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2020 Women on Boards will help raise 
the percentage of women who serve on 
corporate boards in the United States to 
20% or greater by the year 2020. 
Register your support on our website: 
www.2020wob.com 
The National Conversation 
November 20, 2014
WHAT DOES YOUR BOARD LOOK LIKE? 
Together we can make it happen! 
2
GENDER DIVERSITY ~ WHY IS IT IMPORTANT? 
“While most CEOs recognize the importance of appointing directors of different ages 
and with different kinds of educational backgrounds and functional expertise, they 
tend to underestimate the benefits of gender diversity.” (HBR Blog Network Why 
Boards Need More Women by Yilmaz Arguden | 11:10 AM June 7, 2012) 
There are several benefits to appointing more women on boards. When Fortune-500 
companies were ranked by the number of women directors on their boards, those 
in the highest quartile in 2009 reported a 42% greater return on sales and a 53% 
higher return on equity than the rest, according to a recent study conducted by 
Lois Joy, Nancy Carter, Harvey M. Wagner, and Sriram Narayanan. 
Experts believe that companies with women directors deal more effectively with risk. 
Not only do they better address the concerns of customers, employees, 
shareholders, and the local community, but also, they tend to focus on long-term 
priorities. Women directors are likely to be more in tune with women’s needs than 
men, which helps develop successful products and services. 
After all, women drive 70% of purchase decisions by 
consumers in the European Union and 80% of them in 
the United States 
Together we can make it happen! 
3
A FINANCIAL ISSUE AND A SOCIAL ISSUE 
Research by Catalyst — a not-for-profit that seeks to expand 
opportunities for women — shows a strong link between the 
presence of women on boards and corporate reputations. Female 
directors serve as role models, and therefore, improve female 
employees’ performance and boost companies’ images. 
Several rating agencies and investment funds, such as CalPERS and 
PAX World, use the extent of gender diversity as one of their 
investment criteria. 
Studies show that the presence of at least three women is necessary 
to change boardroom dynamics. In fact, an analysis of FTSE-listed 
boards found that operational performance and share 
prices were both higher in the case of companies where women 
made up over 20% of board members than those with lower 
female representation. (HBR Blog Network Why Boards Need 
More Women by Yilmaz Arguden |11:10 AM June 7, 2012) 
Together we can make it happen! 
4
Financial costs are reduced 
» (That’s the finding from a new paper (Levi, Li, and Zhang, 2013) by Maurice Levi and Kai Li of the Sauder School of Business at the University of 
British Columbia and Feng Zhang at the David Eccles School of Business at the University of Utah.) 
Together we can make it happen! 
Companies that have 
more women on their 
boards of directors 
make fewer bids for 
mergers and 
acquisitions 
And pay less for 
acquired companies.
Why are women better in M&A negotiations? 
» Past research has shown that men and women behave differently 
when faced with uncertainty in terms of how overconfident they are. 
» Everyone is overconfident — we always think we are better than our 
true selves — and when men and women are dealing with knowns they 
tend to be fairly similar in that regard as well. 
» But when they are looking at unknowns, or when feedback is delayed 
or uncertain instead of specific and immediate, women demonstrate 
less overconfidence than men. 
» So the M&A setting is an ideal setting in terms of how it amplifies 
gender differences in responding to uncertainty with overconfidence. 
» (HBR Blog: Boards with More Women Pay Less for Acquisitions 
» by Sarah Green | 8:00 AM December 20, 2013) 
Together we can make it happen!
Where are women on boards? 
» Cranfield School of Management shows that the percentage of women 
in FTSE 100 companies has risen slowly from 6.9% to 12.5% over the 
last decade. The percentage of women directors seems to be 
correlated with geography. 
» Scandinavian nations having over 20+% women among board 
Together we can make it happen! 
members; 
» U.K., Ireland, and Netherlands being in the low teens (10% to 12.5%) 
» Germany, France, Luxembourg, and Belgium in the high single digits 
(7.5% to 9.7%) 
» Mediterranean countries such as Spain, Italy, and Greece reporting low 
single digit (2% to 6.5%) representation 
» United States 16%
2020 Women on Boards 2013 Honor Roll 
Companies 
» The 2020 Women on Boards Honor Roll 
Companies for 2013 
» 256 companies have been on the Winning "W" 
Company list for three consecutive years, 2011, 
2012 and 2013. 
» 2020 Women on Boards 2013-honor-roll-companies 
Together we can make it happen!
