The Strategy Academy, since its inception in 2008, has been working single mindedly to facilitate development of future Managers, Leaders, Entrepreneurs, Innovators and Strategists, using the advancement of technology enabled education, and make available faculty conducted 100% LIVE education that can be accessed from ANYWHERE in the world on REAL-TIME, One2One and 2 Way Interactive basis at a very economical cost. The Academy is a creation of Prof Ranjan Das, Professor of Strategic Management, Indian Institute of Management Calcutta [IIMC] And Founder Chairman and Chief Mentor, The Strategy Academy. If you belong to one of the following 4 categories, the Academy is the right place to be in to achieve SUCCESS: 1. Individuals who are looking for SMART LEARNING SOLUTIONS that will help them acquire business and management skills RAPIDLY through attending LIVE classes conducted by faculty personally but [a] without using working hours or without discontinuing current job, business or studies, [b] without leaving their city/town where they stay and [c] without putting financial pressure on self/family while paying fees. 2.Individuals who wish to acquire business and management skills with specializations that most other business schools do not offer. 3. Individuals who wish to serve the Nation by starting and pursuing NEW ENTREPRENEURIAL VENTURES which are also their personal needs. 4.Business organizations looking for SMARTLY DELIVERED and COST EFFECTIVE short and medium duration programs to build strategic, leadership and managerial capabilities of their management staff posted anywhere in India and the World.

1. The Strategy Academy
PROFESSIONAL DEVELOPMENT PROGRAMS
A Presentation by
Prof Ranjan Das
Chairman – The Strategy Academy
And
Prof of Strategic Management, IIM Calcutta
M: 09830052722;
EMAIL: ranjandas@thestrategyacademy.org
www.thestrategyacademy.org
Live the NOVELTY│ Feel the DIFFERENCE │Make an IMPACT

2. The Strategy Academy: CORE BELIEF
Knowing more is always
ADVANTAGEOUS
and
enhancing our capabilities to world class is the
SMARTEST
investment we will ever make

3. Strategy Mission
[Why do we exist ? What are we passionate about?]
• Facilitate: SUCCESS- Everybody, Everyday, Everywhere
• Emphasize: Strategy FIRST–For All, By All
• Establish: A DIFFERENT Standard
• Distribute: Universally –LIVE DIGITAL
• Access: Global Resources – LIVE DIGITALITAL
• Aim: Sustainability and Affordability

4. SUCCESS
for
Everybody, Everyday, Everywhere
Is thus a key
Strategy Mission
of
The Strategy Academy
The Power of Strategy… Applied

5. The Strategy Academy
Some Background Information
• The Strategy Academy was set up 7 years ago to act as a catalyst for transforming
individuals and organizations to exploit their full potential and assisting them to
achieve SUCCESS
• The Academy was conceived as a part of an Action Research done by Prof Ranjan
Das, Professor of Strategic Management at IIM Calcutta. Prof Das is the current
Chairman and Chief Mentor of the Academy
• The Academy is India's FIRST Academy that delivers on One2One basis faculty-led
LIVE classes over 2 Way Interactive Video Conferencing Platform to ANY WHERE in
the World
• More than 60 Indian companies have used extensively the resources and
capabilities of the Academy in such areas as:
– L& D Programs in Strategy, General and Functional Management areas
– Network of Faculty [ teaching at Indian as well as overseas business schools]
– Video Conferencing Platform [Webinar] and
– Strategy and General Management Consulting

6. The Strategy Academy
Some Background Information
• The Academy has special programs for both working executives [to make
them Future Business Leaders and Entrepreneurs] as well as for FRESH
and RECENT Graduates [to make them “Industry Ready” for employment
or for starting a business of their own]
• The Academy also offers programs specially designed IN-COMPANY
Programs for Companies:
• In-Company Programs in Strategy , Leadership, Execution,
Innovation and General Management [Short, Medium and long
duration Duration]
• Program for Transformation of Frontline Executives and their
Retention
• Program for attracting Graduate Trainees and make them Industry-
Ready

7. TSA: CORE VALUE PROPOSITIONS
• Contemporary and APPLICATION-FOCUSED content with specialization
• Opportunity to WORK full time and yet LEARN by attending 100% LIVE classes
• Improved EMPLOYABILITY and readiness to PROGRESS in CAREER term
• IN-Company programs are 100% CUSTOMIZED based on context research
• UNIQUE Delivery system – One2One and first time in India/ other countries:
– Faculty conducted sessions can be attended from ANYWHERE and INSIDE/
OUTSIDE WORKING HOURS – Home/office/outstation – UNIVERSALLY ACCESSIBLE
– All sessions are 100% LIVE with faculty-in-person & with 2 way interactivity
– Recordings of LIVE sessions will be made available after each faculty
conducted live class is over
• Admission test and one to one interview before admission; no easy entry
• For participants of TSA’s 1 Year Post Graduate Program in Management
[PGPM/PGPMX], there is opportunity to add an MBA [UGC approved] or PGDM
[AICTE approved] to one’s qualification without any need to attend any separate
classes since TSA’s PGPM/ PGPMX covers almost all MBA/PGDM [AICTE/UGC
approved] subjects. TSA provides Admin and academic support as required
• Sustainability and affordability

