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Navigation and Wayfinding On Your Website - WordCamp Ottawa 2019

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Navigation and Wayfinding On Your Website - WordCamp Ottawa 2019

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Posts vs. Pages & Categories vs. Tags. There is so much confusion about what types of things should be put on a page and what should be in a post. Static vs. Dynamic content is the best way to tackle this. When creating a website, you can edit a menu to include not only pages, but also categories that can create a more complete experience.

This Workshop guides you through the process to giving your visitors a better way to access your website other than through the word "Blog"

Posts vs. Pages & Categories vs. Tags. There is so much confusion about what types of things should be put on a page and what should be in a post. Static vs. Dynamic content is the best way to tackle this. When creating a website, you can edit a menu to include not only pages, but also categories that can create a more complete experience.

This Workshop guides you through the process to giving your visitors a better way to access your website other than through the word "Blog"

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Navigation and Wayfinding On Your Website - WordCamp Ottawa 2019

  1. 1. HTTPS://SHANTA.DRAGONTEACH.COM IF YOU WANT TO REGISTER FOR DEMO TO USE FOR THIS TALK, (A SANDBOX TO PLAY IN), GO TO MY SCHOOL AND SELECT THE COURSE, “HOW TO ORGANIZE YOUR CONTENT THROUGH NAVIGATION AND WAYFINDING” Shanta R. Nathwani - @shantaDotCa - https://shanta.ca
  2. 2. HOW TO ORGANIZE YOUR CONTENT THROUGH NAVIGATION AND WAYFINDING BY SHANTA R. NATHWANI WORDCAMP OTTAWA – WORKSHOP JULY 14, 2019 2 PM
  3. 3. AGENDA • INTRODUCTION • PAGES & POSTS • CATEGORIES & TAGS • NAVIGATION & WAYFINDING • Q & A’S IN BETWEEN EACH TOPIC, WE’LL WORK TOGETHER, USING OUR CASE STUDY. Shanta R. Nathwani - @ShantaDotCa - http://shanta.ca 3
  4. 4. GUIDELINES • YOU WILL NOT FINISH EVERYTHING TODAY. THIS IS AN ONGOING PROCESS AND TAKES TIME. • WE ARE GOING TO WORK THROUGH THE CASE STUDY AS A GROUP, AND THEN YOU’LL HAVE TIME TO WORK ON EACH STEP FOR YOUR OWN PROJECT. • IF YOU’RE NOT SURE, ASK AROUND. WE ALL VISIT WEBSITES. YOU’LL PROBABLY FIND CONSENSUS FROM EVEN STRANGERS. • YOU WON’T NEED YOUR COMPUTER UNTIL STEP 5. • THIS WORKSHOP IS FLEXIBLE. THE STEPS ARE NOT. TRUST IN THE PROCESS. THERE IS LIGHT AT THE END OF THE TUNNEL. Shanta R. Nathwani - https://shanta.ca - @ShantaDotCa 4Photo by William Bout on Unsplash
  5. 5. SHANTA R. NATHWANI QUALITY ASSURANCE MANAGER AT WEEVER APPS INC. CO-ORGANIZER AT WORDCAMP HAMILTON TWITTER: @SHANTADOTCA WEBSITE: HTTPS://SHANTA.CA Shanta R. Nathwani - @shantaDotCa - https://shanta.ca
  6. 6. OUR CASE STUDY ANDREA RENNICK HTTPS://WWW.RIDGEMACHINEQUILTING.COM TWITTER: @ANDREA_R Shanta R. Nathwani - https://shanta.ca - @ShantaDotCa 6
  7. 7. HTTPS://TANTIENHIME.COM GO TO THIS WEBSITE TO SEE MY DEMO AS I WORK. Shanta R. Nathwani - @shantaDotCa - https://shanta.ca
  8. 8. HTTPS://SHANTA.DRAGONTEACH.COM IF YOU WANT TO REGISTER FOR DEMO OF THIS TALK, GO HERE AND SELECT THE COURSE, “HOW TO ORGANIZE YOUR CONTENT THROUGH NAVIGATION AND WAYFINDING” Shanta R. Nathwani - @shantaDotCa - https://shanta.ca
  9. 9. MAIN IDEA POSTS VS. PAGES & CATEGORIES VS. TAGS. THERE IS SO MUCH CONFUSION ABOUT WHAT TYPES OF THINGS SHOULD BE PUT ON A PAGE AND WHAT SHOULD BE IN A POST. STATIC VS. DYNAMIC CONTENT IS THE BEST WAY TO TACKLE THIS. WHEN CREATING A WEBSITE, YOU CAN EDIT A MENU TO INCLUDE NOT ONLY PAGES, BUT ALSO CATEGORIES THAT CAN CREATE A MORE COMPLETE EXPERIENCE. Shanta R. Nathwani - @ShantaDotCa - http://shanta.ca 9Photo by Kelly Sikkema on Unsplash
  10. 10. WHAT IS WAYFINDING? THE BASIC PROCESS OF WAYFINDING INVOLVES FOUR STAGES: • ORIENTATION IS THE ATTEMPT TO DETERMINE ONE'S LOCATION, IN RELATION TO OBJECTS THAT MAY BE NEARBY AND THE DESIRED DESTINATION. • ROUTE DECISION IS THE SELECTION OF A COURSE OF DIRECTION TO THE DESTINATION. • ROUTE MONITORING IS CHECKING TO MAKE SURE THAT THE SELECTED ROUTE IS HEADING TOWARDS THE DESTINATION. • DESTINATION RECOGNITION IS WHEN THE DESTINATION IS RECOGNIZED.[1] Shanta R. Nathwani - https://shanta.ca - @ShantaDotCa 10Photo by Nathan Queloz on Unsplash
