According to experts in website translation services India, one must not ignore or avoid the 4 major factors that make a translation authentic for the target audience. Read more at http://goo.gl/53MXcJ

1. 4 Essential Website
Translation Factors Must Not
Be Ignored
A website is the first face of your business that attracts
your customers towards it. Right from hotels to airlines,
every firm today has a website that serves as a bridge
between the company and the customers. Thus, these

2. days, website owners tend to translate their websites
into two or more languages in order to attract a global
audience. But, few of them ignore the cultural and
linguistic factors of the target country or niche, before
translating the website.
So, if you are also looking to translate the website, make
sure that you keep tandem with the following tips:
First of all, it is necessary to study the target language
thoroughly. Make sure that you use the correct script
and alphabets in the target language. In order to localize
and translate the website precisely, one must have a
thorough knowledge of the target language.
[Read more: http://www.tridindia.co.in/7-tips-on-how-
to-localize-website-for-increasing-sales-graph.html ]

3. According to an expert in website translation services
India, there are certain gestures and symbols in almost
every country or region that are considered bad, or can
say they have different meanings in different countries.
Hence, while localizing the website, make sure that your
translated website does not highlight any pictorial
representation or symbol that is offensive in the target
segment.
Just as the symbols differ in meaning, in the similar way,
the colors also have different meaning in different states
or countries. In one country, a specific color may denote
happiness, while the same color may represent mourning
in any other country. So, translating website is
incomplete without such parameters.
[Must Read: http://www.tridindia.co.in/3-surprising-
translation-challenges-for-online-businesses.html ]

4. You will obviously wish that both your original and
translated version of the website gets a higher ranking
among all the search engines. Thus, for the promotion of
your translated website, it is necessary to promote it
across the local search engine (of the target country).
Simply translation of the website would not provide you
any riches. You will have to put in more efforts, by
looking out for local popular keywords, different
symbols, different colors, language alphabet and the like.
Aligning with such parameters plus authentic translation
can easily help you gain enormous revenues.

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