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Your business.
Your people.
Safe and productive. AI Ready.
Augmenting customer services with
chatbots
#AIFightsBack seminars
CEO @ Nightingale
HQ
Data Science background
Author
Microsoft Data Platform &
Artificial Intelligence MVP
T: @theStephLocke
Li: /stephanielocke
Steph Locke
Chatbots
What are chatbots?
Bots are the new apps.
People to-people conversations, people-
to-digital assistants, people-to-bots, and
even digital assistants-to-bots.
That’s the world you’re going to get to
see in the years to come.
Satya Nadella, quoted in USA Today
App
A Graphical User
Interface to perform
tasks
Digital
Assistant
A Speech User
Interface to perform
tasks
Bot
A Text User
Interface to perform
tasks
The distinction between terms
Apps
UI
Business
Logic
Data
Digital assistants
Audio
Speech to
text
Natural Language
Processing
Skills / Bots
The AI
components
Bots
Text
Natural
Language
Processing
Business logic / APIs
The AI
component
The connected experience
Use app to
browse products
Use the bot to
ask questions
about a product
Set a reminder
to buy a product
Buy a product
Request
return
label
Review
products
Chatbot usecases
When is a chatbot appropriate?
Knowledge queries
Frequently asked questions
Contextual questions
Status updates
FAQ Bot
Nightingalehq.ai/bot-demo
Nightingale HQ FAQ Bot
demo
Text(ish) interfaces to apps
Productivity tools
Form alternatives
Workflows
Push notifications
General use case
• Organisation: WHO
• Who: Viber
• Action: Create an information
and basic symptom checking bot
• Result: Multi-lingual COVID-19
information myth busting
Multi-purpose Bot
Nightingalehq.ai/bot-demo
Nightingale HQ Health Bot
demo
E-commerce use case
• Company: Letterbox Lab
• Who: Mia, our data science
apprentice
• Action: Set up a bot using
Chatfuel to integrate in the
company’s Facebook page
• Result: An extra sale from
Facebook in the first day
Middle tier between apps and
voice
Smart speakers
Voice interactions
Predefined routes for app integrations
Graceful fallback
Contact Centre use case
AWS Lex
Successful bot projects
How do you make a bot?
Address demand
Where is the demand? Who is most impacted? What is most helpful –
information or action?
Start small
Pilot use case
Instrumentation for insight
Expand gradually
Conversational design
Conversational UI: VUI and chatbots
Recommended technologies
What software do I need for bots?
Microsoft Bot Framework
AWS Lex
Chatfuel
Our How To post
Conclusion
What should I do next?
Inform Act Integrate
Use cases
The process
Demand
Goal
Bot or what?
Info or
action?
Internal skills
Compliance
Technology
Conversation
design
Workflow
Prototype
Iterate
Scale
Resources
• 7 Quick-win AI Projects paper
• Our Chatfuel How To post
• Getting started with bots
• Conversation design
• Technologies:
• Microsoft Bot Framework
• AWS Lex
• Chatfuel
AI Direct
AI is both a risk and an
opportunity for your company.
Our practical manager’s
toolkit will help you develop
an AI strategy that aligns with
your business objectives.
AI Learn
Build core AI competencies
inhouse and across-functions
with our accelerated training.
We deliver a range of online
and in-class masterclasses
and bootcamps.
AI Connect
Engage with world class data
science practitioners to help
you deliver AI projects. We
take the pain out of contract
management and finding the
right expertise.
Your business.
Your people.
AI Ready.
Nightingale HQ helps businesses develop their strategy, culture
and skills for successful AI adoption.
NightingaleHQ.ai
nightingale-hq
nightingalehqai
nightingalehq
nightingalehq.eventbrite.com

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Augmenting customer services with chatbots