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An evidence based
approach to increasing
school meal uptake
Project:

Department of Education school meal bid

Prepared by:

Paul Aagaard

Date:

Thursday 24th October, 2013

Email:

paul.a@recipeforchange.co.uk

Twitter

Recipe_4_change

Website:

www.recipeforchange.co.uk
PRESENTATION OUTLINE
Credentials

• Recipe for Change vision
• Knowledge and expertise

Challenges

• School Meal issues
• Rationale

Solution

• Evidence based solution
• DofE bid opportunity
SCHOOL MEAL CHALLENGES
Parent
misperceptions
about school
meals

UFSM Capacity

Ofsted
inspections of
the dining hall

Challenges
Meal uptake
isn’t a priority
for heads

Lost learning
minutes
Poor Midday
Supervisor
morale
WHY ARE THE CHALLENGES SUCH AN
ISSUE?
Long queues
Midday
Supervisor
attitudes

Segregating
packed
lunches

Lunchtime
environment
Not sitting
with friends

Not enough
time to eat
LUNCHTIMES CONSEQUENCES

Poor
concentration

Disrupted
afternoon
lessons
Bullying

Lunchtime
issues
Unsafe
environment

Inappropriate
behaviour
STRATEGIC SOLUTION
Behaviour &
Safety

School
meal
caterers
School Meal
Provision

Increasing
school meal
uptake

Recipe for
Change

Public
Health

LA catering
teams

Obesity
Prevention

Performance
Management
A PROVEN FORMULA TO INCREASE
UPTAKE
Needs
assessment

Evaluation

Pupil & Parent
healthy eating
workshops

Lunchtime
action plan

Systemic
lunchtime
changes
SUMMARY OF OUTCOMES
Parental
engagement
Increased school
meal uptake

MDSA
motivation

Reduced food
waste

MDSA
professional
development

Improved
concentration

Improved
behaviour
EVIDENCE BASED OUTCOMES
Little
Common

West
Blatchington

• 20% school meal increase.
• 75% reduction in bullying.

• Teachers reported an improvement
in concentration.
• Improved parental engagement with
the introduction of Halal option.
DofE SCHOOL FOOD BID
Brief

• Support implementation of School Food Plan.
• £11.8 million funding for specialists to
increase school meal uptake.

Target
schools

• 5,000 target schools.
• Suggested eligibility criteria include low uptake
and high FSM.

Outcomes

• Increase uptake by a minimum of 5% in 5,000
primary and secondary schools by September
2015.
KEY SUCCESS CRITERIA

Head
teacher

The
customer

Whole school
approach
LUNCHTIME LEARNING
OPPORTUNITES
Improved
instant
recall.

E books
based on
Multiple
characters.

Reduced
food waste.

www.timestableplates.com

QR code
linked to
daily food
recipes.
PRE-SCHOOL TRANSITION TO
SUPPORT UFSM

Problem

• Children spend too much time in the
dining room.

• Children’s motor and social skills need
to be developed.

Solution

• Knife & fork usage transition campaign
between nursery and reception.
BID PROPOSITION
Create a consortium of SE Region and
London LAs and caterers to develop
lunchtime improvement programmes that
will increase school meal uptake in up to
100 target primary schools.
PROPOSED CONSORTIUM PARTNERS
Recipe for
Change

East Sussex

Brighton & Hove

Surrey

London LAs

Public Health

Public Health

LA Catering

LA Catering

LA Contracts
Management
Team

LA School Meals
Team

Babcock 4S

Chartwells

Eden

Caterers

Caterers
WORK PROGRAMME
Target school
briefings
Evaluation

Needs
assessment

Secure website
for data

Parent/pupils
workshops

Lunchtime
ambassadors

Systemic
lunchtime
changes
PARTNER RESPONSIBILITIES
Partners

Responsibilities

Recipe for Change Catalyst for Change.

Harnessing partners expertise and resources.
Schools

Sign a Service Level Agreement.
Appoint lunchtime ambassador to embed changes.