8. 8
Programs of The Strategy Academy [Strategy, Leadership,
Entrepreneurship and General Management Programs]:
LONG, MEDIUM & SHORT DURATION
• LONG DURATION PROGRAMS– Comprising several programs [including
Post Graduate level programs- both autonomously certified and
accredited appropriately] having a duration ranging between 6 months to
11 months [100 to 300 hours of LIVE and 2 way interactive and REAL TIME
contact hours with the faculty]. These programs are offered as both OPEN
enrolment and as in-company programs
• MEDIUM DURATION PROGRAMS [30 to less than 100 hours of LIVE and 2
way interactive and REAL TIME contact hours with the faculty]- offered
both as in-company and open program
• SHORT DURATION PROGRAMS [ 2 hours to less than 30 LIVE and 2 way
interactive and REAL TIME contact hours with the faculty]- offered as in-
company program

9. Programs of The Strategy Academy [Strategy, Leadership,
Entrepreneurship and General Management Programs]:
LONG DURATION [ABOVE 125 HOURS OF LIVE CONTACT WITH THE FACULTY]
FOUR MAIN LONG DURATION PROGRAMS
• 1 year Industry Ready Program [certified by TSA as
PGPM/PGPMX] – 300 hours of LIVE Sessions
• 1 year Career Accelerator Program – PG Diploma in
Management & Entrepreneurship: PGDME [jointly certified by
Jadavpur University & The Strategy Academy] – 180 hours of LIVE Sessions
• 6 Month Business and Management Appreciation Program [certified
by TSA] for the frontline executives/GETs/ UG/PG /CA/CMA/CS
Students – 150 hours of LIVE Sessions
• 2 Year TSA Master Program , comprising [ 400 hours of LIVE Sessions ]
• 1 year Industry Ready Program [certified by TSA as
PGPM/PGPMX] PLUS
• 2 Year AICTE/UGC approved MBA/PGDM

10. 10
AUTONOMOUS Programs of The Strategy Academy
[Strategy, Leadership, Entrepreneurship and General
Management Programs]: MEDIUM DURATION
• MEDIUM DURATION PROGRAMS [30 hours to 100 LIVE
contact hours]
– Advanced Management Program [ 30-50 hours of LIVE contact with the
faculty]
– Business Leaders Program [30 -50 hours of LIVE contact with the faculty]
– Domain-centered Programs – industry or functional area specific [ 50-80
hours of LIVE contact with the faculty]
– Executive Program in Strategic Management [50 hours of LIVE contact with
the faculty]
– Applied Program in Strategy and Entrepreneurship [50 hours of LIVE contact
with the faculty]
– Applied Program on New Business Development [50 hours of LIVE contact
with the faculty]
– Business and Management Appreciation Program for the frontline
Executives [100 hours of LIVE contact with the faculty]

11. 11
AUTONOMOUS Programs of The Strategy Academy
[Strategy, Leadership, Entrepreneurship and General
Management Programs]: SHORT DURATION
• SHORT DURATION PROGRAMS [ 2 hours to less than
30 LIVE contact hours]
– CONTINUING EDUCATION: Learning-On-Demand -
Duration: 2 hours:
– Thought Leadership Programs on Contemporary Strategic
Issues [only client company-defined topics & designed to open mind]
– SHORT DURATION PROGRAMS: Duration: 4 to 30 hours
– Specific strategic skill building Programs , required by business
– Programs on alignment of Business Strategy and Functional
Management [such as Sales, supply Chain, Operations, HR etc]
– Any company-specific L&D program designed around
challenges to be resolved at the earliest

12. Need to tune
individual skills,
attitude and
motivation to the
requirement s of
prospective employers
and their businesses
Help Participants
acquire Functional,
Managerial, Strategic
and Leadership skills
Help acquire
the right
attitude to
excel
Assist each
participant to get
in touch with their
motive and
encourage them to
improve their
achievement
orientations
What The Strategy
Academy does to
Transform its
Participants

13. PROGRAM DEVELOPMENT:
PROCESS CAPABILITIES OF TSA
• TSA has strong Program Development “Process” Capabilities in following areas,
which help TSA design and deliver business and management programs that can
either be customized to a client organization’s business context [so that it can be
offered as IN-COMPANY Programs] or can be offered as OPEN Enrolment Programs
• Problem Analysis PROCESS [ref specific business challenges faced and
capabilities to be strengthened and/or built to resolve the said challenges]
• Content Design PROCESS [ considering specific skill sets, attitude and motivation
needed and methodology to be adopted to facilitate acquisition of such skill sets,
attitude and motivation required to resolve the challenges faced]
• Assessment PROCESS - Participants [Pre-program, during and post-program]
• Faculty/ trainer identification and post-session performance assessment
PROCESS [considering skill sets to be developed and methodology adopted]
• Content delivery PROCESS [ built around Content Delivery Network of TSA to
participants ANYWHERE in India and the World on REAL-TIME, 2 way
Interactive and One2One basis] – emphasis on audio/video quality & experience
• Certification PROCESS [relating to level of skills actually acquired and feedback
on associated behavioural factors]

