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2. Cover Letter for Online Shopping Platform Design Proposal
Dear (Client_name),
Sincerely,
(company_name)
We will prepare the initial design phase of the project to provide you with appropriate look and feel of the brand
and design hierarchy.
Feel free to contact in case of any issue.
Thanks for reaching to us for the ecommerce website needs.We understand to thrive highly competitive market,
(Client_name) needs an attractive digital platform.The visitors can get more insights about (client_name) offerings
and buy them.The firm can get more visitor’s attention by customizing ecommerce store. Chances of them
becoming lead and customers is more.
We are confident that by our experience your firm will be able to achieve your goals mentioned as below –
â–Ş Improving conversion and client engagement by providing beautiful and logical shopping experience
â–Ş Revenue generation through cross- selling, strategic selling up, and product recommendation
â–Ş Automating of inventory management process
â–Ş Add text here
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3. Table of Contents
Project Context & Objectives
01.
Company Overview
â–Ş Why Us
â–Ş About Us
â–Ş Our Team
04.
Our Past Experience
â–Ş Client Testimonials
â–Ş Case Study
05.
Statement of Work and Contract
06.
Next Steps
07.
Our Process
â–Ş Plan of Action
â–Ş Scope of Services
â–Ş Time frame
â–Ş Additional Service Offerings
02.
Your Investment
03.
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4. Table of Contents
Project Context & Objectives
01.
02.
Our Process
â–Ş Plan of Action
â–Ş Scope of Services
â–Ş Time frame
â–Ş Additional Service Offerings
Your Investment
03.
Our Past Experience
â–Ş Client Testimonials
â–Ş Case Study
05.
Statement of Work and Contract
06.
Company Overview
â–Ş Why Us
â–Ş About Us
â–Ş Our Team
04.
Next Steps
07.
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5. YourTextHere
Project Context and Objectives for Online
Shopping Platform Design Proposal
Project Context
â–Ş We have identified that your firm (client_name) is facing Ecommerce challenges due to
which their client engagement has been hampered
â–Ş The firm is also facing issue regarding revenue as the revenue generation is not up
to the mark
Project Objectives
Developing Revenue generating solution – We offer turnkey ecommerce solution.We design a fully
functional store which will be ready to process sales
Streamlining (client_name)’s online store for convenient usability & updates – Deign a store that is easy
to use and modify with firm’s growth. Managing and keeping track of ever changing inventory.
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Create customize online store to cater (client_name)’s unique needs – In competitive scenario, to grab
customer’s attention and conveying unique offerings to them is crucial. Unlike others, we design from
scratch, allowing client to have complete flexibility at end product with unique and engaging look
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6. Table of Contents
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Our Past Experience
â–Ş Client Testimonials
â–Ş Case Study
05.
Statement of Work and Contract
06.
Company Overview
â–Ş Why Us
â–Ş About Us
â–Ş Our Team
04.
Next Steps
07.01.
Project Context & Objectives
Our Process
â–Ş Plan of Action
â–Ş Scope of Services
â–Ş Time frame
â–Ş Additional Service Offerings
02.
Your Investment
03.
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7. Project Kickoff
(1-2 week )
â–Ş Understanding of
product and customers
â–Ş Payment gateway
selection
â–Ş Add text here
01
Sitemap
(2-3 week)
â–Ş Sitemap plan for pages
for ecommerce site and
product categories
â–Ş Add text here
02
Content
( 4-6 week)
â–Ş Compelling product description
â–Ş New content for landing pages
â–Ş Add text here
03
Visual Design
(6-8 week)
â–Ş Enhancing customer
experience and brand image
â–Ş Responsive site compatible
for all devices
â–Ş Add text here
04
Development
(8-10 week)
â–Ş Coding and testing at various
browsers and devices
â–Ş Add text here
05
Training
(10-11 week )
▪ Training to client’s
employee
â–Ş Add text here
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Plan of Action for Online Shopping Platform Design Proposal
Launch
(12-13 week)
â–Ş Website going live
â–Ş Add text here
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8. Scope for Online Shopping Platform Design Proposal
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Research
• Specification finalize
• Target market research
• Setting up strategies for
client goals
• In depth scope of project
Planning
• Determining main goals
• Preparing wireframes
• Determining
website flow
Web Design Quality Assurance
• Configuration and setup
• Testing to ensure no
errors
• Migration to live server
Back end
Development
• Integration of databases
• Integration of
ecommerce features like
checkout, shopping cart
and checkout
• Application
programming
Front end
Development
• Coding of web pages
• Integration of front end
technologies
• Add text here
• Determining and finalizing
graphical theme of website
and web application
• Layout and
structural design
• Creating all
graphical elements
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9. Timeframe for Online Shopping Platform
Design ProposalStages
Research 2
Planning 2-4
Web Design 4-6
Front End development 6-9
Back End development 9-12
Quality Assurance 12-13
Duration inWeek
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10. Additional Service Offerings and Objectives for Online
Shopping Platform Design Proposal
â–Ş On call assistance
â–Ş Design enhancement
â–Ş Bugs fixation
Web Support Retainer
â–Ş Configuring analytics platform
â–Ş Information regarding highest traffic
Setting Up AdvancedAnalytics
â–Ş Professional photographs of product
impacting purchasing decision of user
Product Photography
â–Ş Publishing content at regular basis
â–Ş Prospective customer engagement
Inbound Marketing
â–Ş Persuasive sales copy
â–Ş Add text here
Copywriting
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11. Table of Contents
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Your Investment
03.
