SOMASUNDARAM T

data mining data warehouse data analysis management online banking mid wife hospital service guest cycle hospitals hotels tourism and travel services gap model marketing mix of services classification of services service management packaging branding promotion distribution place product marketing mix price buyer decision making process buying motive buying behaviour pattern consumer behaviour market positioning market targeting market segmentation marketing concept machine learning artificial intelligence grid computing iot cloud computing financial function what if analysis lookup functions conditional formatting data validation format cells cell reference ms access data warehousing database models database dbms management information system group decision support system decision support system expert system transaction processing system subsystem of is network technology information system information technology classification rolap molap olap etl process data base mbo staffing selection recruitment span of control centralization decentralization informal organization formal organization departmentation organization structure organizing controlling techniques cooordiantion motivation communication leadership controlling directing functions of management business management layout of report types of report research report report writing interpretation secondary storage devices primary storage devices computer memory cpu disruptive technologies functions of computers data processing computer application evolution of computers computer steps in decision making decision making types of plans steps in planning planning process objectives planning henryfayol 14 principles of management functional areas of management administration commerce and trade partnership firms forms of business industry business tabulation of data secondary data sources primary data collection methods secondary data primary data non probability sampling probability sampling sampling research design time series moving average business statistics research questions statement of problem literature review sources of research problem identification of research problem research problem steps in research process criteria for good research importance of research types of research meaning introduction interest matrices ap and gp quantitative methods of business techniques