International Trade and Business Law is about empowering states in some areas and facilitating their business or other transactions with other states and entities - while restraining their activities in other areas for the greater good of the individual and the society, both national and international. This body of law aims to lay down the rules of fair play in the conduct of international economic relations to ensure a fairer society for all. In other words, the role of International Trade and Business Law is to ensure a level playing field for all states in order to enable them to maximize their potential and/or to optimize their unique selling points.