  11. 11. QUESTION… Shanta R. Nathwani - https://shanta.ca - @ShantaDotCa 11Photo by Greyson Joralemon on Unsplash
  12. 12. 1. WRITE DOWN ALL THE THINGS IT WILL LOOK LIKE A MESS, BUT THAT’S OKAY Shanta R. Nathwani - https://shanta.ca - @ShantaDotCa 12Photo by Kyle Glenn on Unsplash
  13. 13. 13 POST-IT NOTES • USED TO PUT DOWN ALL THE PIECES OF INFORMATION THAT YOU WANT TO PUT ON YOUR WEBSITE • LATER ON, YOU WILL WANT TO COLOUR CODE THEM INTO CATEGORIES AND PAGES • USING OUR CASE STUDY, WHAT ARE SOME OF THE TOPICS THAT WE MIGHT WANT TO SEE ON THIS WEBSITE? Shanta R. Nathwani - @ShantaDotCa - http://shanta.ca
  14. 14. NOW, YOUR TURN! TAKE A FEW MINUTES NOW. START FILLING IN THOSE POST-ITS WITH YOUR IDEAS OF WHAT YOU WANT ON YOUR OWN SITE. YOU MAY NOT FINISH IT TODAY, BUT IT WILL GIVE YOU A START. Shanta R. Nathwani - https://shanta.ca - @ShantaDotCa 14Photo by Kelli Tungay on Unsplash
  15. 15. 3-5-7 PRINCIPLE • 3 CLICKS TO WHERE YOU NEED TO BE • FEW (VERY FEW) EXCEPTIONS • NO MORE THAN 5-7 ITEMS IN A LIST. • THIS INCLUDES MENUS AND LISTS Shanta R. Nathwani - https://shanta.ca - @ShantaDotCa 15
  16. 16. PAGES VS. POSTS PAGES • STATIC INFORMATION FOR THE MOST PART • “ABOUT US” IS A GREAT EXAMPLE • DOES NOT USE CATEGORIES • CAN HAVE SUB-PAGES POSTS • DYNAMIC INFORMATION • TIME SENSITIVE • USES CATEGORIES & TAGS • “UPCOMING EVENTS” OR “EVENTS ATTENDED” ARE GOOD EXAMPLES Shanta R. Nathwani - https://shanta.ca - @ShantaDotCa 16
  17. 17. CATEGORIES VS. TAGS CATEGORIES • MAJOR CLASSIFICATIONS FOR INFORMATION • “EVENTS” IS A GREAT EXAMPLE • CAN HAVE SUB-CATEGORIES (MUCH LIKE PAGES) • HIERARCHICAL TAGS • DESCRIBES THE CONTENT USING KEYWORDS • WORDPRESS RECOMMENDS 5-7 PER POST • NON-HIERARCHICAL Shanta R. Nathwani - https://shanta.ca - @ShantaDotCa 17
  18. 18. 2. PUT CONTENT TO EITHER CATEGORIES OR PAGES Pages Categories Shanta R. Nathwani - @ShantaDotCa - http://shanta.ca 18 About Us Events Services Recipes Contact Products Portfolio
  19. 19. EMBRACE THE POST-ITS WE’LL START WITH OUR CASE STUDY AND THEN YOU CAN DO YOUR OWN. WE’LL DO THIS FOR THE NEXT STEP AS WELL. Shanta R. Nathwani - https://shanta.ca - @ShantaDotCa 19Photo by Plush Design Studio on Unsplash
  20. 20. Pages Categories 3. CHANGE THE COLOUR OF ONE OF THE TWO SETS Shanta R. Nathwani - @ShantaDotCa - http://shanta.ca 20 About Us Events Services Recipes Contact Products Portfolio
  21. 21. 4. STRUCTURE THE MENU USING THE POST IT NOTES Shanta R. Nathwani - https://shanta.ca - @ShantaDotCa 21
  22. 22. THINGS TO KEEP IN MIND WHEN ORGANIZING THE MENU • KEEPING THE 3-5-7 RULE, START TO STRUCTURE YOUR MENUS ACCORDING TO THE TOPIC, NOT WHETHER OR NOT YOUR CONTENT IS A POST OR A PAGE. • THINK ABOUT WHAT’S IMPORTANT TO YOUR VISITORS. IF YOU’RE NOT SURE, ASK AROUND! • ABOUT US IS USUALLY KEPT TO THE LEFT, WHILE CONTACT US IS USUALLY ON THE RIGHT. Shanta R. Nathwani - https://shanta.ca - @ShantaDotCa 22
  23. 23. TO YOUR TERMINALS! WE’LL GO THROUGH THE NEXT STEPS, ONE BY ONE, FIRST USING THE CASE STUDY, THEN TO WORK ON YOUR OWN SITE. Shanta R. Nathwani - https://shanta.ca - @ShantaDotCa 23Photo by Cristi Goia on Unsplash
  24. 24. HTTPS://SHANTA.DRAGONTEACH.COM IF YOU WANT TO REGISTER FOR DEMO OF THIS TALK, GO HERE AND SELECT THE COURSE, “HOW TO ORGANIZE YOUR CONTENT THROUGH NAVIGATION AND WAYFINDING” Shanta R. Nathwani - @shantaDotCa - https://shanta.ca
  25. 25. 5. CREATE YOUR CATEGORIES ON WORDPRESS Shanta R. Nathwani - https://shanta.ca - @ShantaDotCa 25
  26. 26. 6. CREATE THE MENU ON YOUR WEBSITE Shanta R. Nathwani - https://shanta.ca - @ShantaDotCa 26
  27. 27. QUESTIONS? PLEASE FEEL FREE TO SEND ME A MESSAGE! HTTPS://SHANTA.CA/CONTACT Shanta R. Nathwani - @shantaDotCa - https://shanta.ca
  28. 28. RESOURCES • INFORMATION ARCHITECTURE: BLUEPRINTS FOR THE WEB: HTTP://WWW.AMAZON.COM/INFORMATION-ARCHITECTURE-BLUEPRINTS-CHRISTINA- WODTKE/DP/0735712506 (UNTIL LAST YEAR, USED BY OUR COURSE) • DON’T MAKE ME THINK: HTTP://WWW.AMAZON.COM/DONT-MAKE-THINK-REVISITED- USABILITY/DP/0321965515 (ONE OF THE BOOKS THAT REPLACED IA) • EVIL BY DESIGN: HTTP://EVILBYDESIGN.INFO/BOOK/ (THE OTHER NEW BOOK) • WORDPRESS.TV: HTTP://SHANTA.CA/POSTS-VS-PAGES-AND-CATEGORIES-VS-TAGS-VIDEO-AT- WORDCAMP-MONTREAL-2015/ (MY EARLIER TALK, INCLUDING CREATING THE MENU) Shanta R. Nathwani - @ShantaDotCa - http://shanta.ca 28