Breakdown of women directors by year (2020wob.com) 
Together we can make it happen!
Even more Financial success.. 
» A Credit Suisse report found that, overall, companies with a market cap 
greater than US$ 10 billion that have at least one woman on the board of 
directors outperformed those that had no women at all by 
» +26% for large caps over the six years leading up to 2011. 
» "Importantly, this mix of companies would also have outperformed global 
equities as measured by MSCI’s ACWI," write Credit Suisse analysts Julia 
Dawson, Richard Kersley and Stefano Natella. 
» In other words, this is a global phenomenon. 
» From 2012 to June 2014, companies with at least one woman on the board 
have seen a 5% outperformance on a sector neutral basis. 
» That amounts to a compound excess return since 2005 of 3.3%. 
» Read more: http://www.businessinsider.com/stocks-with-female-directors-outperform- 
2014-9#ixzz3Fb9LcxMC 
Together we can make it happen!
The following charts show performance 
effects with women on boards 
1. Greater performance globally 
2. Greater performance in APAC 
3. Greater performance in US 
»(Business Insider: MARKETS More: Women And 
Leadership Credit Suisse, “Companies With Women On The 
Board Crush Companies That Are Only Men” 
»ELENA HOLODNY SEP. 24, 2014, 5:25 PM 
»Read more: http://www.businessinsider.com/stocks-with-female- 
directors-outperform-2014-9#ixzz3FbHOe4QF) 
Together we can make it happen!
Together we can make it happen!
Together we can make it happen!
Together we can make it happen!
Why aren’t MORE women on boards? 
» Three key themes : 
• “Women had to be more qualified than men to be considered for 
directorships. Women also seemed to pay a higher personal price 
to become board members than men did. 
• Although boards say they like diversity, they don’t know how to 
take advantage of it. We found a stark disconnect between 
female directors’ experiences and their male colleagues’ 
perceptions. Women told us they were not treated as full 
members of the group, though the male directors were largely 
oblivious to their female colleagues’ experience in this regard. 
• Great talent alone is not enough to create a well-functioning 
board. Boards need formal processes and cultures that leverage 
each individual member’s contribution as well as the directors’ 
collective intellect.” 
» (HBR: Dysfunction in the Boardroom by Boris Groysberg and Deborah Bell 
http://hbr.org/2013/06/dysfunction-in-the-boardroom/ar/1) 
Together we can make it happen!
Portrait of the Female Director 
(HBR Dysfunction in the Boardroom June 2013 by Boris Groysberg and Deborah Bell) 
» The female directors tended to be younger than the male directors—probably because, on 
average, the women had joined boards relatively recently, whereas the men had served on 
boards longer. Seventy-six percent of the female directors (versus 69% of the male directors) 
were employed in an operational role; 68% (versus 51% of the male directors) were in a lead 
role, like CEO, president, or partner. 
» These findings suggest that to receive invitations to boards, women might need to be more 
accomplished than men. They also contradict the popular belief that female board members 
have mostly nonoperational or support-function experience. 
» Another distinction we discovered between the backgrounds of female and male directors was 
that by and large, the women on boards worked for private corporations, not public ones. A 
majority of the male board members worked for private corporations as well, but a higher 
percentage of the men worked for public companies—likely a reflection of the fact that fewer 
women occupy the C-suites of public companies. 
» The data also indicate that female board members may have made different trade-offs on their 
way to the top. In comparison with male directors, fewer female directors were married and had 
children. A larger percentage of the women were divorced—suggesting they may have incurred 
greater personal costs. 
Together we can make it happen!
Together we can make it happen! 
Summary 
1. Having women on boards is a distinct and significant financial advantage. 
Women help organizations perform better by adding diversity of thought, 
background and experience. 
2. Women prevent “over-confidence” in negotiations which can make with 
better deals for the organization 
3. There need to be 3 women on boards for the full effectiveness to be 
demonstrated in results, but even one can make a difference. 
4. Women need help to get there, demanding greater ability and overlooking 
competent women is a mistake.
What can I do? 
• NATIONAL: Join 2020 Women on Boards at (click on grey links below) 
Women on Boards 2020 
• CHICAGO: Learn more about the issues on November 20, 2014 
WOB National Conversation November 20, 2014 
Chicago, IL Sub-Zero/Wolf Showroom: 
REGISTER HERE 
Special Guest: Adela Cepeda, Founder and President of A.C. 
Advisory Inc.; Board of Directors: BMO Financial Corp. 
