Indian management ethos

INDIAN ManaGEMENT AND
DIFFERENT STYLES
BY:
Siddharth Ganesh Sonar {36}
Class: F.Y.BBA
Division: C

JRD TATA
Jehangir Ratanji Dadabhoy Tata
(1904-1993)

INTRODUCTION
• The full name of JRD Tata was Jehangir Ratanji Dadabhoy Tata. He was
born on 29 July 1904 into a parsi family.
• He was the second child of businessman Ratanji Dadabhoy Tata and his
French wife, Suzanne “Sooni” Briere. His father was the first cousin of
jamshedji Tata.
• He was a French-born Indian aviator , entrepreneur, chairman of Tata
Group and the shareholder of Tata sons.

• Education in France, Japan, and England.
• Joined French army after education.
• Joined Tata as an unpaid apprentice in December 1925.
• At the age of 25, JRD surrendered his French citizenship to embrace India
as his workplace.
• In 1929, he became the first Indian to pass the Pilot Examination.

• He established “Tata Airlines” which later on became “Air India”.
• At the age of 34, JRD was made the Chairman of Tata Sons.
• He married to Thelema in 1930.
• He passed away in Geneva, Switzerland on 29th November, 1993 at the
age of 89.

Work Done
• He started with 14 enterprises and after half a century, when he left, Tata
& Sons was a corporation of 95 enterprises.
• Tata Motors, TCS, Titan, Voltas, Tata Tea, Tata Communications are some
of the giants are started under his leadership.

• In 1932 he formed the Tata Aviation Service in 1932.
• He launched “Air India International” as India’s first international airline.
• He was director on the Board of Indian airlines for 25 years.
• He bestowed with the title of Honorary Air.

Social Responsibilities
• Trustee of Sir Dorabji Tata Trust from its inception.
• Established Asia’s first cancer hospital, the Tata Memorial Centre for
Cancer, Research
• Founded the TISS (Tata Institute of Social Science) in 1936, Tata Institute
of Fundamental Research in 1945 and the National Center for performing
Arts.

J.R.D Tata as Management
• Courageous
• Diplomat
• Committed to values
• Realistic
• Charismatic
• Compassionate
• Supportive towards innovation

Awards and Recognitions
• 1948 : Honorary rank of Group Captain by the Indian Force.
• 1974: Air Vice Marshall
• 1985: Edward Warner Award of the International Civil Aviation.
• 1955: Padma Vibhushan
• 1992: Bharat Ratna award
• 1992: United Nations Populations Award

• JRD Tata cared greatly for his workers. In 1956, he initiated a programme
of closer ‘employee association with management ‘ to give workers a
strong voice in the affairs of the company.
• He firmly believed in employee welfare and espoused the principles of an
eight hour working day, free medical aid, worker’s provident scheme,
and workmen’s accident compensation schemes, which were later
adopted as statutory requirements in India.

Conclusion
• Tata is now a very known brand.
• Mr JRD Tata has accomplished success without taking any shortcuts.
• He has been conscious of both the quality of the means and the
social significance of the ends, showing the way forward to the
entrepreneurs who wish to succeed without their integrity and
dignity.
• Mr. Tata has been instrumental in transforming leadership ethos of
the Indian business Dynamics and placing India against the Top Global
Markets.

Bibliography/References
• https://www.thefamouspeople.com/profiles/j-r-d-tata-
5288.php
• https://en.wikipedia.org/wiki/J._R._D._Tata
• https://www.rediff.com/money/2004/aug/19tata.htm
• https://business.mapsofindia.com/business-leaders/jrd-
tata.html

DHIRAJLAL HIRACHAND AMBANI
1932-2002

INTRODUCTION
• Dhirubhai Ambani was born on 28th December 1932.
• Dhirubhai Ambani’s birth place was Chorwad, Gujarat. His father was
employed as school teacher and his mother was a homemaker.
• At his childhood days, he was extremely demanding.
• As he grew up he became even more vigorous and irrepressible.
• He was always determined to do what he wanted to do, in exactly the
way he wanted to do it.

Education
• After he completed his primary education school , at the village school,
he was sent to Junagarh district for further studies.
• He was quite popular and well known in his school for his brilliance
and hard work.
• He was elected as general secretary of the Junagarh students union.

History
• He was born into a Gujarati family. Hirachand Gordhandhas Ambani was a
village school teacher with little income. Hirachand and Jamanaben had
two daughters - Trilochanaben and Jasuben and three sons - Ramnikbhai,
Dhirubhai and Natubhai. Dhirubhai was the second son.
• Dhirubhai was precocious and highly intelligent. He was also highly
impatient of the oppressive grinding mill of the school classroom.
• He migrated to the then British colony of Aden at age 17 where his
brother was working.

