Business and Technical Presentation Skills
How to plan and design an effective presentation!
Dr Deler Singh
Department Of Humanities And Social Sciences
Jaypee University Of Information Technology, Solan. Himachal Pradesh (173234)
What is a Presentation?
• The giving of something to someone, especially as part of a formal ceremony
• A speech or a talk, in which a new product, idea or piece of work is shown and explained to an
audience- Oxford advanced learners Dictionary
• Making your ideas public
• Sharing them with other people
• Influencing other people
Different Communication Situations
• Personal life
• PTA meetings
• Interacting with a service provider
• Toasting the new bride and groom
• Persuading others to adopt your ideas
• Reporting out to your department
• Educating your co-workers
How to plan and design an effective presentation?
• Who is my audience?
• What is their purpose to listen
Why Audience Analysis?
• Gives idea about
Beliefs, values and opinions
Interests and attitude
• Helps change, mould and reorganize arguments in a way that suits the audience
What is your Purpose?
• Persuade (Avoid controversial topics)
• Tell a story
What is the Scope of your Presentation?
• How much of the topic will you address?
• Usually dependent upon the time allotted.
Standard Components of a Presentation
• 1) Argument with evidence and objective
• 2) Arrangement/organisation
• 3) Style
• 4) Memory
• 5) Delivery
A claim or assertion you want audience to take as valid
• A sentence/two that sums up the central point of your topic
• Needs to be specific
How to decide upon the Argument?
Argument=Topic + Claim
2) So what?
3) Now What?
• Topic: Benefits of Exercising
• Argument: Adding exercise to one’s daily morning routine not only keeps their
bodies at a healthy weight but also reduces the risk of high blood pressure.
• Topic: Harmful effects of Alcohol consumption
• Argument: High levels of alcohol consumption have detrimental effects on
your personal health, such as weight gain, heart disease, and liver
Providing Right Support/Evidence
• Why Support?-to establish validity
• Provide Concrete Evidence (Avoid I think/abstract words)
• Provide details (facts/stats/testimony)
• Provide Examples
• i) Discuss concisely
• ii) Focus on relevant details
• iii) Clarity over comprehensives
2) Arrangement/organisation of content
o Attracting attention
o Stating your topic
o How it is beneficial for the audience
o Main arguments
o Supporting ideas, facts, evidences, etc.
o Restating the main ideas
o Motivating audience to take action
2) Arrangement/organisation of content (contd.)
• Chronological/Reverse Chronological
o Good for historical/past events/developmental topics
o The material is organized according to time sequence
o The material is organized idea wise
o Logical development of subject
o Sharing personal experience
2) Arrangement/organisation of content (contd.)
o The material is organized according to physical or geographical location.
o Good for geography based descriptions.
• Cause Analysis
o The material is organized on the basis of cause and effect.
o Good for social/economic/political problems.
• Problem Solving
o Statement of problem and causes
o Proposed solution
• Choose simpler and familiar words
• Craft short sentences
• Use evocative words
• Emphasise positive words
• Put keyword at important places (be specific)
• Avoid gender biased/other biased words
• Avoid too much technical jargon
4) Memory: How much should we memorize?
• Remember written language is different than spoken language
• Don’t memorize the entire presentation
• Provide a map/outline at the opening (Optional/genre dependent)
• Keep conversational tone (especially at the outset)
• Don’t use abstract words/adjectives (Genre specific)
Key Point Speeches Components
• Related to Body language and non verbal communication
1 3 5
What are you
How to solve the
A thesis statement is a sentence that sums up the central point of your paper or essay. But the thesis statement should always clearly state the main idea you want to get across. Everything else in your essay should relate back to this idea. It usually comes near the end of your introduction.
A thesis statement is the main idea of an essay. It consists of the topic of the essay and the writer’s claim about the topic that will be proven throughout the essay. The thesis usually appears at the end of the introduction, often as the last sentence, and lets the reader know what to expect. Topic + Claim = Thesis Topic Selection - Before you can write a thesis, you need a topic. Sometimes you are assigned a topic by your professor, while other times you need to choose your own. The topic is the first part of a thesis. The topic is sometimes referred to as the “WHAT” of your essay.
Pre-writing/Brainstorming - The second part of a thesis is your claim. Before you can write a thesis, you need to do some analysis of your topic to determine what you want to say about it. What interests you about the topic? What is your paper going to attempt to prove? Why is it important? This is sometimes referred to as the “SO WHAT?”
Working Thesis - A good place to begin is by developing a “working thesis.” A working thesis is simply a draft of your thesis statement. In other words, you make your best attempt at writing a thesis, making sure to get your topic and claim in it. Remember that you may change or revise your thesis as you go through the writing process, and that’s okay!
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