1. #SolitaHUB
KRISTIINA SÖDERHOLM
LEAD OF FORTUM DIGITAL TRANSFORMATION
FORTUM
Fortumin
Data Journey
Case Fortum

2. Digi – Summit 2018
2
MWB Digitalization
Kristiina Söderholm, MWB Lead
Fortum Data Journey
Must Win Battle Digitalization
Kristiina Söderholm, MWB Lead

3. Dec 2015KTI info sessions Dec 8-9 | For internal use | © KONE Corporation3
Leading the changes in our industry
Mobility
Connectivity
Cloud
Analytics
Sensors
Data storage
and integration
Mobility
Connectivity
Cloud
Analytics
Sensors
Data storage
and integration
New data driven culture
Active customers with real-time transparency
to our services
New business models
around customers and mobility
Optimized power production and trading (data
driven O&M, robotic trading, etc.)
Digitalisation is changing the energy industry

4. Our journey began in 2016 as Must Win Battles

5. Digitalization Must Win Battle timeline
Definingdigitalization
Capabilities
andprojects
Awareness
building
Pilots,
POCs,testandfail
Digitalprogramsin
eachbusinessunit
Scaleup–
builddata&
analyticsCOE
Waysofworking
Business
Technology
function
5
2016 2017 2018

6. Digital transformation examples
6
Consumer
solutions
Power plants
and trading
Working
environment
New disruptive
business
models
Accelerator program – new ideas
gathered
Heat Optimization – District heat
demand forecast and optimization of
production
Spring – Swedish water heater
pilot running
Telco base station battery control
successfully demonstrated
New ways of
working: agile
development in
sprints (Scrum)
Living business – MyFortum App
new releases and growth
Virtual Reality – use in
engineering and training
Predictive maintenance –
Millions of savings in down time.
All divisions have digital
roadmaps in their business plans
Software robotics (RPA)
Around 30 robots and growing
Data Capabilities: AWS data
platform, Data Leadership
Academy

7. Data capabilities and data center of excellence
Scaling the activities!
7
Creating Data Leadership is a prerequisite in order to reshape the
energy system, improve resource efficiency and provide smart
solutions
Data is the key enabler for growth
Consumer data Asset data Market data Enterprise data

8. 8

9. Fortum Data & Analytics Vision 2020
Right Decisions For a Cleaner World
9
FORTUM STRATEGY
FORTUM DATA & ANALYTICS
Fortum Data &
Analytics drives
growth and change by
extracting, analyzing,
and combining data to
develop meaningful
services at increased
clock speed.
• Create solutions for sustainable
cities
• Drive productivity and industry
transformation
• Grow in solar and wind
• Build new energy ventures
RAPID DECISION
MAKING SUPPORT
DATA MONETIZATION
OPERATIONAL
IMPROVEMENT
MEANINGFUL SERVICES
FOR CUSTOMERS &
EMPLOYEES
INNOVATIONS
ADDED VALUESOURCES OF DATA
CUSTOMER
DATA
ASSET
DATA
MARKET
DATA
ENTERPRISE
DATA
• MACRO ECONOMY
• CONSUMER BEHAVIOR
• OTHER PARTNER DATA
• PRODUCTION
UNITS
• OTHER FACILITIES
• ELECTRICITY &
OTHER COMMODITY
PRICES
• MARKET INSIGHT
• MAIN OPERATIONAL
SYSTEMS ACROSS
BUSINESS UNITS
• New business opportunities
• Internal efficiency
• Customer insights
BUSINESS NEEDS

10. High level roadmap
10

11. Data Leadership Academy – Coaching 1000 People in 2 years
11
Data Driven Culture. How to drive a culture and a
systematic way of working in which data, analysis
and experiment drive most aspects of Fortum
Examine and Explore! Connecting the leaders to the
Data & Analytics operating model and services with
hands on exercises and real life use cases
Rethink What’s possible with Data & Analytics!

12. 12

13. Thank You!
@SoderholmKrist

14. solita.fi