• He initially served as a clerk at A. Besse & Co., which then was the largest
transcontinental trading firm east of Suez.
• He worked as a employer in Yemen, then came to India with 50000 and
started a textile trading company in 1958.

Work Done
• After his matriculation examination, on the request of his father he had
move to Aden, Yemen to support his family.
• He started working in A. Besse & Co as a dispatch clerk for a salary of Rs
300, immediately on reaching Aden.
• A. Besse & Co as a dispatch clerk for a salary of Rs. 300, immediately on
reaching Aden.
• A. Besse & Co .– largest transcontinental trading firm east of Suez,
engaged in almost every branch of trading business- cargo booking,
handling, shipping, forwarding, and wholesale merchandising.

• He decided to start a textile unit of his own. He decided to buy a old mill
and renovate it.
• But when the deal was to be initiated, one of the partners back stepped
from the agreement.
• From then on he decided to build on his own using the best technology
irrespective of the cost.
• His first factory was built in Naroda, Gujarat which was still a
developing area.
• Most of his team members were uneducated except for an engineer
and 2 matriculars.
• He was an all-in-one package and fixed troublesome nitty gritty’s.

• Devaluation by the government steeply raised the project cost.
• He had problem of locating trained and experienced textile mill
workers.
• In spite of all difficulties, production started on the morning of the
target date of 1 September 1966.
• Dhirubhai Ambani is credited with starting equity investing in India .
More than 58000 investors from various parts of India subscribed to
Reliance’s IPO in 1977.
• Dhirubhai was able to convince people of rural Gujarat that being
shareholders of his company will only bring returns to their
investment.

• Reliance Industries holds the distinction that is the only Pvt. Co.
whose several annual general meetings were held in stadiums.
• In 1982 Ambani began the process of backward integration, setting
up plant to manufacture polyster filament yarn.
• He subsequently diversified into chemicals, petrochemicals, plastics,
power. The Company as a whole was described by the BBC as “a
business empire with estimated annual turnover of $12, and an
85000 workforce.
• The final phase of Reliance’s diversification occurred in the 1990s
when the company turned aggressively towards petrochemicals and
telecommunications.

BUSINESS JOURNEY
• 1958: Returned to Mumbai from Aden, to start his own business.
• 1959: Started Reliance Corporation.
• 1966: Set up of a spinning mill near Naroda, capital floating worth
15 lacs.
• 1977: Reliance textile industries issued 2.3 million shares in land
mark public issues.
• 1983: Reliance sales increased but profit declined.
• 1988: Reliance petroleum raises 1,300 crores from two million
applicants.
• 2000: World’s largest refinery complex was commissioned at
Jamnagar worth Rs. 25,000 crores.

Social Responsibilities
• Educational Initiatives: Dhirubhai Ambani institute of Information and
communication technology was established by The Dhirubhai Ambani
foundation at Gandhinagar in Gujarat.
• Community initiatives: Gave importance for community development.

• Healthcare Initiatives: The DAF has joined the management of Sir
Hurkisondas Nurottumdas Hospital and Research Centre (HNH&RC).
• It is a 28-year-old institution involved in clinical Research.
• DAF converted this hospital into a patient-focused and not-for-profit.
• Dhirubhai Ambani Hospital, Lodhivali, District Raigad.

AWARDS AND RECOGNITIONS
• 1996, 1998 and 2000– Featured among Power 50-the most powerful
people in Asia by Asiaweek magazine.
• June 1998 – "Dean's Medal by The Wharton School, University of
Pennsylvania.
• November 2000–Conferred Man of the Century award by Chemtech
Foundation
• August 2001 – Economic Times Awards for Corporate Excellence for
Lifetime Achievement.
• Dhirubhai Ambani was named the "Man of 20th Century" by
the Federation of Indian Chambers of Commerce and Industry (FICCI).

CONCLUSION
• I feel he is one of greatest entrepreneurs which this world has ever
seen and the various awards and recognitions at the global level is
a proof of that. Dhirubhai Ambani seems destined to be
remembered as a folk hero-an example of what a man from one of
India’s poor villages can accomplish with non-shrink ambition.
• He is remembered as the one who rewrote Indian corporate history
and built truly global corporate group.

