1. Right
Track
Manufacturing
Solu3ons
Sola
Lawal
olawal@indiana.edu
281-­‐236-­‐3647

2. Meet
Jack

3. Jack’s
problem
is
also
Dow’s
problem

4. Dow’s
problem
is
everyone’s
problem

6. BUSINESS
MODEL
• Our
Prices:
– One-­‐3me
fee
($2,500
-­‐
$25,000)
– Consul3ng
fee
($3,000
-­‐
$30,000)
– Monthly
licensing
fee
per
user
($25)

7. MARKETING
Trade
shows
White
papers
Conferences
Sales
force
Partnerships
Target
high
asset
u,liza,on
advanced
U.
S.
manufacturing
companies

8. COMPETITION

9. MANAGEMENT
Aarik
Williams
–
Director
of
Sales
Opera3ons,
Defender
Direct
Felicia
Enuha
–
Assistant
Marke3ng
Manager
at
Ecolab
Sola
Lawal
–
PhD
candidate,
Maintenance
Engineer,
entrepreneur

10. CURRENT
STATUS
&
TIMELINE
Build
prototype
and
conduct
Obtain
Prepare
for
feasibility
Business
plan
addi3onal
launch
analysis
completed
funding
Recruited
$15,000
Release
full
advisory
invested
by
featured
board
management
product
members
team

11. TAGLINE
Leveraging
QR
codes,
Right
Track:
• Reduces
unplanned
down3me
• Reduces
maintenance
costs
• Reduces
EH&S
costs
To
make
manufacturing
firms
more
money.
Right
Place.
Right
Time.
Right
Track.

12. USE
OF
FUNDS
Item
Cost
Development
$160,000
Office
and
Computer
$
10,000
Equipment
Sales
and
Marke;ng
$
20,000
Materials
Industry
Trade
Shows
$
45,000
Other
$
15,000
Total
$250,000

13. Thank
You!

14. FINANCIAL
PROJECTIONS

15. ADVISORY
BOARD
Riley
Wilson
–
President
UpArrow,
SAP
Consultant
and
subject
maier
expert.
He
has
consulted
for
Shell,
BP,
ExxonMobil,
Suncor
Energy
and
other
prominent
petrochemical
companies.
Shakira
Tilghman–
Professor
Computer
Science
and
experienced
Team
Leader
of
EDS
at
General
Motors.
She
serves
as
president
of
Millenium
African
Projects,
and
also
sits
on
the
boards
of
several
non-­‐profit
organiza3ons.
George
Shofoluwe
–
Senior
Vice
President
of
Deltatek
Energy
Incorporated
and
ex-­‐DOW
SAP
Implementa3on
Leader,
Maintenance
Process
Leader,
Dow
Strategic
Sourcing
Leader,
and
CEO
and
co-­‐founder
of
an
HVAC
consul3ng
firm.

16. Product
Offering
·∙
QR
code
digital
and
physical
genera3on
·∙
Codes
linked
to
informa3on
repository
w/
repair
guide
informa3on
·∙
Data
captured
and
accessible
for
top
10
unexpected
down3me
causes
·∙
Usage
analy3cs
captured
for
future
preven3on
strategy
Professional
Services
·∙
Implement
3rd
party
Wiki
solu3on
as
informa3on
repository
·∙
Digi3za3on
of
standard
opera3ng
procedures
·∙
Cross-­‐func3onal
training
for
turnkey
handoff
to
client
Sales

17. Right
Track
solves
Jack’s,
and
Dow’s,
problem

18. Figure 5 – Small Companies Dominate the Industrial Landscape
(Updated January 2013)
120,000
Number of Manufacturing Firms in 2010
100,000
Total Number of Firms: 290,704
80,000
60,000
40,000
20,000
0
0-4 5-9 10-19 20-99 100-499 500+
Number of Employees per Firm
Source(s): U.S. Census Bureau and MAPI

19. Industry Percent of Manufacturing, 2011
0
2
4
6
8
10
12
14
16
Chemical Products 18
Computer and
Electronic Products
Food, Beverage &
Tobacco Products
Petroleum and Coal
Products
Share of Total Mfg GDP (Current $)
Employment (Updated January 2013)
Machinery
Source(s): MAPI calculations from U.S. Bureau of Economic Analysis data
Fabricated Metal
Products
Other Transportation
Equipment
Share of Total Mfg Employment
Miscellaneous
Manufacturing
Motor Vehicles, Bodies
Figure 11 – Chemicals Lead Manufacturing in Terms of Output But Not
and Trailers

20. COMPETITION
Company
Customer
Type
Focus
Installa;on
Mobile
Bigfoot
Scalable
(10
to
10,000
users)
All
Both
Yes
eMaint
Scalable
All
Web
Yes
Loc8
Scalable
Asset
Web
Yes
Landport
Scalable
Facili3es
Server No
Maintenance
Scalable
All
Web
No
Connec;on
mPulse
Scalable
All
Web
No
SAP
>
$50,000,000
revenue
Manufacturing
Server
No
Maximo
>
$50,000,000
revenue
Manufacturing
Server
No
Direct
Indirect
Future