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BrightonSEO - Make Schema Markup Sexy - Sam Harries
What is Schema?
Aggregate Reviews
List - Autodiscovered
Videos
Bring Sexy Back Live
Encourage Clicks
Encourage Clicks
A Schema For Everything
• Products
• Music
• Videos
• Events
• Recipes
• People
• Organisations
A Schema For Everything
• Products
• Music
• Videos
• Events
• Recipes
• People
• Organisations
Entertainment Business
• Adult Entertainment
• Amusement Park
• Art Gallery
• Casino
• Comedy Club
• Movie Theatre
• Night Club
A Schema For Everything
• Products
• Music
• Videos
• Events
• Recipes
• People
• Organisations
• Blood Vessels
• Volcanoes!
Entertainment Business
• Adult Entertainment
• Amusement Park
• Art Gallery
• Casino
• Comedy Club
• Movie Theatre
• Night Club
The Makeup of the Markup
• Itemscope
• Itemtype
• Itemprop
Article Markup
Doin’ It
Sam Harries
<img src=“sam.jpg” />
Amateur Pie Eater
123 Madeup Way
Brighton
East Sussex
BN1 1OL
<a
href=“mailto:sam.harries@site
visibility.com”>Sam.Harries@S
iteVisibility.com</a>
Doin’ It
Sam Harries
<img src=“sam.jpg” />
Amateur Pie Eater
123 Madeup Way
Brighton
East Sussex
BN1 1OL
<a
href=“mailto:sam.harries@site
visibility.com”>Sam.Harries@S
iteVisibility.com</a>
<div itemscope itemtype=“http://schema.org/Person”>
<span itemprop=“name”>Sam Harries</span>
<img src=“sam.jpg” itemprop=“image” />
<span itemprop=“jobTitle”>Amateur Pie Eater</span>
<div itemprop=“address” itemscope
itemtype=“http://schema.org/PostalAddress”>
<span itemprop=“streetAddress”>123 Madeup
Way</span>
<span itemprop=“addressLocality”>Brighton</span>
<span itemprop=“addressRegion”>East Sussex</span>
<span itemprop=“postalCode”>BN1 1OL</span>
</div>
<a href=“mailto:sam.harries@sitevisibility.com”
itemprop=“email”>Sam.Harries@SiteVisibility.com</
Markup Helper
Data Highlighter
• Articles
• Book Reviews
• Events
• Local Businesses
• Movies
• Products
• Restaurants
• Software Applications
• TV Episodes
Sexy Snippet Tester Tool
Sexy Snippet Tester Tool
@

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BrightonSEO - Make Schema Markup Sexy - Sam Harries

  • 9. A Schema For Everything • Products • Music • Videos • Events • Recipes • People • Organisations
  • 10. A Schema For Everything • Products • Music • Videos • Events • Recipes • People • Organisations Entertainment Business • Adult Entertainment • Amusement Park • Art Gallery • Casino • Comedy Club • Movie Theatre • Night Club
  • 11. A Schema For Everything • Products • Music • Videos • Events • Recipes • People • Organisations • Blood Vessels • Volcanoes! Entertainment Business • Adult Entertainment • Amusement Park • Art Gallery • Casino • Comedy Club • Movie Theatre • Night Club
  • 12. The Makeup of the Markup • Itemscope • Itemtype • Itemprop
  • 14. Doin’ It Sam Harries <img src=“sam.jpg” /> Amateur Pie Eater 123 Madeup Way Brighton East Sussex BN1 1OL <a href=“mailto:sam.harries@site visibility.com”>Sam.Harries@S iteVisibility.com</a>
  • 15. Doin’ It Sam Harries <img src=“sam.jpg” /> Amateur Pie Eater 123 Madeup Way Brighton East Sussex BN1 1OL <a href=“mailto:sam.harries@site visibility.com”>Sam.Harries@S iteVisibility.com</a> <div itemscope itemtype=“http://schema.org/Person”> <span itemprop=“name”>Sam Harries</span> <img src=“sam.jpg” itemprop=“image” /> <span itemprop=“jobTitle”>Amateur Pie Eater</span> <div itemprop=“address” itemscope itemtype=“http://schema.org/PostalAddress”> <span itemprop=“streetAddress”>123 Madeup Way</span> <span itemprop=“addressLocality”>Brighton</span> <span itemprop=“addressRegion”>East Sussex</span> <span itemprop=“postalCode”>BN1 1OL</span> </div> <a href=“mailto:sam.harries@sitevisibility.com” itemprop=“email”>Sam.Harries@SiteVisibility.com</
  • 17. Data Highlighter • Articles • Book Reviews • Events • Local Businesses • Movies • Products • Restaurants • Software Applications • TV Episodes
  • 20. @