2. SCA DIGITAL – MAY RATINGS INDEX
Slide 3 SCA Network Monthly Unique Browsers - VIC
Slide 4 Today Network Monthly Users - VIC
Slide 5 Triple M Network Monthly Users - VIC
Slide 6 Melbourne Radio Groups Ranked by Avg. Daily UB – VIC
Slide 7 Mobile Share of Daily Radio Browsing – Today Network & Triple M Network – VIC
Slide 8 People Talking About On Facebook – Radio Companies – Melbourne
MELBOURNE
3. SCA Network traffic in VIC increased
104% year on year in Average Daily
Unique Browsers to 59,839 – Highest
Ever !
Driven by Shows, Social, Sport, Celebrity and Mobile
Browsers.
SO THIS HAPPENED…
Source: Nielsen Market Intelligence (VIC) – May 2013 – May 2014 – SCA Network – National
4. Today Network traffic in VIC
increased by 94% year on year in
Average Daily Unique Browsers to
37,020 – Highest Ever !
Driven by Shows, Social, Celebrity and Mobile
Browsers.
TODAY NETWORK
AVERAGE DAILY
UNIQUE BROWSERS - VIC
Source: Nielsen Market Intelligence (VIC) – May 2013 – May 2014 - Today Network National (All SCA Stations)
5. Triple M Network traffic increased in VIC by
116% year on year in Average Daily Unique
Browsers to 21,826 – Highest Ever !
Driven by AFL, NRL, Social, and Mobile Browsers.
TRIPLE M NETWORK
AVERAGE DAILY UNIQUE BROWSERS
Source: Nielsen Market Intelligence (VIC) – May 2013 – May 2014 - Triple M Network (Five Triple Ms & Triple M Classic Rock Digital)
6.
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9. Southern Cross Austereo (SCA) each month reports Australian digital ratings. Data sourced from
Nielsen Market Intelligence (Domestic) and Nielsen Answers has been used wherever possible.
SCA also reports ‘Brands’ as collated and approved by Nielsen and not ‘Ad Networks’, which are
synthetically created by publishers for commercial scale purposes.
The Social data is collated using the public terms of the respective network public APIs and terms of
service. The Social Data is not currently domestic. This will be amended if and when possible.
Publication of this data is intended for personal use and should be seen as a reflection of business
performance or forward looking statements that are always given to the market and shareholders
first. Any comments in regards to this data or any claims of misreprestation should be addressed to
clive.dickens@sca.com.au
statistics sourced from:
