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Coaching Lean Experiments in an Agile World

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"Innovate or Die.” In a hyper-competitive, fast-paced world, companies must increase their pace of learning and production to stay competitive. But being agile is no longer enough. Though much has been written about the benefits of adopting Lean UX and experimentation practices, even the best-intentioned leaders struggle with shifting ingrained work habits. Real culture change requires a new type of embedded leader: the Experiment Coach.

Learn 3 techniques that great Experiment Coaches use to create a culture of user-centric design and innovation:

Facilitating experiment planning using the Experiment Grid.
Building momentum by chaining experiments together.
Catalyzing culture change by focusing on user needs and behaviors.
You'll learn tools and processes to be a great coach, and hear stories of failures and successes from top companies. By the end of this interactive session, you will have run your first experiment and be on your way to becoming a great Experiment Coach.

Publicado en: Tecnología
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Coaching Lean Experiments in an Agile World

  1. 1. LEAN EXPERIMENTS COACHING Head of Design, PlanGrid @alissadesigns Session Survey: http://www.uxpa2016.org/sessionsurvey?sessionid=17 Conference Survey: http://www.uxpa2016.org/survey www.uxpa2016.org #UXPA2016 IN AN AGILE WORLD Alissa Briggs
  2. 2. LEAN EXPERIMENTS @alissadesigns
  3. 3. SMART BUSINESS @alissadesigns
  4. 4. CHANGE IS HARD
  5. 5. EXPERIMENT COACH @alissadesigns
  6. 6. SECRETS OF EXPERIMENT COACHES 3 @alissadesigns
  7. 7. PLAN TOGETHER 1 @alissadesigns
  8. 8. @alissadesigns www.alissabriggs.com/experiment-grid
  9. 9. ? @alissadesigns
  10. 10. 15% @alissadesigns
  11. 11. EXPERIMENT GRID @alissadesigns
  12. 12. @alissadesigns www.alissabriggs.com/experiment-grid
  13. 13. 1. IDEA Sharpie names onto faces Teach name memory trick Google Glasses app @alissadesigns Light-up name tags
  14. 14. 2. ASSUMPTIONS What assumptions have we made about customers & their world? @alissadesigns
  15. 15. 2. ASSUMPTIONS @alissadesigns The name memory trick will help people remember names.
  16. 16. 3. HYPOTHESES If we do _________, then __% of people will _____________ @alissadesigns
  17. 17. 3. HYPOTHESES If we teach a name memory trick, then 75% of people will remember a new person’s name @alissadesigns
  18. 18. 4. EXPERIMENT Cheapest + fastest way to validate our hypothesis @alissadesigns
  19. 19. 4. EXPERIMENT Teach a name memory trick to audience, then introduce them to someone new DESCRIPTION # of people who remember the name of the person they met METRICS @alissadesigns
  20. 20. Teach people a name memory trick The trick will help them remember a new person’s name If we teach a name memory trick, 75% of people will remember a new person’s name Teach trick, then introduce new people # who remember name @alissadesigns www.alissabriggs.com/experiment-grid
  21. 21. EXPERIMENT TIME! @alissadesigns
  22. 22. TRICK @alissadesigns
  23. 23. @alissadesigns
  24. 24. LET’S TRY IT @alissadesigns
  25. 25. @alissadesigns
  26. 26. TIME’S UP! @alissadesigns
  27. 27. Teach people a name memory trick The trick will help them remember a new person’s name If we teach a name memory trick, 75% of people will remember a new person’s name Teach trick, then introduce new people # who recall the name @alissadesigns www.alissabriggs.com/experiment-grid
  28. 28. BUILD A CADENCE 2 @alissadesigns
  29. 29. FAILURE @alissadesigns
  30. 30. GET REAL ABOUT THE DATA @alissadesigns
  31. 31. INVESTIGATE “WHY” GET REAL ABOUT THE DATA @alissadesigns
  32. 32. PLAN THE NEXT EXPERIMENT INVESTIGATE “WHY” GET REAL ABOUT THE DATA @alissadesigns
  33. 33. KEEP GOING @alissadesigns
  34. 34. LET’S MEASURE @alissadesigns
  35. 35. Teach people a name memory trick The trick will help them remember a new person’s name If we teach a name memory trick, 75% of people will remember a new person’s name Teach trick, then introduce new people # who recall the name @alissadesigns www.alissabriggs.com/experiment-grid
  36. 36. GO BEYOND PRODUCT 3 @alissadesigns
  37. 37. @alissadesigns BUSINESS IDEAS
  38. 38. @alissadesigns PROCESSES BUSINESS IDEAS
  39. 39. @alissadesigns TRAINING PROCESSES BUSINESS IDEAS
  40. 40. IDEA @alissadesigns
  41. 41. PITCH @alissadesigns
  42. 42. EXPERIMENT @alissadesigns
  43. 43. PITCH @alissadesigns
  44. 44. DESIGN & BUILD @alissadesigns
  45. 45. INSPIRE @alissadesigns
  46. 46. 1. PLAN TOGETHER 2. BUILD A CADENCE 3. GO BEYOND PRODUCT BE A GREAT EXPERIMENT COACH @alissadesigns
  47. 47. BRING IT BACK @alissadesigns
  48. 48. GO FORTH AND EXPERIMENT www.alissabriggs.com/experiment-grid Session Survey: http://www.uxpa2016.org/sessionsurvey?sessionid=17 Conference Survey: http://www.uxpa2016.org/survey www.uxpa2016.org #UXPA2016

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