1.
“EMPOWERING ON
ENTREPRENEURSHIP
DEVELOPMENT PROGRAM”
( Necessity is the Mother of Invention)
M.SRILAKSHMI DEVI
ASSISTANT PROFESSOR

2.
HOW TO START AN ENTERPRISE
DECIDING TO GO INTO BUSINESS IS MOST CRUCIAL.
❖ANALYZING STRENGTHS & WEAKNESSES
✔ MSME DEFINITIONS
• MANUFACTURING ENTERPRISES:
Defined in terms of investment in plant and machinery
(excluding land & buildings) and further classified into:
• Micro Enterprises - investment up to Rs.25 lakh .
• Small Enterprises - investment above Rs.25 lakh & up to
Rs.5 crore.
• Medium Enterprises - investment above Rs.5 crore &up to
Rs 10 crores

3.
❑SERVICE ENTERPRISES:
• Defined in terms of their investment in equipment
and further classified into:
• Micro Enterprises - investment up to Rs.10 lakh.
• Small Enterprises - investment above Rs.10 lakh &
up to Rs.2 crore.
• Medium Enterprises – investment above Rs.2 crore
& upto Rs.5 crore.
❑ PRODUCT SELECTION
ENVIRONMENTAL SCANNING
• AVAILABLE PROJECT REPORTS
• CONSULTING RELATED ORGANISATIONS
• MEDIA
• CONTACTING EXISTING ENTREPRENEURS
• (MSMEDI, DIC, KVIC, COIR BOARD, CSIR, CFTRI, IICT,
MAGAZINES, TCO’s etc.,)

4.
• Market survey( DEMAND-SUPPLY GAP)
• Training (EDP’s, ESDP’s, MDP’s …etc)
• Form of ownership
• Location( APIIC: www.apiic.in)
• Technology (CSIR, CFTRI, CLRI, IIP, ICAR, MSMEDI etc.,)
• Project report preparation
• Registration (UDYOG AADHAR MEMORONDUM
(http://udyogaadhaar.gov.in)
• Finances (APSFC ,NATIONALISED BANKS ,PMEGP,MUDRA STAND UP
• Getting approvals (SINGLE WINDOW SCHEME )
• Machinery and equipment
• Recruitment of manpower
• Raw materials,production,monitoring

5.
FINANCIAL ASSISTANCE SCHEMES
• Standup india
• Mudra loans

6.
Who is entrepreneur ?
One around us……one among us….. One
within us…..

7.
CASE SCENARIOS
• REDBUS.COM
• MYNTRA FASHIONS
• FLIPKART
• RENEWABLE PACKAGE SOLUTIONS
• LOCAL COURIERS-MUMBAI
• HATTI KAAPI
• MURUGAN IDLY
• THOUSANDS MORE……

8.
IMPORTANT INCIDENTS
▪ Local courier boy of mumbai
▪ Laundry for shoes company
▪ Shoes marketing in kerala –mindset is important
▪ Zoho is an pvt ltd company –indian company-doesn’t have any
funding
▪ Idle business to flour & parota
▪ Marriage convenience- purpose of one
▪ Swiggy offers –coupons
▪ Mobile canteens

9.
FINANCE RELATED ISSUES
• CREATION OF INFRASTRUCTURE-BANKS (ROADS)
• MIKE'S WIRELESS &NON WIRELESS
• COTTON GLOVES BUSINESS
• HOME SCIENCE-HUSBAND & WIFE START SOME BAJJI’S
BUSINESS
• EGG RELATED PRODUCTS TIE UP WITH A
FRANCHISE
LADY PAPER CUPS – NOT INVOLVING HUSBAND IN BUSINESS
ANUTEX SHOPPING MALL
PROJECT REPORT

10.
MUDRA LOANS

11.
MARKETING TOOLS
•

12.
OLA & UBER -TO TRAVEL IN CAR WE
DID NOT OWN A CAR

13.
SIDBI CONCEPT

14.
Business
• Mahila e-haat
• Udyog aadhar
• Project report
• Msme training .gov.in
• Business ideas
❖Soya milk
❖Automatic paper plate
❖Ice cream cone manufacturing
❖Toilet paper roll
❖Tomato ketchup
❖Embroidery machine
❖Beauty clinic
❖Toilet soap

15.
Curriculum planning steps

16.
COMMUNICATION

17.
FISHERIES BUSINESS
WITHOUT HAVING MONEY WE CAN START BUSINESS .
• thermocol
• polymers
• ice industry
• fish chopping industry
⮚ aqua culture is the 2nd largest business in india
⮚ organic-potato , chilli ,onion ,fruits.
⮚ fish outlet shop-good maintenance
⮚ fish restaurants
⮚ packing plays a major role
⮚Exhibitions
⮚Jackpot business

18.
TOLLGATE BUSINESS
• More than 400 toll plazas in india
• It is a contract business
• Providing proper road maintenance
• It is a not a bed of roses
• Less staff required
• Auction oriented business
• Travelling daily toll gate monthly passes

19.
BUSINESS SCENARIO
• Chai house (1100 varieties)
• Dosa festival( 100 varieties )
• Prepaid parking business
• Ali baba,big basket
• Online purohit app
• Neuro linguistic programming
• Bus drivers are better memory power
• than cab drivers
• Reducing overthinking

20.
• Ladies bindi business
• Lollipop to naphthalene balls
• Jobs for mba gulf,zarga,dubai –pay scale-2 lakhs

21.
NSIC

22.
• People who are getting benefit from MSME they
don’t spread due to increase of competitors
• Msme contribute around
• 6.11% GDP for manufacturing
• 24.63% from service activities
• 33.4% indians manufacturing outlets.
• Nsic portal they will give information about
tenders

23.
IMPORTS & EXPORTS
• WHY EXPORTS AND IMPORTS?
• DUE TO GEOGRAPHICAL PROBLEM –WE CAN’T GET ALL ITEMS IN
ONE PACE

24.
IMPORTANT POINTS
• FLUCTUATION OF DOLLARS IS MARGIN
• CUSTOMS WILL CHECK ALL THE CHARGES INCLUDING CONTAINERS
• GOVT RETURN SOME AMOUNT TO FARMERS-FOR FOOD RELATED
PRODUCTS
IMPORTED TO OTHER COUNTRIES
• GOVT DOESN’T RETURN AMOUNT TO IRON ORE PRODUCTS IF THEY
IMPORTED TO OTHER COUNTRIES.
• LOW GRADE PRODUCTS
• PLAY GAMES WITH ONIONS.
• GOODS SELLING AT LOW PRICE –DABBA MARKETING
• THERE ARE THE DIFFERENT TYPES OF BOARDS ACTING AS A
MEDIATORS FOR CLIENTS BETWEEN BUYERS & SELLERS
• CYCLONE EFFECT- DUMP OUT THE CONTAINERS

25.
• Integrated marketing (vegetables to current)

26.
THANK YOU