Hosted by: 2020 Women on Boards/Chicago Chapter 
• LOCAL: Locate women for your board membership 
how-find-qualified-women-serve-corporate-boards 
• LOCAL: Start a new chapter for your city Start a chapter 
Together we can make it happen!
» Dr. Terri Friel 
www.2020wob.com

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Title: 2020 Women On Boards: The National Conversation

  • 1. 2020 Women on Boards will help raise the percentage of women who serve on corporate boards in the United States to 20% or greater by the year 2020. Register your support on our website: www.2020wob.com The National Conversation November 20, 2014
  • 2. WHAT DOES YOUR BOARD LOOK LIKE? Together we can make it happen! 2
  • 3. GENDER DIVERSITY ~ WHY IS IT IMPORTANT? “While most CEOs recognize the importance of appointing directors of different ages and with different kinds of educational backgrounds and functional expertise, they tend to underestimate the benefits of gender diversity.” (HBR Blog Network Why Boards Need More Women by Yilmaz Arguden | 11:10 AM June 7, 2012) There are several benefits to appointing more women on boards. When Fortune-500 companies were ranked by the number of women directors on their boards, those in the highest quartile in 2009 reported a 42% greater return on sales and a 53% higher return on equity than the rest, according to a recent study conducted by Lois Joy, Nancy Carter, Harvey M. Wagner, and Sriram Narayanan. Experts believe that companies with women directors deal more effectively with risk. Not only do they better address the concerns of customers, employees, shareholders, and the local community, but also, they tend to focus on long-term priorities. Women directors are likely to be more in tune with women’s needs than men, which helps develop successful products and services. After all, women drive 70% of purchase decisions by consumers in the European Union and 80% of them in the United States Together we can make it happen! 3
  • 4. A FINANCIAL ISSUE AND A SOCIAL ISSUE Research by Catalyst — a not-for-profit that seeks to expand opportunities for women — shows a strong link between the presence of women on boards and corporate reputations. Female directors serve as role models, and therefore, improve female employees’ performance and boost companies’ images. Several rating agencies and investment funds, such as CalPERS and PAX World, use the extent of gender diversity as one of their investment criteria. Studies show that the presence of at least three women is necessary to change boardroom dynamics. In fact, an analysis of FTSE-listed boards found that operational performance and share prices were both higher in the case of companies where women made up over 20% of board members than those with lower female representation. (HBR Blog Network Why Boards Need More Women by Yilmaz Arguden |11:10 AM June 7, 2012) Together we can make it happen! 4
  • 5. Financial costs are reduced » (That’s the finding from a new paper (Levi, Li, and Zhang, 2013) by Maurice Levi and Kai Li of the Sauder School of Business at the University of British Columbia and Feng Zhang at the David Eccles School of Business at the University of Utah.) Together we can make it happen! Companies that have more women on their boards of directors make fewer bids for mergers and acquisitions And pay less for acquired companies.
  • 6. Why are women better in M&A negotiations? » Past research has shown that men and women behave differently when faced with uncertainty in terms of how overconfident they are. » Everyone is overconfident — we always think we are better than our true selves — and when men and women are dealing with knowns they tend to be fairly similar in that regard as well. » But when they are looking at unknowns, or when feedback is delayed or uncertain instead of specific and immediate, women demonstrate less overconfidence than men. » So the M&A setting is an ideal setting in terms of how it amplifies gender differences in responding to uncertainty with overconfidence. » (HBR Blog: Boards with More Women Pay Less for Acquisitions » by Sarah Green | 8:00 AM December 20, 2013) Together we can make it happen!
  • 7. Where are women on boards? » Cranfield School of Management shows that the percentage of women in FTSE 100 companies has risen slowly from 6.9% to 12.5% over the last decade. The percentage of women directors seems to be correlated with geography. » Scandinavian nations having over 20+% women among board Together we can make it happen! members; » U.K., Ireland, and Netherlands being in the low teens (10% to 12.5%) » Germany, France, Luxembourg, and Belgium in the high single digits (7.5% to 9.7%) » Mediterranean countries such as Spain, Italy, and Greece reporting low single digit (2% to 6.5%) representation » United States 16%
  • 8. 2020 Women on Boards 2013 Honor Roll Companies » The 2020 Women on Boards Honor Roll Companies for 2013 » 256 companies have been on the Winning "W" Company list for three consecutive years, 2011, 2012 and 2013. » 2020 Women on Boards 2013-honor-roll-companies Together we can make it happen!
