7. Existing customers move directly into the program POINTS: 100-500 PLATINUM POINTS – 1000 & ABOVE Customer who buys products above 20000 Customer who buys products above 10000 GOLD POINTS: 500 - 1000 Customer who buys products above 5000/- SILVER Note : Every customer who purchases over and above 5000/- and other products from "Corporate / Brand" will receive the "Corporate / Brand" Loyalty Card based on points accumulated and preloaded with points and as per records of purchase made and will further start earning the point on the billing pattern from day one and redeem.
8. Accruals An array of opportunities to accrue points At Actuals :Earns on billing - Rs. 100 = 1 Point. Points can be earned based on usage & tenure. Per point value will differ for each category of club membership. Value Added Services : Additional smart points on availing the VAS. Referrals, corporate connect For example : Cont…
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10. Use "Corporate / Brand" Desk services and PRG – 50 Points
11. "Corporate / Brand" Birthday (& even on Customers birthday) - 50 Points
12. Pay before schedule or have a credit account – 50 PointsExtraneous : An Accelerated point program on Travel, Dining, Movie & Shopping arenas Cont…
13. Bonus offers Fantastic offers! International Domestic Weekend Breaks Air tickets customers earn extra points each time they purchase travel. {Similarly for some Dining, Movies, Shopping points….. }
14. Points Update Option 1 Step 1 : "Corporate / Brand" will have a excess to upload the data on the website. Step 2 : Website will be enabled with features for auto converting user’s bill amounts into points Step 3 : AllPoints utilised for redemptions will be auto depleted from the customers kitty; just like points would be accumulated on usage and spend at extraneous locations. Option 2 Step 1 : "Corporate / Brand" sends RP customer’s data on softcopy by mail. Step 2 : RP handles the feed link for point maintenance.
15. Features On enrollment the customer gets a Welcome Kit The welcome kit consists a welcome letter with a "Corporate / Brand" Loyalty Card, Couple Movie Voucher for instant gratification. On completing 3 months in the program, customers will receive the Add onn Card with a Booklet, “The "Corporate / Brand" Club Card” or The existing Loyalty Card to be Upgraded to “ The "Corporate / Brand" Club Card”, which will have add onn features and value offers detailed as below. The "Corporate / Brand" Club Card Offers will be redeemable at 4000 outlets, discounts & privileges spread under 10 categories Movies Shopping online/real time Travel Domestic / International / Week end Breaks Restaurants Hotels Jewellery Fast food Beauty Parlors Spas Gyms
16. "Corporate / Brand" Club Card "Corporate / Brand" ESSENTIAL "Corporate / Brand" POWER "Corporate / Brand" ROYALE
17. Key Attractions "Corporate / Brand“ Ginieday - Every Friday there is super discounted stuff exclusively on e- shopping for "Corporate / Brand"’s customers. "Corporate / Brand“ Ginieflick- Enjoy privileges of being in "Corporate / Brand" by enjoying movies on 5th of every month "Corporate / Brand“ Ginieluck- "Corporate / Brand" can make your luck shine more. A lucky draw per quarter "Corporate / Brand“ GinieMOY– Special Fox Movie exclusively 4U
18. Online Platform To successfully run any Loyalty program it is important to gather all the participants on to a common platform. The Platform we have chosen is a specially designed Website, http://www.rewardport.in/corporaterewardz to meet & interact with all the privileged "Corporate / Brand" customers. ( http://www.CorporateBrandloyalty.rewardport.in ) Besides we will be using various offline communication tools – Redemption catalogue
19. Steps to Redeem Products {Online / Offline} Step 1 Customer selects the gift From the website. And goes to “redeem “ OR If from catalogue then sms redemption code to 57575 Step 2 Points get depleted from his account
20. Step 3 Step 4 Auto mail sent to - RP RewardPort dispatches to the Customer.