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The Salesforce Essentials 2014 Keynote Session

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Welcome to the Customer Success Platform – Connect with Your Customers in a Whole New Way.

The revolution of sales, service, marketing, community, apps and data has transformed the way we do business. Every industry is now being disrupted and speed is the new currency of business. In this presentation, Salesforce introduces the Customer Success Platform, allowing your business to connect with your customers in a whole way.

Publicado en: Tecnología

The Salesforce Essentials 2014 Keynote Session

  1. 1. Dan Bognar Vice President, Sales Engineering APAC @danbognar #SalesforceEssentials
  2. 2. Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of product or service availability, subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, new products and services, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the outcome of any litigation, risks associated with completed and any possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of, inc. is included in our annual report on Form 10-K for the most recent fiscal year and in our quarterly report on Form 10-Q for the most recent fiscal quarter. These documents and others containing important disclosures are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other presentations, press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available., inc. assumes no obligation and does not intend to update these forward-looking statements.
  3. 3. Than kyo u Thank you Thank you.
  4. 4. World’s #1 CRM company * World’s most admired software company #1 most admired in software #3 best place to work Australia World’s most innovative company 2011 • 2012 • 2013 • 2014 4TH YEAR IN A ROW! *Source: IDC, Worldwide CRM Applications 2014-2018 Forecast and 2013 Vendor Shares, Doc #248875, June 2014 Image FPO Celebrating 15 Years of Customer Success
  5. 5. 1% Time Equity Product 680,000+ Hours Service $68M+ Grants 23,000+ Non-profit Organizations 1/1/1 Model Adopted by
  6. 6. Mainframe LAN / WAN SNA Terminal Server Client customer transactions connected things Cloud LTE Mobile Connect With Your Customers in a Whole New Way Thousands Millions Billions Trillions
  7. 7. But Most Companies Disconnected From Customers Your Customers Your Company Service Agents Salespeople Your Partners
  8. 8. Connecting With Customers Delivers Success + 40 % 40 % + 55 % + 39 % + 32 % + Increase in sales Customer satisfaction Marketing ROI Customer retention Faster deployment Average Percentage Improvements Reported by Salesforce Customers
  9. 9. Become a Customer Company Connect with your customers in a whole new way Sales Service Marketing Apps Community Analytics
  10. 10. Sales Revolution 5B smartphones by 2017 Sell in a whole new way
  11. 11. Service Revolution 75B connected products by 2020 Service in a whole new way
  12. 12. Marketing Revolution Create 1:1 journeys Market in a whole new way Store Mobile Partner Product Email Social
  13. 13. Community Revolution 2.3B social users Engage in a whole new way with communities
  14. 14. App Revolution Every company becoming a cloud company Build mobile apps fast
  15. 15. Data Revolution 90% of world’s data created in last 2 years Know your customers in a whole new way
  16. 16. Customer Data Explosion 90% of the world’s data created in last two years 50X Product data by 2020 19X Unstructured data 10X Mobile data by 2020 by 2020
  17. 17. The Data Divide Your Data Your Business Marketers Salespeople Service Agents
  18. 18. Introducing Wave: The Salesforce Analytics Cloud Analytics for the rest of us Everyone Mobile Platform analytics cloud
  19. 19. Sales Service Marketing Apps Community Analytics
  20. 20. Customer Success Platform in Action Analytics for the rest of us Build mobile apps faster Sell, Service, Market & Engage in a whole new way
  21. 21. 2013: Introduced Salesforce1 “Back to the Future” Subtitle text 84K companies 10X using APIs Salesforce1 app 4M + apps built
  22. 22. How Do You Connect to the Next Generation of Devices? New Devices Employees, Partners & Customers Employees Customers Partners
  23. 23. Introducing Salesforce1 Lightning New release of the Salesforce1 Platform NEW User Interface Sales Service Marketing Community Analytics Apps Components • Framework • Builder APIs PLATFORM SERVICES • Heroku • Wave NEW
  24. 24. Salesforce1 Lightning Builder Easy for anyone to build apps faster Drag & Drop Easily build rich apps with standard & custom UI components Any Device Design apps for every screen with responsive templates
  25. 25. NEW Lightning Process Builder Automate your business. Faster. Approve Update Start Update Create Update Create Powerful Automate any process with triggers and actions Easy Intuitive visual UI for speedy development Extensible Enhance all your programmatic processes
  26. 26. Real-time External data by reference Fully Extensible Use data in any Salesforce object Fast Point and click integration Open Standards based vendor support NEW Lightning Connect Lightning-fast integration
  27. 27. Customer Success Platform in Action Analytics for the rest of us Build mobile apps faster Sell, Service, Market & Engage in a whole new way
  28. 28. Introducing Sales Cloud1 NEW World’s #1 Sales App, Reimagined Sell smarter Breakthrough intelligence Sell faster New productivity apps Sell from anywhere New Salesforce1 mobile app
  29. 29. Customer Success Platform in Action Analytics for the rest of us Build mobile apps faster Sell, Service, Market & Engage in a whole new way
  30. 30. Thank you