Our Past Experience
â–Ş Client Testimonials
â–Ş Case Study
05.
Statement of Work & Contract
06.
Company Overview
â–Ş Why Us
â–Ş About Us
â–Ş Our Team
04.
Next Steps
07.01.
Project Context & Objectives
02.
Our Process
â–Ş Plan of Action
â–Ş Scope of Services
â–Ş Time frame
â–Ş Additional Service Offerings
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12. YourTextHere
Your Investment for Online Shopping Platform
Design Proposal (1/2)Stages
Price
Research $500
Planning $500
Web Design $4,500
Front end Development $2,500
Back end Development $3,500
Quality Assurance $1,200
Total (before tax) $12,700
Taxation Rate, 5% $635
Total $13,335
Additionalservices
Price
Web Support
Retainer
$500
Advanced
Analytics Setup
$500
Product Photography $4,500
Inbound Marketing $2,500
Copy Writing $3,500
Total $1,200
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13. YourTextHere
Your Investment for Online Shopping Platform
Design Proposal (2/2)
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(Designer_name) will perform different activities in different phases-
Stages
Research
â–Ş Specification finalize
â–Ş Target market research
â–Ş Setting up strategies for client goals
â–Ş In depth scope of project
2 $500
Planning
â–Ş Determining main goals
â–Ş Preparing wireframes
â–Ş Determining website flow
2-4 $500
Web Design
â–Ş Determining and finalizing graphical
theme of website and web application
â–Ş Layout and structural design
â–Ş Creating all graphical elements
4-6 $4500
Front End development
â–Ş Coding of web pages
â–Ş Integration of front end technologies
â–Ş Add text here
6-9 $2500
Back End development
â–Ş Integration of databases
â–Ş Integration of ecommerce features like
checkout, shopping cart and checkout
â–Ş Application programming
9-12 $3500
Quality Assurance
â–Ş Configuration and setup
â–Ş Testing to ensure no errors
â–Ş Migration to live server
12-13 $1200
Duration inWeekActivities Estimated Cost
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14. Table of Contents
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Our Past Experience
â–Ş Client Testimonials
â–Ş Case Study
05.
Statement of Work and Contract
06.
Next Steps
07.01.
Project Context & Objectives
Your Investment
03.
02.
Our Process
â–Ş Plan of Action
â–Ş Scope of Services
â–Ş Time frame
â–Ş Additional Service Offerings
Company Overview
â–Ş Why Us
â–Ş About Us
â–Ş Our Team
04.
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15. Why Us for Online Shopping Platform Design Proposal
Our Client (client_name) requires a compelling digital platform for client engagement, lead generation and conversion. Necessities like
developing, designing and launching of online store can be fulfilled by hiring us.
We promise to create an online shopping experience which will be easy to handle, use, appealing to customers and
will match client(client_name)’s vision.
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Strengths that will add to your firm:
Our company (company_name)’s design will work and look great at every platform in order to provide a
remarkable impression on visitors. Responsive and mobile friendly designs to enhance shopping experience.
Ecommerce store is developed on open source and free software in order to lower down costs.
The online store is designed in keeping in mind the long run of client (company_name).The designs are
based on the facts of being easy to use and intuitive.
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16. About Us for Online Shopping Platform Design Proposal
We offer cathartic growth
through digital excellence
Vision
Growth of customer by
digital disruption
Mission
â–Ş Trusted partner
â–Ş Digital excellence
CoreValues
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Who We Are
Founded in 2002, we are a firm that provide and implement digital marketing strategy and
online applications for customer engagement
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17. OurTeam for Online Shopping Platform
Design Proposal (1/2)
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Katherine Reynolds
Ecommerce Solutions
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Morgan Ryan
Technology Director
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Marquis Salazar
Marketing Director
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18. OurTeam for Online Shopping Platform Design
Proposal (2/2)
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Dexter Murphy
Technology Director
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Aniyah Peters
Ecommerce Solutions
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19. Table of Contents
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Our Past Experience
â–Ş Client Testimonials
â–Ş Case Study
05.
Statement of Work and Contract
06.
