The document discusses how ING Bank uses Splunk to extract business value from operational data. It describes several IT use cases like customer pre-scoring, portfolio management, fraud detection and reducing downtime. It also discusses expanding the use of Splunk beyond IT to business cases like customer journey mapping. The document shares details of ING Bank's Splunk implementation, how it migrated systems to Splunk, and future plans to integrate Hadoop and machine learning.
5. 5
Machine data supports deeper insights
Types of data
Unstructured
Structured
Online
Services
Web
Services
Security
GPS
Location
Desktops
Networks
Packaged
Applications
Custom
Applications
Messaging
Telecoms
Online
Shopping Cart
Web
Clickstreams
Databases
Energy Meters
Call Detail Records
Smartphones
and Devices
RFID
Semi-structured
Social media
Payments
POS
Footfall
6. 6
Supporting decision making across the
organisation
Easy access to
all data
Insights for the
entire
organisation
Marketing
Explore Visualize Dashboards ShareAnalyze
Legal
SalesCustomer
experience
CEO / CRO
7. Key Business Analytics use cases
CUSTOMER
EXPERIENCE
MARKETING
ANALYTICS
PRODUCT
ANALYTICS
BUSINESS PROCESS
ANALYTICS
7
9. Agenda
● About ING Bank Śląski S.A.
● Our challenge
● Our IT Use Cases
● Beyond IT to Business Use Cases
● Future plans
10. About ING Bank Śląski S.A.
Our Goal
Clear and easy Anytime, anywhere Empower Keep getting better
Empower our customers to stay a step ahead in life and in business
12. ING Bank Śląski
Lider Informatyki XX-lecia
ING Bank awarded 20th anniversary winner
of the Computerworld’s Banking & Finance
award for its implementation of innovative
IT solutions
13. My Background and Role
Senior IT Architect,
ex developer and
ex Splunk
administrator
Responsible -
among others - for
Splunk in ING Bank
Śląski
I Splunk not only at
work but also at
home
My favorite Splunk
tee-shirt: „Take the
sh out of IT”
18. Customer Portfolio Management Categorization
We categorize in real-time each financial transaction performed by our retail customers
to provide them with the best insight into their monthly budget and money flow.
17 million
transactions
processed
daily
24. How Splunk won us over
Freedom Independence
Comprehensiveness
25. Splunk Enterprise at ING Bank Śląski
IT Monitoring - Areas of Interest
Infrastructure Application Process Customer
26. Migrating to Splunk
26
Splunk as central
monitoring system
Application and
process monitoring
models
Standardization of
services monitoring
Splunk Stream
Integrating BigData
with BiggerData
29. Splunk Enterprise at ING Bank Śląski
Collected data and its value
Data Operational Intelligence
Search and
Investigation
Proactive
Monitoring
Operational
Visibility,
DevOps
Real-time
Business
Insights
Online
Services
Web
Services
Servers Security
Networks
Domain
systems
Custom
Applications
Databases
Active
Directory
Logfiles
SocialMedia
30. Splunk Enterprise at ING Bank Śląski
High level view
Data coming from thousands of servers/applications/tools/technologies using any combination of Splunk forwarders
Auto load-balanced forwarding to Splunk Indexer Cluster
Offload search load to Splunk Search Head Cluster
260 dashboards
82,000 scheduled
searches/day
6000 user
searches/day
2200 agents
Splunk products are being used for data volumes ranging from gigabytes to hundreds of terabytes per day. Splunk software and cloud services reliably collects and indexes machine data, from a single source to tens of thousands of sources. All in real time. Once data is in Splunk Enterprise, you can search, analyze, report on and share insights form your data. The Splunk Enterprise platform is optimized for real-time, low-latency and interactivity, making it easy to explore, analyze and visualize your data. This is described as Operational Intelligence.
The insights gained from machine data support a number of use cases and can drive value across your organization.
[In North America]
Splunk Cloud is available in North America and offers Splunk Enterprise as a cloud-based service – essentially empowering you with Operational Intelligence without any operational effort.
Hunk (Splunk Analytics for Hadoop) is a full-featured, integrated product offering – that delivers interactive data exploration, analysis and visualization for Hadoop.
Full-featured, integrated product:
Insights for everyone:
Works with what you have today:
The question then is what markets are available to us and where we can play.