A brief explanation of types of communication.

1. 
Presented By: Shubham Goswami

2. Introduction

 People communicate with each other in a number
of ways that depend upon the message and its
context in which it is being sent. Choice of
communication channel and your style of
communicating also affects communication. So,
there are various types of communication.

3. Types of Communication

According to
Application
•Internal
•External
According to
Communication
Channel
•Verbal
•Non-Verbal
According to
Nature of
Communication
•Formal
•Informal
According to the
Number of People
•Intrapersonal
•Interpersonal
•Group
•Mass
According to
Direction
•Horizontal
•Vertical

4. Internal communication

 This is one of the application type of communication
which takes place internally on the basis of its usage.
 This communication as the title of it, denotes internal
transmission within industry, all
are internal
discussion, transmissions.
 In such communication, most of passing information
levels is of informal type.
 Internal communication is the function responsible
for effective communication.

5. External Communication

 “External communication” the very name suggest
external relations where the sender transmits his
message to the outside organization.
 Channels used are letter,fax,phone,E-mail and mobile
 External communication includes the field of PR,
media relation and marketing management.
E.g.1)The university dispatches circulars to every
institute.

6. FORMAL COMMUNICATION
 in which the sender
 It is one of the types of communication
has to follow requisite,norms or principles at times of
conveying message in formal way.
 Therefore these type of communication are known as types
according to organizational expression i.e sender and receiver.
 Official discipline is strictly maintained
in formal communication.
 The level of authority virtually becomes
the
lines of communication.

7. Informal communication
 is so keenly related to
 This type of communication
the speaker and listener.
 They bring close association by working together for
long hour and develop their close friendship which
result into informal relation.
 Informal communication makes casual discussion
and transmission of thoughts informally where
relations have much and more importance.
 Official discipline are not followed.

8. Horizontal communication
takes place when two person
 Horizontal communication
are working at same level in an organization and
communicate with each other.
 The main objective of horizontal communication are
developing network.
 E.g. when the employee of organization is
communicating with another employee, it is called as
horizontal communication

9. Vertical communication

 In this communication, transmission of message takes place in
two opposite level as per situations.
 Just as the worker in organization communicating with the
manager of his department, at the same time he communicates
with his co-worker.
 Vertical communication is classified in three ways:a) Upward communication
b) Downward communication
c) Diagonal communication

10. Upward communication

 It is the communication which turns upward in transaction of
message.
 This type of communication is becoming more and more
popular in organization as traditional forms of communication
are becoming less popular.
 It contain the communication of junior to senior.
 This communication include discipline, mannerism, and
also observation of rules and regulations.

11. Downward communication
 downward in the
 This type of communication turns
transmission process.
 The most basic form of downward is giving subordinates
order and instruction to get work done.
 It contains the communication of senior to junior.
 This communication is fully opposite to upward
communication.

12. VERBAL COMMUNICATION

 It can be written or spoken.
 Oral communication-spoken words are used. It includes
face to face conversation ,speech etc and is influenced by
pitch, volume, speed and clarity of speaking.
 Written communication-written signs and symbols are used.
It includes email, letter, report, memo etc and is influenced
by grammar, writing style and clarity of language used.

13. NON-VERBAL
COMMUNICATION

 Written signs and symbols are used to communicate.
 Elements- Appearance, Body language, Sounds.
 Meta communication ( To communicate about your
communication to help overcome barriers or resolve
problems) .
 Kinesics (The process of communicating through body
language such as facial expression and gestures)

14. Intrapersonal communication

This takes place within the individual.
Sender = Our relevant organ.
Receiver = Our brain.
Feed back by brain

15. Interpersonal Communication

Interpersonal communication is the process of
people exchanging ideas, feelings and thoughts
through verbal and non-verbal massages.
It is usually involves face to face interaction,
because both the spoken and body language are
used to communicate. Interpersonal communication
is usually a two way process.

16. Mass communication

Here the message is communicated to large number of
people.
Communication is done through mass media like books ,
journals , TV , newspapers etc..
For this kind of communication we require a mediator to
transmit information

17. Group Communication

This can be held among small or large people.
It is not just one person giving the message, it is
several people.

18. Any Que.’s or Queries ?
Presented By: Shubham Goswami
Avinash Chetry
V. Prasanth
Md. Waha Uddin