Notas del editor

  • You won’t see the dashboard, but you’ll be able to see the result.
    My little bit of WordPress Contributor Day. Milwaukee 2015, we built a deck so that we could have the speaker dinner.
  • I just celebrated one year yesterday with Weever Apps. I was a bridesmaid at my friend’s wedding in Mexico a few weeks ago. So I love this shot

    I used to teach WordPress at Sheridan College with Kiera Howe for 6 years. I also developed the WordPress curriculum at Mohawk College.
    Make sure you get to WordCamp Hamilton on June 1!
  • You won’t see the dashboard, but you’ll be able to see the result.
    My little bit of WordPress Contributor Day. Milwaukee 2015, we built a deck so that we could have the speaker dinner.
  • In case you didn’t see this at the beginning of the session, you can register for a free sandbox on one of my courses on DragonTeach. We are not going to sell to you. We’ll delete the account after 30 days and give you the chance to either download or transfer your website. I’ve got stickers. It’s not a hosting site, it’s actually a tool for instructors to teach WordPress, which is where I’m going to host my own online courses.
  • Most people don’t. I’m not talking about SEO, which leads people to your site, but what people do when they get there.
  • All the things or topics that you might want to put on your website. Some suggestions: About, Contact, Recipes, speaking articles, etc. Don’t use blog!
    The point here is two fold: setting up your navigation (Comes later) but more importantly, finding your focus. This method helps you with both.
  • I’m using WordPress here as the basis, but this applies to any website.
  • 4. Keeping the 3-5-7 Rule, start to structure your menus according to the topic, not whether or not your content is a post or a page. Think about what’s important to your visitors. About Us is usually kept to the left, while Contact Us is usually on the right.
  • You’ve already done the heavy lifting using the post it notes, now you just have to apply what you’ve learned. I don’t recommend adding categories on the fly. It can detract from your purpose.
  • Using Categories and pages, mimic what we created using the post it notes.
  • I'm developing my own courses, so I'd love to hear from you about your questions and what I can do to make it better!

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