: $31,200, 000.00 SPEND: $34,600.00 KOFFLER SALES REVENUE: $3,500,000.00 SPEND. ’ $32, 689.00 JACKSON DESIGNS AND REMoDELING 0 REVENUE: $ 10,000, 000.00 SPEND. ‘ $30,056.00 STATEWIDE REMODELING REVENUE: $39,000, 000.00 SPEND: $29,377.00 GOVERNMENT SERVICES INDUSTRY: 154 COMPANIES TOP 5 SPENDERS USPATRIoT0 REVENUE: $20,000, 000.00 SPEND: $68,063.00 BIDSYNC REVENUE: $9,400,000.00 SPEND: $29,281.00 LUNARLINE 9 REVENUE: $11,300,000.00 SPEND: $28,448.00 BODY ARMoR oUTLET 0 RE VE NUE . ‘ $2,400, 000.00 SPEND: $12,102.00 CARAHSOFT TECHNOLOGY REVENUE: $ 1, 700,000, 000.00 SPEND: $2,328.00 ADVERTISING 8 MARKETING INDUSTRY: 358 COMPANIES TOP 5 SPENDERS LIFESCRIPT 0 REVENUE: $39,500,000.00 SPEND: $2,027,277.00 FREERATEUPDATE. COM REVENUE: $8,200, 000.00 SPEND. ’ $1,232,759.00 CUSToMER MAGNETISM 9 REVENUE: $3,300, 000.00 SPEND: $319, 764.00 PINNACLE PRoMoTIoNS 0 REVENUE: $24,500, 000.00 SPE ND: $184, 014.00 WORDSTREAM REVENUE: $ 6, 600, 000.00 SPEND: 172,313.00 HUMAN RESOURCES INDUSTRY: 160 COMPANIES TOP 5 SPENDERS BEYOND. COM 0 REVENUE: $35,600, 000.00 SPEND: $318,404.00 JOBVITE REVENUE: $14,500, 000.00 SPEND: $136,391.00 TRINET 9 REVENUE. ’ $1,600,000.00 SPEND: $95,233.00 PAYCoM 0 REVENUE: $107,600,000.00 SPEND: $86,994.00 JOBS2CAREERS RE VENUE: $22,400, 000.00 SPEND: $61,958.00 IT SERVICES INDUSTRY: 558 COMPANIES TOP 5 SPENDERS GODADDY. COM 0 REVENUE: $1, 100,000, 000.00 SPEND: $5,262,098.00 LIQUID WEB REVENUE: $$7,100,000.00 SPEND: $687,729.00 APPRIVER 0 REVENUE: $43, 600, 000.00 SPEND: $460,800.00 SINGLEHoP 0 REVENUE: $29,200, 000. 00 SPE ND: $43 7, 739.00 PLEX REVENUE: $60,000,000.00 SPEND: $317,22700 MANUFACTURING INDUSTRY: 158 COMPANIES TOP 5 SPENDERS COMPLIANCESIGNS 0 RE VE NUE . ' $7,200, 000.00 SPEND. ’ $202,226.00 PLASTICPR| NTERS. COM REVENUE: $8,200,000.00 SPEND: $146,236.00 ALLEN EDMoNDS 9 REVENUE: $145,300, 000.00 SPEND. ‘ $55,301.00 ADAFRUIT 0 RE VENUE: $22,100, 00000 SPEND. ’ $77,198.00 ADVANCED FLOW ENGINEERING REVENUE: $22,200, 000.00 SPE ND: $15, 95700 MEDIA INDUSTRY: 51 COMPANIES TOP 5 SPENDERS LIVESTREAM ¢ RE VENUE. ‘ $25,100,000.00 SPE ND: $31, 034.00 AUDIOMICRO REVENUE: $5,400,000.00 SPEND: $4,388.00 REF| NERY29 REVENUE: $29,100,000.00 SPEND: $2,529.00 SMASHWORDS 0 REVENUE: $22,000, 000.00 SPEND: $1,327.00 INSPIRIA MEDIA RE VENUE I $2,300, 000.00 SPE ND: $796.00 COMPUTER HARDWARE INDUSTRY: 27 COMPANIES TOP 5 SPENDERS CLICKAWAY 0 REVENUE: $20,400, 000.00 SPEND: $149,216.00 CABLESANDKITS RE VENUE: $14,100,000.00 SPEND: $70,961.00 STARTECH. CoM 9 REVENUE: $81,800,000.00 SPEND: $2-/7650.00 MAC OF ALL TRADES 0 RE VENUE. ’ $7, 600, 000.00 SPEND. ’ $26,117.00 SILICON MECHANICS REVENUE: $43,300, 000.00 SPE ND: $14,522.00 SECURITY INDUSTRY: 58 COMPANIES TOP 5 SPENDERS SIMPLISAFE HOME SECURITY G RE VENUE. ‘ $38,500,000.00 SPEND: $2,399,502.00 DIGICERT RE VE NUE. ‘ $45,000, 000. 00 SPEND: $587,162.00 CCTV SECURITY PRoS 9 REVENUE: $8,600, 000. 00 SPE ND: $408,468.00 SMITH MoNIToRING 0 REVENUE: $ 7,400, 000. 00 SPE ND: $166,058.00 ALERT LOGIC REVENUE: $42,200, 000. 00 SPEND: $58,064.00 0 QUOTEWIZARD REVENUE. ‘ $36,200,000.00 SPEND: $61,455.00 PROSIGHT SPECIALTY INSURANCE GROUP REVENUE: $443,500,000.00 SPEND: $53,854.00

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