1.
Leveraging Design
Thinking to
Elevate User
Experience on
WordPress Websites
Shristi Shrestha

2.
Why do we love
WordPress?
1

3.
WordPress
websites' design
and functions can
be easily upgraded
with themes and
plugins.
2

4.
Misunderstandings:
Themes =
Cookie-cutter Design
Plugins =
Functional Restrictions
3

5.
Truth
Your WordPress websites
aren't upgraded only with
themes and plugins.
4

6.
Every
WordPress
Website Caters
to a Unique
Audience
5

7.
A user-centric
approach is
essential.
6

8.
“If I had asked
people what they
wanted, they
would have said
faster horses.”
Henry Ford
7

9.
Design Thinking:
What?
Iterative approach that focuses
on the user and their needs.
8

10.
Design Thinking:
Why?
To create websites that not only
look great but also work well for
the end-users.
9

11.
Design Thinking: How?
10
Source: www.maqe.com

12.
Step 1: Empathy-based Research
Put oneself in another’s shoes.
Listen intently to people and
understand their needs and
desires.
11

13.
Common Pitfall: Bias
Failing to identify your biases
and assumptions
12

14.
Common Pitfall: Bias
Failing to include various
perspectives to ensure all
voices are heard
13

15.
Some interview methods:
The 5 Whys
Ask "why" five times until you
uncover the root insight
14

16.
Some interview methods:
Show me
Ask your interviewee to show
you how they do something,
rather simply tell you
15

17.
Some interview methods:
Tell me a story
Ask an interviewee to recall a
specific moment or experience
16

18.
Step 2: Define
Pushing beyond the
superficial and examining the
deeper patterns and
connections in your research
data.
17

19.
Sensemaking
18
Why, why, and why
Plot user journey
Identify pain points and
opportunitites

20.
Reframing
How might we help (target user), (verb) (new
insight) so that they can (end goal)?
19

21.
Generating ideas that solve
the problem at hand.
Step 3: Ideate
20

22.
Ideate: How?
Come up with as many
ideas as possible
21

23.
Ideate: How?
Select which ideas to
prototype
22
Low Effort
High Effort
Low Impact High Impact

24.
Building smaller or simpler
versions of each of your
potential solutions.
Step 4: Prototype
23

25.
Getting feedback from the
team, stakeholders, and users
Step 5: Test
24

26.
Thank you!
DO YOU HAVE ANY QUESTIONS?
25
/shrististha
/shriistee
hello@shresthashristi.com