Bibliography/ References
• https://en.wikipedia.org/wiki/Dhirubhai_Ambani
• https://en.wikipedia.org/wiki/Reliance_Foundation
• https://www.thefamouspeople.com/profiles/dhirubhai-
ambani-3748.php
• https://www.ril.com/OurCompany/CSR.aspx

Introduction
• Narayana Murthy’s full name is Nagavara Ramarao Narayana Murthy .
• He was born on 20th August, 1946 in Shidhlaghatta, Kolar District,
now Chikaballapura district Old Mysuru State (now Karnataka).
• He is an Indian IT industrialist and co-founder of Infosys, a
multinational corporation providing business consulting, technology,
engineering, and outsourcing services.
• Murthy studied electrical engineering at the National Institute of
Engineering, University of Mysore and MTech at the Indian Institute of
Technology Kanpur.

History
• Narayana Murthy was not born with a silver spoon in his mouth; in fact,
he had to work extremely hard to reach the top. He came from a poor but
an educated family.
• From his childhood days, Narayana Murthy was academically brilliant. He
was passionate about Mathematics and Physics and always had the thirst
and the desire to gain more knowledge in these fields.
• Hence, he pursued a Bachelor’s degree in Electrical Engineering from the
University of Mysore and later, received his Master’s degree from the
Indian Institute of Technology, Kanpur.
• Although Narayana Murthy was born into a poor family, his dreams were
huge. From a young age, he dreamt of starting his own business venture.
• Narayana Murthy began his career as a chief systems programmer at IIM
Ahmedabad.

• He then started a company called Softronics, which failed after 1.5 years
of its inception.
• Despite the failures he encountered at an early age, he did not give up his
dream of being an entrepreneur.
• He learnt from his previous mistakes and decided to start afresh in 1981.
• That year, he, together with six software professionals, put together Rs
10,000 to create a company called Infosys.

Work Done
• Before starting Infosys, Murthy worked with Indian Institute of
Management Ahmedabad as chief systems programmer and Patni
Computer Systems in Pune (Maharashtra).
• Murthy first served as Research Associate under a faculty at IIM
Ahmedabad and then later served as chief systems programmer.
• There he worked on India's first time-sharing computer system and
designed and implemented a BASIC interpreter for Electronics
Corporation of India Limited.
• He started a company named Softronics. When that company failed after
about a year and a half, he joined Patni Computer Systems in Pune.
• Murthy serves as an independent director on the corporate board
of HSBC and has served as a director on the boards of DBS Bank,
Unilever, ICIC and NDTV.

• He also serves as a member of the advisory boards and councils of several
educational and philanthropic institutions, including Cornell
University, INSEAD, ESSEC, Ford Foundation, the UN Foundation, the
Indo-British Partnership, Asian Institute of Management, a trustee of
the Infosys Prize, a trustee of the Institute for Advanced Study in
Princeton, and as a trustee of the Rhodes Trust.
• Murthy also serves on the strategic board which advises the national law
firm, Cyril Amarchand Mangaldas, on strategic, policy and governance
issues. He is also member of ISES’S International Advisory Board (IAB).

Work Beneficial for Management
• Under Mr. Murthy’s leadership, Infosys became the leader in innovation
in technical, managerial and leadership training, software technology,
quality, productivity, customer focus, employee satisfaction, and physical
and technological infrastructure.
• In 2014, Mr. Murthy was ranked 13th among CNBC’s 25 global business
leaders and listed among the ‘12 greatest entrepreneurs of our time’, by
Fortune in 2012.

Awards and recognitions
• 2000: Padma Shri award
• 2003: Ernst & young Entrepreneur of the year award
• 2007: IEEE Ernst Weber Engineering Leadership Recognition
• 2007: Honorary Commander of the Order of the British Empire (CBE)
• 2008: Officer of the Legion of Honor
• 2008: Padma Vibhushan
• 2009: Woodrow Wilson Award for Corporate Citizenship
• 2010: IEEE honorary membership
• 2011: NDTV Indian of the year’s icon of India

CONCLUSION
• Narayana Murthy inspires me a lot even though he faced lots of
difficulties in life but he never gave up.
• He did not complain about his conditions or fate.
• He is definitely an inspiration to all of us.
• He has excellent leadership qualities and he also take cares of his
own employees.