LA Catering

Identifying target schools.
School meal team to drive actions plans in partnership with
caterers and lunchtime ambassadors.
Capital investment where required.

Caterers

Operations team to implement action plans including
parent and pupil interventions.
FUNDING FOR AN LA WITH 20 SCHOOLS
Activity

Partner

DofE funding

Beneficiary

None

Target school briefings

Partner
funding

£2,000

Recipe for
Change

Needs assessments

LA (Contracts
Management
and/or Public
Health

£8,000
(Cash
contribution)

£8,000

Recipe for
Change

Parent lunches

Caterers

£2,400
(existing
budget)

None

Schools

Healthy workshops

Caterers

£2,000
(existing
budget)

None

Schools

None

£2,000
(Schools to apply
for funding)

Schools

Kitchen staff
curriculum support
FUNDING FOR AN LA WITH 20 SCHOOLS
Activity

Partner

DofE funding

Beneficiary

None

Lunchtime
ambassadors

Partner
funding

£10,000

Schools

Lunchtime resources
(bands, tablecloths
etc.)

LA & caterers

£2,000
(Existing
budget)

£2,000

Schools

Capital Investment
(kitchen / dining room
equipment)

LA

£10,000
(Existing
budget)

None

Schools

Project coordination

Recipe for
Change

£1,200
(Cash
contribution)

None

All partners

Secure website for
data collection

Recipe for
Change

£600
(Cash
contribution)

None

All partners
FUNDING FOR AN LA WITH 20 SCHOOLS
Activity

Partner

Partner
funding

DofE funding

Beneficiary

Evaluation

None

£2,000

Recipe for
Change

LA CASH

£8,000

RECIPE FOR
CHANGE CASH
LA EXISTING
BUDGET
TOTAL FOR 20
SCHS
TOTAL FOR 100
SCHS

£1,800
£16,400

£26,200

£26,000

£131,000

£130,000
NEXT STEPS
DofE bid

• Expressions of interest to be agreed.
• East Sussex and Brighton & Hove have
already expressed interested.

Times Table
Plates

•Sponsorship opportunity for LAs interested
in distributing plates to all schools.
•Discounted price for individual schools.

LA advice &
support

• Recipe for Change are happy to run school
briefing sessions on how to manage UFSM
capacity for LAs.

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Recipe for Change - London LAs - School Meal Uptake