  • 9. Breakdown of women directors by year (2020wob.com) Together we can make it happen!
  • 10. Even more Financial success.. » A Credit Suisse report found that, overall, companies with a market cap greater than US$ 10 billion that have at least one woman on the board of directors outperformed those that had no women at all by » +26% for large caps over the six years leading up to 2011. » "Importantly, this mix of companies would also have outperformed global equities as measured by MSCI’s ACWI," write Credit Suisse analysts Julia Dawson, Richard Kersley and Stefano Natella. » In other words, this is a global phenomenon. » From 2012 to June 2014, companies with at least one woman on the board have seen a 5% outperformance on a sector neutral basis. » That amounts to a compound excess return since 2005 of 3.3%. » Read more: http://www.businessinsider.com/stocks-with-female-directors-outperform- 2014-9#ixzz3Fb9LcxMC Together we can make it happen!
  • 11. The following charts show performance effects with women on boards 1. Greater performance globally 2. Greater performance in APAC 3. Greater performance in US »(Business Insider: MARKETS More: Women And Leadership Credit Suisse, “Companies With Women On The Board Crush Companies That Are Only Men” »ELENA HOLODNY SEP. 24, 2014, 5:25 PM »Read more: http://www.businessinsider.com/stocks-with-female- directors-outperform-2014-9#ixzz3FbHOe4QF) Together we can make it happen!
  • 12. Together we can make it happen!
  • 13. Together we can make it happen!
  • 14. Together we can make it happen!
  • 15. Why aren’t MORE women on boards? » Three key themes : • “Women had to be more qualified than men to be considered for directorships. Women also seemed to pay a higher personal price to become board members than men did. • Although boards say they like diversity, they don’t know how to take advantage of it. We found a stark disconnect between female directors’ experiences and their male colleagues’ perceptions. Women told us they were not treated as full members of the group, though the male directors were largely oblivious to their female colleagues’ experience in this regard. • Great talent alone is not enough to create a well-functioning board. Boards need formal processes and cultures that leverage each individual member’s contribution as well as the directors’ collective intellect.” » (HBR: Dysfunction in the Boardroom by Boris Groysberg and Deborah Bell http://hbr.org/2013/06/dysfunction-in-the-boardroom/ar/1) Together we can make it happen!
  • 16. Portrait of the Female Director (HBR Dysfunction in the Boardroom June 2013 by Boris Groysberg and Deborah Bell) » The female directors tended to be younger than the male directors—probably because, on average, the women had joined boards relatively recently, whereas the men had served on boards longer. Seventy-six percent of the female directors (versus 69% of the male directors) were employed in an operational role; 68% (versus 51% of the male directors) were in a lead role, like CEO, president, or partner. » These findings suggest that to receive invitations to boards, women might need to be more accomplished than men. They also contradict the popular belief that female board members have mostly nonoperational or support-function experience. » Another distinction we discovered between the backgrounds of female and male directors was that by and large, the women on boards worked for private corporations, not public ones. A majority of the male board members worked for private corporations as well, but a higher percentage of the men worked for public companies—likely a reflection of the fact that fewer women occupy the C-suites of public companies. » The data also indicate that female board members may have made different trade-offs on their way to the top. In comparison with male directors, fewer female directors were married and had children. A larger percentage of the women were divorced—suggesting they may have incurred greater personal costs. Together we can make it happen!
  • 17. Together we can make it happen! Summary 1. Having women on boards is a distinct and significant financial advantage. Women help organizations perform better by adding diversity of thought, background and experience. 2. Women prevent “over-confidence” in negotiations which can make with better deals for the organization 3. There need to be 3 women on boards for the full effectiveness to be demonstrated in results, but even one can make a difference. 4. Women need help to get there, demanding greater ability and overlooking competent women is a mistake.
  • 18. What can I do? • NATIONAL: Join 2020 Women on Boards at (click on grey links below) Women on Boards 2020 • CHICAGO: Learn more about the issues on November 20, 2014 WOB National Conversation November 20, 2014 Chicago, IL Sub-Zero/Wolf Showroom: REGISTER HERE Special Guest: Adela Cepeda, Founder and President of A.C. Advisory Inc.; Board of Directors: BMO Financial Corp. Hosted by: 2020 Women on Boards/Chicago Chapter • LOCAL: Locate women for your board membership how-find-qualified-women-serve-corporate-boards • LOCAL: Start a new chapter for your city Start a chapter Together we can make it happen!
  • 19. » Dr. Terri Friel www.2020wob.com