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Why Startups Fail
TAKING THE scary OUT OF STARTUPS
Mary Juetten
Founder & CEO
@traklight @maryjuetten
Problem: Remove real pain
Leader: vision + passion +
unending drive
Team: Key
Advisory Board/Mentors
Culture
Company Formation
Contracts Matter
IDEA is just the start
Identify & Protect YOUR IP
Plan
Competition is a Good Thing
Roadmap
Become an Expert
Content is King
Relationships Matter
Healthy Skepticism
Walk before you can Run
Funding
Have FOCUSED Fun!
Questions?
Mary Juetten
@traklight
@maryjuetten
mejuetten@traklight.com
www.traklight.com

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