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Brian cappellani scte et 2008 presentation

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Brian cappellani scte et 2008 presentation

  1. 1. OSS at the Edge for Service and Application Enablement <ul><li>Brian Cappellani </li></ul><ul><li>CTO </li></ul><ul><li>Sigma System </li></ul>
  2. 2. The Evolution of Services <ul><li>The service delivery paradigm is changing… </li></ul><ul><li>Future service offerings will be defined by a different set of characteristics: </li></ul><ul><ul><li>Greater numbers of services </li></ul></ul><ul><ul><li>Shorter service lifecycles </li></ul></ul><ul><ul><li>Personalized : “niche driven” and user-controlled </li></ul></ul><ul><ul><li>On-demand, real-time and session based </li></ul></ul><ul><ul><li>“ Blended” - Delivered across multiple access technologies </li></ul></ul>
  3. 3. Service and Application Needs <ul><li>Need not just “VoD”, but “XoD” </li></ul><ul><li>Common Model and Interfaces for: </li></ul><ul><ul><li>Authentication, Authorization and Subscriber Entitlements </li></ul></ul><ul><ul><li>Business Rule based Orchestration/Coordination of Subscriber information and policy </li></ul></ul><ul><ul><li>Ability to access/utilize key network capabilities or enablers such as QoS, presence, etc </li></ul></ul><ul><ul><li>Billing, Payment, key demographic information </li></ul></ul><ul><li>Similar requirements to existing OSS, but to support the application session </li></ul><ul><ul><li>Abstraction </li></ul></ul><ul><ul><li>Subscriber Information Federation </li></ul></ul><ul><ul><li>SOA </li></ul></ul>
  4. 4. Partners and Third Party Application Developers <ul><li>Different types of application developers </li></ul><ul><ul><li>Traditional, “in house” </li></ul></ul><ul><ul><li>“ Web 2.0” Mash-Ups </li></ul></ul><ul><ul><ul><li>Customers themselves – UGC, UGA </li></ul></ul></ul><ul><li>Different characteristics </li></ul><ul><ul><li>Level of trust, access </li></ul></ul><ul><ul><li>Level of telecom knowledge </li></ul></ul><ul><ul><li>Revenue opportunities </li></ul></ul><ul><ul><li>Speed of “on boarding” </li></ul></ul>
  5. 5. Traditional OSS Role <ul><li>Define & re-use service & application building blocks </li></ul><ul><li>Assemble blended application bundles </li></ul><ul><li>Make services portable to multiple network and consumer domains </li></ul><ul><li>Integrated orchestration of business rules, policies, entitlements and device/network qualification to network-facing elements and repositories to support service/application execution </li></ul>Increase Velocity of Service/Application Introduction Telecom IT Enabler Building Blocks New Services Months/Years Days/Weeks
  6. 6. What we could end up with
  7. 7. What we need
  8. 8. OSS at the Edge <ul><li>OSS in the “delivery path” of the service </li></ul><ul><ul><li>Subscriber information, business rules and policy decisions are orchestrated in real-time </li></ul></ul><ul><ul><li>Integration of SDPs and 3 rd party applications delivery </li></ul></ul><ul><ul><li>Access to key enablers and information </li></ul></ul><ul><li>Subscriber policies are modeled across service lines – not limited by silo or application </li></ul><ul><li>Subscriber policy execution includes mix of subscriber entitlements, network and device </li></ul><ul><ul><li>Subscriber-centric, federated information model with appropriate business rules </li></ul></ul><ul><ul><li>Infrastructure APIs with appropriate level of service abstraction </li></ul></ul><ul><ul><li>Ability to reuse existing systems in SOA-based environment </li></ul></ul><ul><li>Providing “5 Nines” of On-Demand Reliability </li></ul>
  9. 9. Partner and Access Control Layer <ul><li>Authentication </li></ul><ul><li>Security </li></ul><ul><li>User and Operator data protection </li></ul><ul><li>Partner-based Policies for </li></ul><ul><ul><li>Access and Use </li></ul></ul><ul><ul><li>SLA </li></ul></ul><ul><ul><li>Settlement, Reporting </li></ul></ul><ul><li>Appropriate, simplified APIs </li></ul><ul><li>Partner Management interfaces </li></ul><ul><ul><li>Automated on-boarding </li></ul></ul>
  10. 10. In Summary <ul><li>New requirements for OSS driven by: </li></ul><ul><ul><li>New on-demand services and applications </li></ul></ul><ul><ul><li>New partners and interactions </li></ul></ul><ul><li>Key to realizing the value of this environment will be OSS that can deliver both current “back office” and future “edge” requirements in an integrated fashion </li></ul>