Media Evaluation

1. Evaluation Question
2
HOW DOES YOUR MEDIA PRODUCT REPRESENT PARTICULAR SOCIAL
GROUPS?

3. • I used a medium shot
in my contents in order
to create a connection
with the reader as you
can see his facial
expression as well as
his body language. He
is also clearly 16-24
years old and therefore
connect to my target
audience.
• The medium close up on my
front cover gives off no facial
expression and no emotion,
making the artist seem very
serious and intimidating this
reinforces the hegemonic
stereotype of the aggressive
young black male which some
of my main target audience
could relate to ( young black
male).
Photo Shots
• Again I used a
medium shot in
my double page
spread which
again connects
with the
audience,
furthermore
relates to the
front page image
so is easily
recognisable.

4. • Eye line shots. This
creates a direct mode of
address providing a
personal relationship
between the model and
the reader ( the target
audience of teens/young
adults).
• Fonts & Colour Schemes the fonts I used were
meant to be simplistic, bold and basic, this was
to help reach out to a wider audience , I used
my colour scheme which is red, blue, white and
black .I believe it effectively reflects my target
audience, which is 16 to 24 year old males

5. Conclusion
• I think my music magazine is easily recognisable and potentially appealing to someone
who is specifically into Hip-Hop music and culture. I feel my magazine would be popular
in this social group as Hip – Hop is very recognisable genre as it is publicised in the
media through celebrities and big music artist such as Chris Brown and Drake
 My overall layout, relates to my age range of 16- 24 as well as both genders this is
because the colours of all 3 constructions vary from black and white to bright blue and
bright red