By ex-McKinsey and BCG consultants
Business Strategy
PowerPoint Template

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All Slideworks playbooks and templates include…
Proven frameworks
120+ PowerPoint slides based
on proven frameworks from
McKinsey, BCG, and Bain
Real-life examples
Slide examples from real-life
projects with Fortune 500
clients
Storyline and layouts
A complete storyline with
best-practice slide-layouts and
supporting Excel models
Consulting toolbox
Common consulting
frameworks and tips, as well
as a helpful checklist
Templates &
Playbooks
Full access to future updates
2

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Objectives of this template
The Business Strategy template includes a fully structured storyline complete with ready-to-use slides, as well as frameworks,
tools, tutorials, real-life examples, and best practices to help you:
Create and present a complete, cohesive, well-structured strategy
Formulate your organization’s purpose and vision in clear, concise formats
Analyze your current position and starting point to build your future strategy on incl. current market dynamics, customer segments,
customer behavior, internal performance and more
Construct tangible, measurable, specific goals for your organization at all levels from overarching vision to individual business units,
teams, and time frames
Design specific strategic initiatives linked to measurable goals that align with your organization’s strategic choices
Formulate your organization’s strategic choices and priorities that will guide everything from strategic initiatives to day-to-day decision
making
Understand core enablers and foundational elements in your organization and analyze your status quo and what must be done to
support and grow these to achieve your strategic goals
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The template is centered around the best-practice business strategy
‘house’ as used by McKinsey, BCG, and Bain
Aspiration
Strategic
choices
Strategic
initiatives
Enablers
Foundation
• Purpose: what is our reason-for-being?
• Vision: where do want to be in 2-3-5-10 years?
• Where do we want to play? What are our must-win battles?
• Set of choices on what to do and not do that guide day-to-
day decision making
• How can we win these battles?
• Specific initiatives and actions that are designed to achieve
vision and goals within strategic choices
• Linked to tangible, specific, measurable goals and KPIs
• What do we need to have in place to move forward on our
strategic initiatives?
• Supportive actions or capabilities that are prerequisites for
accomplishing initiatives
• What is the foundation allowing us to achieve everything
else?
• How do we nurture and grow this foundation?
Purpose and vision
Must-win
battle
Must-win
battle
Must-win
battle
Strategic
initiative
Strategic
initiative
Strategic
initiative
Strategic
initiative
Enabler, e.g. technology
Enabler
Foundation e.g. culture, people, structure
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2
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The ‘strategy house’ is embedded in a full storyline to create a
complete business strategy presentation
Summary Starting point Roadmap
Strategy
Overview of full business strategy storyline:
Summarize main
takeaways:
• Overall market
context
• Competitive
position
• Strategic pillars
• Strategic initiatives
• Financial outlook
• Roadmap
Outline point of
departure:
• Market context
• Market dynamics
and forecasts
• Current competitive
and financial
situation
• Strategic resilience
Detail all elements of future strategy
systematically
Purpose and vision
Must-win battles/strategic pillars
• Grow the core
• Reinvent the core
• New business/new growth engines
Strategic initiatives
Enablers
Foundation
Outline roadmap to
implement strategy:
• Full implementation
plan/roadmap
• Requirements
• Key success factors
• Immediate next
steps
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2
3
4
5
Detail all elements of future strategy
systematically:

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This template includes everything you need to create your own
high-quality, well-structured, comprehensive strategy presentation
277 PowerPoint slides
1 Excel sheet
Fully editable slides with best-practice
layouts
Included with this template:
Complete storyline based on a proven
and tested frameworks
Helpful checklist
Four full real-life examples for
inspiration and guidance
Free support from our senior ex-
McKinsey, BCG and Bain consultants
Free access to future updates

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The template is structured in five main parts, as well as an
accompanying Excel file
See more details of each section in following pages
Part 1
Guide to how you can
best use this template
Part 2
Full, structured
strategy template
Part 3
Four full-length,
real client cases
Part 4
Common consulting
frameworks and tools
Part 5
Best practices for
creating presentations

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Part 1: A short guide to help you utilize the template in the best way
A short introduction to the Business Strategy template and a guide to using the
template most productively:

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Part 2: The full strategy template with structured sections and
multiple versions of slides for you to choose from
110 fully editable template slides in a complete and structured storyline with action titles, ready-to-use graphs,
suggested formatting and more:

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Part 3: Four full-length, real client cases for you to draw
inspiration from and see a strategy presentation ‘in action’
Real-life sanitized case example #1 (21 slides)
Growth strategy summary for a European retail company
Real-life sanitized case example #2 (38 slides)
Full strategy overview for a US financial institution
Real-life sanitized case example #3 (44 slides)
Specific country strategy for multi-national T&L player
Real-life sanitized case example #4 (30 slides)
Digital strategy for global telco company

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Part 4: A selection of common frameworks used in management
consulting for you to include in your presentation if needed
• Profitability framework
• McKinsey’s 7S Model
• BCG Growth-Share Matrix
• GE/McKinsey Matrix
• McKinsey’s Three Horizons of Growth
• McKinsey’s Seven Degrees of Freedom for Growth
• BCG’s Growth/Transformation framework
• Business Model Canvas
• Issue tree
• Objective, scope, and advantage
• Michael Porter’s five criteria for a good strategy
Frameworks included:
Common management consulting frameworks that
are helpful when creating a strategy:

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Part 5: Best practices and helpful checklists for presentation
writing as taught in top-tier firms like McKinsey, BCG, and Bain
Best practice tips to ensure your presentation is
top-level quality:
Checklists developed by former McKinsey and BCG
consultants to ensure all details are in order:

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In addition, the template includes a fully editable Excel sheet to
support your implementation plan and roadmap

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All layouts, fonts, colors are 100% editable
Each template comes with a thorough guide on how to
customize it in terms of company colors, logos, fonts etc.

Why use a Slideworks template?
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…decrease the time you spend structuring a storyline or creating a nice layout.
…leverage best-practice frameworks to address business critical problems.
…allow you to create stellar presentations that match your company style, fonts, and colors
with none of the hassle.
Our Slideworks templates and playbooks make it possible for you to…
With our PowerPoint and Excel templates you get best-practice storylines, slide layouts, and presentation
checklists all created and tested by some of the top management consultants.
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TRUSTED BY THE WORLD’S LEADING COMPANIES
“Having used one of the Slideworks
playbooks on a recent strategy project I
can firmly say we have saved countless
hours normally spent on tweaking layout
and storyline.”
Simon Perkins, Strategy Manager

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