Se ha denunciado esta presentación.
Utilizamos tu perfil de LinkedIn y tus datos de actividad para personalizar los anuncios y mostrarte publicidad más relevante. Puedes cambiar tus preferencias de publicidad en cualquier momento.

Text on The Web: Some Basic Principles and Perspectives

160 visualizaciones

Publicado el

Looking at texts on the web from the broader perspective of connecting dots, people and data. This slidedeck is part of the lesson: https://goo.gl/xVLtWX

Publicado en: Marketing
  • Sé el primero en comentar

Text on The Web: Some Basic Principles and Perspectives

  1. 1. TEXT ON THE WEB
  2. 2. 04 TEXT ON THE WEB ETYMOLOGICAL NOTES HISTORICAL NOTES CURRENT STATE
  3. 3. Text on the Web Etymology insights Historical Perspective Current State texts as nets plastic texts on the web a collaborative tool for connecting What will the lecture cover?
  4. 4. texō xuī, xtus, ere to weave; to join, fit together, plait, braid, interweave, construct, make, fabricate, build LATIN ORIGINS OF THE WORD TEXT Source: Lewis & Short, Elem. Lewis http://goo.gl/RFgrka
  5. 5. Sir Tim Berners-Lee. Weaving the Web, p. 123 Web of People The Web is more a social creation than a technical one. I designed it for a social effect - to help people work together - and not as a technical toy. The ultimate goal of the web is to support an improve our weblike existence in the world.
  6. 6. It is not a technical book. (If you want the technical details, check out the W3C web site!). It does mention a little about how technologies you may have heard of - like XML - fit in to the past, present and future, but only in the course of charting the course for the Web from the initial dream - still largely unfulfilled - to the next technical and social revolution."
  7. 7. WEB AND TEXT FORMAL SIMLIARITIES DECENTRALIZED FOSTERING EXCHANGE OPEN TO NEW ELEMENTS
  8. 8. WEB AND TEXT FUNCTIONAL SIMLIARITIES COLLABORATE CO-EXISTCONNECT
  9. 9. weblike structures
  10. 10. MEANING TRANSFER
  11. 11. Storing, accessing information
  12. 12. Text Transformations
  13. 13. text Search Engines Boolean Search The Beauty and the Beast
  14. 14. Keyword Stuffing
  15. 15. Fakes
  16. 16. Why these weren't meant to last? Reason 1: The need for narratives Reason 2: The expanding Interconnectedness Reason 3: Really pragmatic and not very poetic
  17. 17. The need for narrative
  18. 18. social media (Web 2.0)Global Communication tools in the hands of individuals Growing transparency The expanding Interconnectedness
  19. 19. Really pragmatic and not very poetic vs.
  20. 20. Scaling knowledge with the help of machines
  21. 21. Enter the Semantic Web
  22. 22. what's next? Lecture: Introduction to the Semantic web
  23. 23. A reminder Please, check the PDF, included as a supplemental material to this lecture Highlights from this lecture (translated into practical steps) are available in the document, included at the end of Text and Web Metamorphoses section

×