Trada's Search Alliance Webinar
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Webinar recorded by Trada on November 10, 2010. Check out Trada Reviews here: http://www.trada.com/trada-reviews/
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Trada's Search Alliance Webinar
- 1. http://trada.com http://trada.com/blog @trada November 10, 2010 Welcome and thank you for coming to Trada Webinar: Navigating the Yahoo/Microsoft Search Alliance http://trada.com http://trada.com/blog @trada
- 2. Meet Brandon Hess & Patty Baragar Patty Brandon Freddie Barbie
- 5. An Overview of The Yahoo/ Microsoft Search Alliance http://trada.com http://trada.com/blog @trada
- 8. Search Alliance – All or Nothing Did you know? All Search Alliance campaigns show on Yahoo and Bing
- 18. Three Post-Search Alliance Tips http://trada.com http://trada.com/blog @trada
- 20. Microsoft adCenter: Tips for Today http://trada.com http://trada.com/blog @trada
- 22. Tips: Underused Functions in adCenter 2. Ad Network Settings
- 23. Tips: Underused Functions in adCenter 3. Download AdCenter Desktop
- 24. http://trada.com http://trada.com/blog @trada How Trada Works
- 25. You Can Also Use Trada The problem : Paid search is hard, requires skill and meticulous. Writing and continually optimizing different paid search campaigns for each major ad network is time consuming. The solution : Get a crowd of experts to work together on your campaign. Trada makes paid search easy. With Trada’s Marketplace you’ll save time and benefit from the wisdom of the crowd working on your campaign. http://trada.com http://trada.com/blog @trada
- 26. You Can Also Use Trada Trada’s crowdsourced model puts dozens of certified experts to work on your campaigns at the same time. http://trada.com http://trada.com/blog @trada
- 27. Questions? Let’s Hear Them! http://trada.com http://trada.com/blog @trada
- 28. How to Contact Trada Patty Baragar Marketing Coordinator Email me at pbaragar@trada.com www.trada.com Bill Adkins VP of Sales Email me at badkins@trada.com www.trada.com http://trada.com http://trada.com/blog @trada If you have paid search questions or want a copy of the presentation: If you have questions about working with Trada:
Notas del editor
- Elaine
- Elaine
- Brandon mention: Together they constitute 34% of paid search market share
- Brandon: Paid search advertising has been most affected by the Search Alliance
- Matt
- Matt
- Dan
- Brandon: . Change 1cent bids to 5 cents – AdCenter does this automatically and will be paused for approval.
- Dan
- Matt
- 2 Changes in CTA< CTR and impressions.
- Brandon: If they are already had tons of keywords then they have seen performance go up! What we’ve seen ourselves, why clicks go up.
- Elaine
- Matt
- Matt
- Matt
- Matt
- Matt
- Matt
- Matt
- We give ou a one spot solution to use Gbadcenter in one interfact. Import and export data.
- Matt
- Have there been any bugs.
- Elaine