Green Future Conference 5

3. To create a transparent
data-powered certification
ecosystem for a safe food
supply chain.
Project Mission

4. • Project Acronym: TheFSM
• Project title: The Food Safety Market
• Starting date: 01/02/2020
• Duration: 36 months
• Instrument: H2020-ICT-2019-2, ICT-13-2018-
2019: Supporting the emergence of data
markets and the data economy
• Contribution of the European Union: €4.8
million
The Food Safety Market:
an SME-powered industrial data platform to boost
the competitiveness of European food certification
Project Profile

5. Positioning of TheFSM

6. Consortium
11 PARTNERS FROM
9 EU COUNTRIES &
2 NON-EU COUNTRY INVOLVED (Egypt and Jordan)

7. 10 Pilots where food companies and their supply chain stakeholders will test, improve and drive the
adoption of the data platform and the linked software tools.
Pilots
10 countries:
• Greece
• Netherlands
• Italy
• Romania
• Croatia
• Poland
• Serbia
• Cyprus
• Egypt
• Jordan

8. AGRIVI’S role
For TheFSM project AGRIVI will be releasing a
new version of an existing farm management
system (AGRIVI 2.0) to serve producers that wish
to exchange certification-relevant data with their
inspectors and buyers, through simple,
automated and robust data exchange workflows
that respect their data ownership and rights.

9. AGRIVI’S role
Activities during the Project:
• Integrate, extend and pilot supplier data
sharing capabilities in AGRIVI
• Design, setup, involve and mobilise
existing clients that will participate in
innovation and piloting activities in
Croatia, Serbia and Poland and
coordinate pilots for partners pilot
participants
• Contribute to 3rd party software
integration, data models and
interoperability, data population &
localisation of data

10. FOOD. THE ESSENCE OF LIFE.

11. WHY IS THERE SO MUCH CONTROVERSY ABOUT FOOD?
HUNGER WASTE
HEALTH WATER
CLIMATE

12. ROLE OF AGRICULTURE IS TO
FEED THE WORLD
FARMERS ARE
HEROES

13. FOOD PRODUCTION
GENERATES OVER
30% OF GHG
EMISSIONS

14. CLIMATE CHANGE DRIVES
CROP YIELD LOSS

15. 17.3 Billion
Metric Tons CO2
57%
29%
14%
GHG emissions
Animal-based food
Plant-based food
Industrial crops
77%
13%
10%
Land use
Animal-based food Plant-based food Industrial crops

16. GHG Emissions On Farm

20. #globalization
#uniteconomics
#competitiveness
THE GOAL WAS TO
FEED THE WORLD.
Last 50 years

22. Thank you.