  • 1. An evidence based approach to increasing school meal uptake Project: Department of Education school meal bid Prepared by: Paul Aagaard Date: Thursday 24th October, 2013 Email: paul.a@recipeforchange.co.uk Twitter Recipe_4_change Website: www.recipeforchange.co.uk
  • 2. PRESENTATION OUTLINE Credentials • Recipe for Change vision • Knowledge and expertise Challenges • School Meal issues • Rationale Solution • Evidence based solution • DofE bid opportunity
  • 3. SCHOOL MEAL CHALLENGES Parent misperceptions about school meals UFSM Capacity Ofsted inspections of the dining hall Challenges Meal uptake isn’t a priority for heads Lost learning minutes Poor Midday Supervisor morale
  • 4. WHY ARE THE CHALLENGES SUCH AN ISSUE? Long queues Midday Supervisor attitudes Segregating packed lunches Lunchtime environment Not sitting with friends Not enough time to eat
  • 6. STRATEGIC SOLUTION Behaviour & Safety School meal caterers School Meal Provision Increasing school meal uptake Recipe for Change Public Health LA catering teams Obesity Prevention Performance Management
  • 7. A PROVEN FORMULA TO INCREASE UPTAKE Needs assessment Evaluation Pupil & Parent healthy eating workshops Lunchtime action plan Systemic lunchtime changes
  • 8. SUMMARY OF OUTCOMES Parental engagement Increased school meal uptake MDSA motivation Reduced food waste MDSA professional development Improved concentration Improved behaviour
  • 9. EVIDENCE BASED OUTCOMES Little Common West Blatchington • 20% school meal increase. • 75% reduction in bullying. • Teachers reported an improvement in concentration. • Improved parental engagement with the introduction of Halal option.
  • 10. DofE SCHOOL FOOD BID Brief • Support implementation of School Food Plan. • £11.8 million funding for specialists to increase school meal uptake. Target schools • 5,000 target schools. • Suggested eligibility criteria include low uptake and high FSM. Outcomes • Increase uptake by a minimum of 5% in 5,000 primary and secondary schools by September 2015.
  • 12. LUNCHTIME LEARNING OPPORTUNITES Improved instant recall. E books based on Multiple characters. Reduced food waste. www.timestableplates.com QR code linked to daily food recipes.
  • 13. PRE-SCHOOL TRANSITION TO SUPPORT UFSM Problem • Children spend too much time in the dining room. • Children’s motor and social skills need to be developed. Solution • Knife & fork usage transition campaign between nursery and reception.
  • 14. BID PROPOSITION Create a consortium of SE Region and London LAs and caterers to develop lunchtime improvement programmes that will increase school meal uptake in up to 100 target primary schools.
  • 15. PROPOSED CONSORTIUM PARTNERS Recipe for Change East Sussex Brighton & Hove Surrey London LAs Public Health Public Health LA Catering LA Catering LA Contracts Management Team LA School Meals Team Babcock 4S Chartwells Eden Caterers Caterers
  • 16. WORK PROGRAMME Target school briefings Evaluation Needs assessment Secure website for data Parent/pupils workshops Lunchtime ambassadors Systemic lunchtime changes
  • 17. PARTNER RESPONSIBILITIES Partners Responsibilities Recipe for Change Catalyst for Change. Harnessing partners expertise and resources. Schools Sign a Service Level Agreement. Appoint lunchtime ambassador to embed changes. LA Catering Identifying target schools. School meal team to drive actions plans in partnership with caterers and lunchtime ambassadors. Capital investment where required. Caterers Operations team to implement action plans including parent and pupil interventions.
  • 18. FUNDING FOR AN LA WITH 20 SCHOOLS Activity Partner DofE funding Beneficiary None Target school briefings Partner funding £2,000 Recipe for Change Needs assessments LA (Contracts Management and/or Public Health £8,000 (Cash contribution) £8,000 Recipe for Change Parent lunches Caterers £2,400 (existing budget) None Schools Healthy workshops Caterers £2,000 (existing budget) None Schools None £2,000 (Schools to apply for funding) Schools Kitchen staff curriculum support
  • 19. FUNDING FOR AN LA WITH 20 SCHOOLS Activity Partner DofE funding Beneficiary None Lunchtime ambassadors Partner funding £10,000 Schools Lunchtime resources (bands, tablecloths etc.) LA & caterers £2,000 (Existing budget) £2,000 Schools Capital Investment (kitchen / dining room equipment) LA £10,000 (Existing budget) None Schools Project coordination Recipe for Change £1,200 (Cash contribution) None All partners Secure website for data collection Recipe for Change £600 (Cash contribution) None All partners
  • 20. FUNDING FOR AN LA WITH 20 SCHOOLS Activity Partner Partner funding DofE funding Beneficiary Evaluation None £2,000 Recipe for Change LA CASH £8,000 RECIPE FOR CHANGE CASH LA EXISTING BUDGET TOTAL FOR 20 SCHS TOTAL FOR 100 SCHS £1,800 £16,400 £26,200 £26,000 £131,000 £130,000
  • 21. NEXT STEPS DofE bid • Expressions of interest to be agreed. • East Sussex and Brighton & Hove have already expressed interested. Times Table Plates •Sponsorship opportunity for LAs interested in distributing plates to all schools. •Discounted price for individual schools. LA advice & support • Recipe for Change are happy to run school briefing sessions on how to manage UFSM capacity for LAs.