15. Integrate Social/
Viral feature help
Easy expand SNS feature
Get new user with 0$ cost
Improve retention rate
Keep user more closer
Some game integrate SNS features but not enough
Integrate Social Platform help
16. MONETIZATION
• SMS + telco : difficult to connect to telco &
get low negotiation’s success rate.
• More effor to connect different payment
system
• In-App purchase Apple, Google wallet:
don’t allow in Vietnam
17.
18. How to distribute mobile application with “0 $” cost
-> “BIG PROBLEM”?
• Official place, make safe for user.
• Isn’t useful for new app.
• ZingMe
• Facebook
Through Playstore/Appstore (free)
Through Social Platform (free) : good way to viral
19. Through mobile
advertising network
(high cost)
ad-mob
click-mob
amobi
Online advertising
Facebook advertiser
Facebook fanpage
ZingMe fanpage
Through appstore
(free or share revenue)
Zing Appstore (free)
Choapp
Appota
Through cross
promotion tapjoy (free
or pay)
Metaps
Tapjoy
DISTRIBUTION
22. Short introduction:
Released 2 months ago.
Address challenges above
Cross Mobile Plaform
Android (2.2+)
iOS (4.3+)
Windows Phone (7.5+)
BB10
Cross Web Platform
Easy to integrate
23. ZingMe Mobile SDK support authentication by:
- OAuth-2.0 compliant
User can Register / Login by:
- Account Zing
- Account Facebook
- Phone number
In progress:
- Account Twitter
- Account Google+
- Account Yahoo
Challenges User Authentication Social/Viral Monetization Distribution
Publish 08/2009Platform 2010A1 : 2M A30 : 8m400 game/app5-7 game release thángCross language : JAVA, PHP, C#, C++
1. Spend time more on mobile2. Smart phone more cheap3. 3G cheap4. Nhiềulựachọn platform : Android, iOS, Windows Phone, BB105. Dễdàngthửnghiệmứngdụng / game mới
Nhấnmạnh Social Features và Cross Platform : case study Candy Crush Saga
SNS features : Extend SNS feature easily Get new user cost 0$ Improve retention rate Keep user closer : nhờbạnbègiúpđỡ (bắtsâu, unlock chapter)
Giảmthiểuthờigiantíchhợp
Platform : good way to viral but you must have new user already
- Release 2 months ago and address challenges above- Cross Mobile Platform : Android (2.2+), iOS (4.3+), Windows Phone (7.5+), BlackBerry10- Cross Web Platform
- Quenvớivízingme- Hỗtrợnạptiền, how history, in-app purchase trựctiếptrongsdk
How to get new user : cóthểđạt 10K trong 1-2 tháng, How convert install to active userHow to extend user base How to monetization easily ?Support cloud serverSupport scoring system for social
