2. Introduction
In the business organization TK Maxx they are feel the need superior business
environment for the development of the organization. Without the effective
business environment, they cannot long run the business as well as cannot
develop in the business market.
3. The positive and negative impact of
macro environment on Business
TK Maxx evaluate the impact of macro environment by the use of PESTLE
Political Factor
Negative Influence
•TK Maxx facing some difficulties for some political issues
•For the political impact TK Maxx may have to change their name for entering into
new business market
Positive Influence
•TK Maxx Get more facilities from Government
• The constancy of political issues
4. The positive and negative impact of
macro environment on Business
Economic Factor
Negative Influence
•TK Maxx’s product demand fall for increase the sells rate
•Market share of TK Maxx decrease for inflation rate which is high
Positive Influence
• By this process an organization get help from the business market
• It helps TK Maxx organization to sustain their economic sector appropriately
5. The positive and negative impact of
macro environment on Business
Social Factor
Negative Influence
Throughout this the organization can face several negativity which collision on their organizational work.
Positive Influence
• TK Maxx organization bring new fashion in their organization based on the social demand
• Help to create a positive image
6. The positive and negative impact of
macro environment on Business
Technological Factor
Negative Influence
• The use of digital technology in the TK Maxx organization is less which is harmful for the organization
Positive Influence
•Productivity of the organization may increase by the use of technology
• Through this an organization can make communication with their competitor properly
7. The positive and negative impact of
macro environment on Business
Environmental Factor
Negative Influence
• The unconstructive environment can be damaging for the development of TK Maxx organization
Positive Influence
• A positive organizational environment helps TK Maxx organization to getting new thoughts even though
elastic in their organizational work
8. The positive and negative impact of
macro environment on Business
Legal Factor
Negative Influence
•TK Maxx faces some difficulties in their working process if they are not maintain the legal issues
Positive Influence
• TK Maxx organization’s Legal terms and condition helps to defend their documents
• This legal factors make sure TK Maxx organization that their organizational data system is
secure
9. Analysis of business through Internal and external process
TK Maxx organization use in their organization this SWOT analysis process to
evaluate their Internal and external process.
Strength
• TK Maxx organization has strong brand
value
• They providing best services to their
customers
Weakness
• TK Maxx organizations main weaknesses
their operating systems
• In TK Maxx organizations their products
differentiation is low than other organization
.
Opportunities
• TK Maxx has the chances to merge with
other organization
Threat
• Their main threat is their competitor
• decrease share price
10. Conclusion
One of the most significant strategies of the business
organization TK Maxx is to keep their business environment
working flexible. In different sectors of the organization has
need to improve for the improvement of the business
environment.TK Maxx set their overall working plan based on
the business environment.
11. References
• Adhikari, Dev Raj. 2010. Human resource development (HRD) for performance
management: The case of Nepalese Organizations. International Journal of
Productivity and Performance Management Vol. 59 No. 4: 306-324.
• Beshears, John, James J.Choi, David Laibson, and Briggite C. Madrian.
2009.How Are Revealed Preferences. Working Paper, National Bureau of
Economic Research, Harvard University.
• Brombacher AC (2014) Reliability in strongly innovative products; a threat or a
challenge? Reliability Engineering and System Safety 88: 125.
