Presentation for the Indiana University's Graphic Design Club 2016 Speakers Series. A quick review of my journey to become a designer, work experiences, graphic passions, and current research at IU Bloomington (Human-Computer Interaction).
Indiana University Bloomington. April 23, 2016.
6. Background
Born in Merida, Yucatan
BS in Computer Science
Guanajuato City
MS in Computer Science
Web-based Simulation
Hypermedia Design
Image Processing
Usability
7. Background (cont’d)
Puebla City & Cholula City
MA in Information Design
• Designer
Coord. of Communication
Freelancer
• Lecturer
BA in Interaction Design
BA in Information Design
Digital Design GradDip
• Teacher Assistant
Human-Computer InteractionDesign Thinking
Design Research
Participatory Design
Humanities
26. Indiana University: School of Informatics and Computing
Informatics (track: HCI)
PhD Candidate
Rhetoric and IxD
Argumentation
• Instructor
I300: HCI/IxD
I400: Visual Design for UX
• Research Assistant
UX Methods and Competence
27. Why? We designers create arguments!
“Hearts”by United Colors of Benneton (1996)
28. Swipe to
the right
for Like
Swipe to
the left
for Nope
We designers create arguments… Don’t we?
29. What am I trying to understand?
HCI Design
Rhetoric
30. GazaEverywhere
When a simple app works
as a rhetorical argument
Sosa-Tzec, O., Stolterman, E., and Siegel, M.A. (2015). Gaza Everywhere: exploring
the applicability of a rhetorical lens in HCI. InProc.CriticalAlternatives2015.The5th
DecennialAarhusConference.
31. Argument
•Software could be regarded as a visual (interactive)
enthymeme, the form of the rhetorical argument
32. Argument
•Software could be regarded as a visual (interactive)
enthymeme, the form of the rhetorical argument
•“Gaza Everywhere” illustrates a case of application
software working as enthymeme
33. Argument
•Software could be regarded as a visual (interactive)
enthymeme, the form of the rhetorical argument
•“Gaza Everywhere” illustrates a case of application
software working as enthymeme
•The paper suggests the use of rhetoric as a generative
tool to be part of HCI/UX design pedagogy
48. •Gaza Everywhere’s intent is not oriented to provide
a territorial truth
•Each user has a different awareness of the conflict
in the Gaza Strip, which affects the perception of
the application’s intent
49. •Gaza Everywhere’s intent is not oriented to provide
a territorial truth
•Each user has a different awareness of the conflict
in the Gaza Strip, which affects the perception of
the application’s intent
•Not only the interactive map, but the whole user
interface (interactive map, stats, information
design, and Twitter embedded timeline) functions
to support the detected or interpreted claim
51. •Unlike other traditional forms of visual enthymeme,
Gaza Everywhere allows the user to play with the
composition at will
52. •Unlike other traditional forms of visual enthymeme,
Gaza Everywhere allows the user to play with the
composition at will
•Interaction and experiential knowledge help the user
to fill in the unstated premise
53. •Unlike other traditional forms of visual enthymeme,
Gaza Everywhere allows the user to play with the
composition at will
•Interaction and experiential knowledge help the user
to fill in the unstated premise
•The user might revisit the detected or interpreted
claim, which makes the rhetorical/persuasive effect
of Gaza Everywhere evolve with the user