Next Steps
07.01.
Project Context & Objectives
Your Investment
03.
02.
Our Process
â–Ş Plan of Action
â–Ş Scope of Services
â–Ş Time frame
â–Ş Additional Service Offerings
Company Overview
â–Ş Why Us
â–Ş About Us
â–Ş Our Team
04.
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20. ClientTestimonials for Online
Shopping Platform Design Proposal (1/2)
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Lewis Spencer
Designation This slide is 100% editable.Adapt it to your needs and capture your audience's attention.
Company Name
Rowan Hooper
Designation This slide is 100% editable.Adapt it to your needs and capture your audience's attention.
Company Name
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21. ClientTestimonials for Online
Shopping Platform Design Proposal (2/2)
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Dexter Turner
Company Name
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capture your audience's attention.
Isabella Owen
Company Name
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capture your audience's attention.
Ben Watts
Company Name
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capture your audience's attention.
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22. Case Study for Online Shopping Platform Design Proposal
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Firm wanted to expand customer reach on online platform.They
wanted to increase relevant traffic at website to increase revenue.
Customized experience to customers for their retention.The
need to make website more responsive.
Project Goals
Developing online store customize to cater unique needs of
customers.When client engagement is improved then the
conversion rate enhanced lead to increased revenue generated.
Fully functional online store which is easy to use in long run.
Our Solution
“(company_name) has done a remarkable job by redesigning our project. It was amazing to work with such knowledgeable and dedicated professionals. Our
sales increased by 12% after successful launch.”
– Joseph Fletcher (XYZ Solutions)
Add text here
Achieved 40% more conversions
Boost sales by 12%
Results
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23. Table of Contents
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Statement of Work and Contract
06.
Next Steps
07.01.
Project Context & Objectives
Your Investment
03.
02.
Our Process
â–Ş Plan of Action
â–Ş Scope of Services
â–Ş Time frame
â–Ş Additional Service Offerings
Company Overview
â–Ş Why Us
â–Ş About Us
â–Ş Our Team
04.
Our Past Experience
â–Ş Client Testimonials
â–Ş Case Study
05.
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24. CONTRACT
Date: {date_submitted} Between "us", {company_name}, and "you", {client_name}
You {client_name}, located at {client_address} are hiring {company_name} located at (address) to develop and design a website for the estimated total
cost of $XXXX as outlined
â–Ş 3 week opportunity to review our week and provide feedback
â–Ş Not liable to the firm and third party for damages
â–Ş We agree to put our best efforts in return we expect your cooperation in providing needed information regarding to website
â–Ş Fifty percent of initial fees at the point of contract signing and it will act as deposit
â–Ş Remaining 50% has to be submitted after project completion
â–Ş Right modify, reject, cancel or stop at any point processes but are imbibed to
reimburse us all costs and expenses
â–Ş All efforts to preserve confidentiality of information
â–Ş This agreement should commence from (date) and shall continue till termination by either party by not less than 60
days notice given in writing
Services Rendered
Mutual Cooperation
Terms of payment
Plans Cancellation
Confidentiality
Terms andTermination
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Statement of Work and Contract for Online Shopping Platform
Design Proposal
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25. Table of Contents
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Next Steps
07.01.
Project Context & Objectives
Your Investment
03.
02.
Our Process
â–Ş Plan of Action
â–Ş Scope of Services
â–Ş Time frame
â–Ş Additional Service Offerings
Company Overview
â–Ş Why Us
â–Ş About Us
â–Ş Our Team
04.
Our Past Experience
â–Ş Client Testimonials
â–Ş Case Study
05.
Statement of Work and Contract
06.
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26. Next Steps for Online Shopping Platform Design Proposal
It is requested to read the contract to get the understanding of the details involved in working with us. Everything should be fair,
transparent and easily understandable at the beginning in order to lay a solid foundation for better work relationship.
We firmly believe in clarifying things and sorting out the issues in order to find
the most suitable way to work together.
Discuss the desired changes
Accept the proposal
Sign and finalize the proposal
Once we get the notification of your proposal acceptance, we will
send you the separate copy of the signed contract for your record
Add text here
Add text here
Feel free to contact
Submit an initial payment of 50% of total fee of project
Signature
Proposed Lead
{ user_assigned }, { user_title }
Signature
Default Contact
{ client_contact_first }, { client_contact_last }
{ client_name }
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30. Our Mission for Online Shopping
Platform Design Proposal
Mission
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Goal
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Vision
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audience's attention
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31. Roadmap Process Flow for Online Shopping
Platform Design Proposal
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02
03
04
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32. Text Here
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2016
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2017
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2018
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2019
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2020
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Timeline for Online Shopping Platform Design
Proposal
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33. 30 Days
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60 Days
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90 Days
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30 60 90 Days Plan for Online Shopping Platform
Design Proposal
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