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1. Starbucks
Mission:
Social
Responsibility
and Brand
Strength

2. INTRODUCTION
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3. Starbucks
Mission:
Social
Responsibility
and Brand
Strength

4. SOCIAL RESPONSIBILITY IN OVERALL
CORPORATE STRATEGY OF STARBUCKS

5. CONTINUED

6. CONTINUED

7. CONTINUED

8. CONTINUED

9. UNIQUENESS IN GIVING HIGH LEVEL OF
BENEFITS TO EMPLOYEES

10. CONTINUED

11. CONTINUED

12. CONTINUED

13. Starbucks Mission:
Social Responsibility
and Brand Strength

14. CONTINUED

15. REASON FOR RAPID GROWTH OF THE
COMPANY

16. CONTINUED

17. CONTINUED

18. CONTINUED

19. CONCLUSION

20. REFERENCES

21. CONTINUED

22. CONTINUED

23. STARBUCKS MISSION: SOCIAL
RESPONSIBILITY AND BRAND

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