BIBLIOGRAPHY/REFERENCES
• https://en.wikipedia.org/wiki/N._R._Narayana_Murthy
• https://www.hindustantimes.com/books/i-don-t-want-my-
social-work-associated-with-infosys-sudha-murty-at-jlf-
2018/story-7nyYVqqmu18vNPQNr3kenL.html
• https://www.infosys.com/about/management-
profiles/Pages/narayana-murthy.aspx

INTRODUCTION
• Verghese Kurein (26 November 1921 – 9 September 2012), known as the
'Father of the White Revolution' in India.
• He was a social entrepreneur whose ”billion litre idea”, Operation idea,
the world's largest agricultural dairy development programme, made
dairy farming India's largest self-sustaining industry and the largest rural
employment provider.
• He pioneered the Anand Pattern' of dairy cooperatives to replicate it
nationwide, based on using suitable 'top-down' and 'bottom up'
approaches simultaneously, to essentially a low-input, low-output Amul.
• He also made India self-sufficient in edible oils, taking on a powerful,
entrenched and violently resistant oil supplying cartel.

HISTORY
• He was born on 26 November 1921 in Kozhikode, Kerala to a Syrian
Anglican family.
• He passed his high school at Diamond Jubliee Higher Secondary in
Coimbatore District. His father was a civil surgeon at the government
hospital there.
• He joined Loyola College in Madras (now, Chennai) at the age of 14,
graduating in science with physics in 1940, and then got a bachelor's
degree in mechanical engineering from the College of Engineering
Guindy which at that time was part of University of Madras.
• He lost his father at 22 and his grand-uncle moved his family to his home
in Trichur (now Thrissur).

• his mother persuaded him to join the Tata Steel Technical Institute,
Jamshedpur on a recommendation to the management by his uncle, who
was a director with the Tatas.
• He left and applied for a government of India scholarship, and was
chosen to study dairy engineering, an irrelevant discipline, much to his
surprise and reluctance, but this time his uncle (by now, the finance
minister) refused to bail him out.
• He did train in dairy technology, with a sense of purpose eventually, in
1952-53, on a government sponsorship to New Zealand, a bastion of
cooperative dairying then, and to Australia, when he had to learn to set
up the Amul dairy.

WORK DONE
• The farmers faced a problem of fluctuating milk production as surplus milk
would find no takers in the flush season, and turned to the cooperative for
help, where an idea took root to try convert this surplus to milk powder.
• He prevailed on prime ministers, Indira Gandhi and Rajiv Gandhi on
setting up cooperatives and plants, and manage the intervention in fruits
and vegetables and oilseeds and edible oils markets during their tenures,
respectively, like he had done for milk during Operation Flood.
• He played a key role in setting up similar cooperatives across India and
outside. In 1979, Premier Alexei Kosygin invited Kurien to the Soviet Union
for advice on the cooperatives there.

• In the 1990s he lobbied and fought hard to keep multinational companies
from entering the dairy business even as the country opened up all its
other markets to them following globalization, after decades of
protection.
• In 1998, he prevailed upon then prime minister Vajpayee to appoint Dr
Amrita Patel his successor at NDDB, who he had groomed under him
consciously to keep government bureaucrats away from the post, to
protect NDDB's independence from the government.
• India became the world's largest milk producer by 1998, surpassing the
United States of America, with about 17 percent of global output in 2010–
11.

SOCIAL RESPONISIBILITIES
• Tribhuvandas Foundation: The main aim is to provide basic
healthcare facilities to all the villagers.
• SGSY (Swarna Jayanthi Gram Swarozgar Yojana): To bring people in
BPL to APL by providing them necessary resources to become self
employed.
• Dairy Demonstration Farm: Encourage the farmers to use high
yielding scientific methods by providing a demonstration.
• Amul Scholarships: Encourage outstanding children of farmers.
• Amul Scholar Felicitation Program: To encourage outstanding
children of employees.
• Amul Vidya Shree & Vidya Bhushan: To recognize the brilliance of
the students across India.

• Blood Donation: To inspire, encourage and initiate humanitarian
services to minimize, alleviate and prevent human suffering at all
times to contribute For “Humanity to peace”.
• Rural Sanitation Campaign: No single milk producer shall attend to
nature’s call in the open, in order to ensure hygiene and help
women milk producers avoid embarrassement.

CONCLUSION
• A few blips aside, Kurein has been a successful leader beyond doubt.
• Kurien’s life serves as a lesson in leadership.
• The lessons from his life should be customized to whatever setting
we belong to and be applied.
• As an entrepreneur, he portrayed an example of all those qualities,
we as the budding generation should be masters of.

BIBLIOGRAPHY/REFERENCES
• https://en.wikipedia.org/wiki/Verghese_Kurien
• https://www.thefamouspeople.com/profiles/verghese-
kurien-5291.php
• http://articles.economictimes.indiatimes.com
• https://www.avenuemail.in/opinion/social-activist-ela-bhatt-
deliver-dr-verghese-kurien-memorial-oration/97883/

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