Instagram, Twitter and Facebook have created a new reality for teens where privacy is non-existent and they are being inundated with porn and illicit photos. This presentation will help parents understand these threats in more detail.

1. Surprising Realities About Your Teen
and Social Media
Chris Crosby
Cofounder & Managing Director
www.SociallyActive.com

2. Agenda
 Let’s make an example out of ME
 Your teen
 Other people’s kids…
 3 Harsh New Realities
 A Look Ahead
 What to do Now
 How SociallyActive can help

3. Facebook, Twitter, Instagram, Tumblr & SnapChat?
Oh my!
If the social networks assigned a rating for their content, which would it be?

4. A Little About Me

5. Google indexed my digital footprint
and tied it back to me…

6. But Wait, there’s more
11 pages more…

8. But enough about me.
Let’s talk about your teen...

9. INSERT YOUR TEEN HERE
INSERT YOUR TEEN’S
DIGITAL FOOTPRINT
HERE

10. That’s not your teen?
OK, good.

11. Let’s talk about other people’s kids

17. New Realities
Your Teen and Social Networks

18. Privacy is an Illusion
Reality #1

19. Some Interesting Headlines

23. Why Privacy Settings Don’t Matter
 Privacy Settings, Terms of Use, Data Use and Privacy
Policies Constantly Change
 Most changes are retroactive
 Anyone can take a picture or a screenshot of a picture
and distribute it.
 Smartphones everywhere
 Remember the bathroom #selfpic ? Yeah, there were other
kids in the background…

24. All it takes is one “friend” or one “ex”-
friend to post those not-so-flattering pictures
of your teen online.

25. Your Teen’s Personal Data for Sale
Reality #2

26. How do FREE sites make money?
“When something online is free, you’re
not the customer, you’re the product.”

27. How We Got Here
 Social networking went mobile
 Putting the PC in the living room to monitor online behavior is no longer
enough.
 Parents joined Facebook
 Kids moved to Twitter and Instagram
 Facebook bought Instagram
 Now Facebook can combine data collected about your teen from both
social networks.
 Kids are moving to SnapChat
 Facebook went public
 Facebook needs to make a lot of $$ to make investors happy

28. Your kids are Being Inundated with porn,
or worse
Reality #3

29. How Bad Pictures Get in the Hands of
Good Kids
#CMS
#picoftheday
#Cool
#Teen
#Drugs

30. Social Streams
 A # (hashtag) is appended to a status update or photo
to:
 Identify the subject matter
 Insert it into a stream
 Anyone can use a # for on any status/post for any reason
 People “Follow” or search for #hashtags when they are
looking for specific topics or interests
 When you use a hashtag it gets associated with everything
else in that stream

31. What’s Trending on Twitter?

34. #school

36. #teen

38. #drugs

40. Where do We go From Here?
A look into the not-so-distant future

41. Things to Consider for 2015 & Beyond
 Kids that are coming online to Social Media sites today will
be applying for college.
 Kids that have been online for a couple of years now, will be
applying for their first job.
 Their entire digital footprint will be indexed and searchable
by Google, regardless of their current privacy settings on
social sites.
 Facial recognition software will be common place, so nearly
every photo of your teen will show up in a web search.
 The proactive will thrive, whereas everyone else will…?

42. Some Things to Consider
Social Media as Empowerment

43. Use Social Media with Intention

44. Things to do Now
 Consider “No Photo” Policies at schools and pools.
 Register your child’s domain name.
 This is how they will control their online identity and brand.
 Frame their online identity as their online resume.
 Help your teen use social media to their advantage
 Discuss the threats just as you would about sex, drugs,
alcohol, porn, video games and peer pressure.

45. See it for yourself
 Sign-up for Instagram and Twitter
 Use the products
 Follow Your Teens
 Browse Instagram photos: http://statigr.am/
Sign-up for www.SociallyActive.com and let us
help you 

46. How SociallyActive Helps
Resources and Monitoring Software

47. How SociallyActive Helps Protect Your
Child Online
 Connects directly to Facebook, Twitter and Instagram
and monitors their network’s activity.
 Provides a consolidated View of all Social Networking
Activity
 Send you an email alert when there is a potential privacy
threat or new photo posted.

48. Recent Photos of Your Teen
 We Show You the Most Recent Photos that Your Teen has
Uploaded or has been TAGGED IN

49. Who’s Tagging Them
 See who has been tagged with them in photos

50. All of Their Activity In One Place

51. Know Who is Influencing Them

52. Know What’s Popular Right Now

53. Engage With Us
 Raising Awareness Through Social Media
 Twitter @Socially_Active
 http://www.facebook.com/SociallyActive
 Contact Me Directly at ChrisC@SociallyActive.com
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