14. PROGRAM DEVELOPMENT PROCESS CAPABILITIES OF
TSA AND RANGE OF PROGRAMS ALREADY OFFERED
• TSA’S strong PROCESS CAPABILITIES in DESIGN & DELIVERY of L&D Programs
help TSA design and deliver a variety of business and management programs that
can either be customized to a client organization’s business context [so that it can
be offered as IN-COMPANY Programs] or can be offered as OPEN Enrolment Programs.
• TSA SPECIAL [some examples]
• Programs in the areas of strategy, entrepreneurship, innovation,
leadership and execution
• Advanced Management Program
• Business Leaders Program
• Entrepreneurship and new business development
• TSA FUNCTIONAL [some examples]
• Finance for non finance
• Sales and distribution
• Operations, Project and Supply chain management
• Analytics
• HRM

15. PROGRAM DEVELOPMENT PROCESS CAPABILITIES OF
TSA AND RANGE OF PROGRAMS ALREADY OFFERED
• TSA’S strong PROCESS CAPABILITIES in DESIGN & DELIVERY of L&D
Programs help TSA design and deliver a variety of business and
management programs that can be customized to a client organization’s
business context [so that it can be offered as IN-COMPANY Programs] or
can be offered as OPEN Enrolment Programs
• TSA INDUSTRY DOMAIN [some examples]
• Oil and petroleum
• Paints
• Chemicals
• Mobile operators
• TSA GENERAL MANAGEMENT [some examples]
• Cross functional program for frontline and middle management
• Industry ready program {Post Graduate level- content same as a 2
year MBA or PGDM [AICTE/UGC approved] program)

16. 16
List of a few companies who used the CONTENT, CONTENT
DELIVERY NETWORK & CERTIFICATION Services of the
Academy [ L&D Programs and consulting services]
• ABB, Accenture, Aditya Birla Group, Aircel, AKK Group
Bangladesh, Akzo Nobel Singapore, Alcatel Lucent,
Aquapharm, Arvind Group, Axis Bank, Bharat Petroleum, Birla
Corporation, Birla Tyres, Birla White, Bosch -Germany, BPCL,
CEAT , Colgate, Credit Suisse Singapore, Dr Reddy’s, Emami,
Essar, Dredging Corporation, Famycare, GAIL, Genpact, Godrej
Saralee, Harrisons Malayalam, HDFC Bank, Hindalco, HP,
Hydro System, Idea Cellular, Indian Oil , ITC, JSW, Knowledge
Group Kuala Lumpur, Krishna International Dubai, Kuwait
Oxygen Company, Larsen and Toubro, L&T Infotech, Linc Pen,

17. 17
List of a few companies who used the CONTENT, CONTENT
DELIVERY NETWORK & CERTIFICATION Services of the
Academy [ L&D Programs and consulting services]
• Mahindra and Mahindra, Mahindra Finance, Max
Life Insurance, Nestle, NIIT Technologies, NTPC,
ONGC, Oracle Corporation, Rahim Afrooz
Bangladesh, Ranbaxy, Raymond, RIECO, R S
Software, Steel Authority of India, Star TV, Sudarshan
Chemicals, Supreme Industries, Tata Motors, TATA
STEEL, Tata Steel Processing, Tega Industries, Times
of India, TIL, Thermax, Ultratech, Welspun and
Wipro

18. The Strategy Academy
100% LIVE Video Conferencing Platform [LIVE VC]
Used for delivering Faculty conducted LIVE sessions ANYWHERE in India and the World
Information
Highway
Faculty teaching
from a location
ANYWHERE in India
and the world
[Real Time
LIVE Sessions]
A participant
sitting in
his/her Private
Class Room
Class room where several
participants sit together
and listen to LIVE
Lectures delivered by the
Faculty using LIVE VC
A participant
sitting in
his/her Private
Class Room
Class room where several
participants sit together
and listen to LIVE Lectures
delivered by the Faculty
using LIVE VC
A participant
sitting in his/her
Private Class
Room

19. THANK YOU FOR JOINING THE SESSION
The Strategy Academy
[09874060635, 03340632066 ; Email: success@thestrategyacademy.org ]
We remain focused on our
STRATEGY MISSION
To assist individuals and organizations to become SUCCESSFUL
And
Become a SOCIALLY RELEVANT and GREEN Organization
www.thestrategyacademy.org
Live the NOVELTY│ Feel the DIFFERENCE │Make an IMPACT