I was invited with Professor Andy Gold from HCC by the University of Tampa MBA program to deliver a lecture and workshop on Design Thinking and how to apply it to rapid mobile app prototyping. We coached the students through a means analysis and then utilized their various skill sets to prototype new mobile app ideas.

1. DESIGN THINKING
exploring solutions
instead of the problem
@profandygold
@taywall

2. the lean startup
a human institution designed to deliver a new product or
service under conditions of extreme uncertainty

6. There are many ways to
contribute and get involved
WELCOME TO
OUR CULTURE AT

8. The Rules
YES AND
NO INVENTION
THREE FEATURES
LOWEST RISK
THE
CANVAS

9. The Brief
$10K
An app
Why you?
User Persona / Story
Mini Pitch

11. What you got?
Define your means
define your persona
go…

12. Validate
Don’t surf alone…interview the sharks

13. Pick Features
Features you love
Features you hate
Engrossing Experiences

14. Learn to sketch
if you can’t write it down, your
idea isn’t as good as you think it
is
if you can’t draw, someone else
will bring your ideas to life

15. Make your app…
define your user story based on your user persona
draw it
pop app www.popapp.in
what’s the problem? What’s the pitch?

16. Show me don’t tell me

17. Resources
designthinking.ideo.com
invisionapp.com
sketch app for mac
You Can Draw in 30 Days by Mark Kistler
Freitag - Start with your Means - Youtube
taylor@wevue.com
professorgold@gmail.com