From the SMX West Conference in San Jose, California, March 1-3, 2016. SESSION: What You Need To Know About Apple iOS App Search & Universal Links. PRESENTATION: Apple: The Next King of Search - Given by Ian Sefferman, @iseff - MobileDevHQ, CEO. #SMX #32A
17. #SMX #32A | @iseff
UNIVERSAL
LINKS
by
category
18. #SMX #32A | @iseff
Top Charts UNIVERSAL LINKS
27% in top charts
19. #SMX #32A | @iseff
UNIVERSAL
LINKS
engagement
since launch
20. #SMX #32A | @iseff
if ([userActivity.activityType
isEqualToString:CSSearchableItemActionType]) {
// app was opened via spotlight
}
MEASUREMENT
spotlight
referrals