60% of employees think their companies don’t offer adequate opportunities for them to develop professionally. See first-hand how Udemy for Business partners with high-performing companies like PayPal, Lyft, Booking.com, Adidas, and Pinterest to fuel a culture of learning and elevate the perception of L&D. - 2,500+ of the top rated, freshest courses for professional development - Social learning tools that extend the role and impact of L&D - Reporting that delivers actionable insights for effective learning - Mobile technology to learn on the go - 24/7 customer success dedicated to supporting your company every step of the way

1. An Insider’s Guide to Udemy for
Business
Grace Kuo

2. What we’ll cover today
2 Confidential
1. State of L&D Today
1. Our Background
1. A Look Into Our Product
1. Business Impact

3. Our Mission:
To help employees
do whatever comes next

4. An opportunity for L&D + People leaders
4 Confidential
Source: A New Model for Corporate Learning, by Karie Willyerd, Alwin Grünwald, Kerry Brown, Bernd Welz, and Polly Traylor,
Deloitte Human Capital Trends 2017, Deloitte Millennial Survey 2017, Bersin High-Impact Learning Organization 2017.
40%
Employers are reporting talent shortages
38%
Global CEOs are concerned that the lack
of key skills in their workforce will be a
threat to their growth.

5. Growing your employees
5 Confidential
of North American survey respondents
think their current skills will be
inadequate in three years
of global survey respondents think their
companies are not giving them
opportunities to develop
Source: A New Model for Corporate Learning, by Karie Willyerd, Alwin Grünwald, Kerry Brown, Bernd Welz, and Polly Traylor, Deloitte Human
Capital Trends 2017, Deloitte Millennial Survey 2017, Bersin High-Impact Learning Organization 2017.
45%
59%
of the workforce will be made up of
Millennials by 2025, yet 45% tell us they get
no leadership development at all.
75%
Status from “What Happened to the LMS? Where the L&D Platform Market is Headed Webinar” with Josh Bersin

6. Learning is experience.
Everything else is just
information. Albert Einstein
“

7. Our founder, Eren Bali wants to make learning
accessible to anyone, anywhere
7 Confidential
Educated in a one-room
schoolhouse in Duralova, Turkey
Placed 2nd in the National
Mathematics Olympiad
Founded Udemy
in 2010

8. To accomplish our mission,
we’ve created a powerful learning marketplace
8 Confidential
24M
Learners
35K
Instructors
80K
Courses

9. 9 Confidential
Unique indicators for demand
- Unprecedented insights
from 24M learners to inform
instructors of topic demand
- Consistently
first to market
BITCOIN
Added April 2013
Mainstream 2017
REACT
Added April 2013
Mainstream 2017
iOS 11
37 courses added in
August 2017
6 weeks before release
ANGULAR 6
Added May 2018
1 hour after release

10. 10 Confidential
Unique indicators for quality
- Incredible velocity
Udemy instructors add
2-3k courses each month
(10,000 hours)
- Social validation
through ratings and reviews
“Vanessa’s presence throughout the whole course is admirable. She truly
lives what she preaches and one can implement her proven tips right away
and notice a difference. I loved not only the content, but the delivery itself.
Made me smirk and sometimes even laugh out loud. Thanks for providing
such an important resource. I’m a fan!”
7 Scientifically Proven Steps to Increase Your Influence
Vanessa van Edwards4.5
8,790 Reviews
“I absolutely LOVED this course! I consider myself as a little “weird” and
have battled some insecurity most of life. I am definitely more empowered
and confident that using this knowledge will increase my influence and
help to better connect with others around me.”
“Clear and concise explanations, hands on of practice! Really awesome
course!! Chris responses to any kind of questions were really prompt and
thorough. Certainly one of the best courses for pivot tables (if not the
best) in Udemy!”
Microsoft Excel – Data Analysis with Excel Pivot Tables
Chris Dutton4.7
2,985 Reviews
“The best course to master Pivot Table. Chris is such a wonderful teacher,
all lectures are in depth and easy to follow. I feel so confident in my Pivot
Table skills.”
“When I began this course I really knew nothing about Python or even
Programming. Jose Portilla did an excellent job in this course to break
every aspect down to its simplest form which made it very easy to digest.”
Complete Python Bootcamp
Jose Portilla4.6
57,790 Reviews
“Well spoken, experienced and gives direction well- Very well versed in
presented material without loss of thought or focus. Excellent instructor
with a grasp of every part of Python through different Operating Systems
and programs related.”
“Fantastic course. Gives a fundamental overview of AWS services via easy
to understand and visual walk-through of project omega. It gives so much
clarity on AWS services and high level picture about how each services fits
together. The course is highly recommended for AWS starters.”
AWS Essentials
Linux Academy4.5
10,116 Reviews
“Excellent Course. I am really thankful to Thomas and his team for
providing such a great learning experience.”

11. 11 Confidential
Courses
80K
Learners
24M
We curate the freshest, highest quality Udemy courses for
Udemy for Business to help companies stay competitive

12. 12 Confidential
Courses
80
K
Learners
24M 2.5K high-quality courses curated by our team
Our Content team continuously monitors
the collection for course quality and
relevance based on:
• Marketplace demand
• Average rating
• Instructor responsiveness
• Demand across our customers
We curate the freshest, highest quality Udemy courses for
Udemy for Business to help companies stay competitive

13. A model that keeps content up to date and relevant
13 Confidential
82%of Udemy for Business content has been
updated since 2016

15. We are dedicated to driving engagement across your company
every step of the way
15 Confidential
Launch successfully
Incorporate Udemy
into L&D programs
Develop marketing,
promotion and
communication plans
Engage business
owners
Identify end-user
"learning
ambassadors"
• Admin kickoff
• Determine business
goals
• Product training
• Lunch and learns
• Internal kickoffs
• Company culture
events
• Email and
communication to
drive adoption
• Building a culture of
learning
• Empower managers to
encourage learning
• Gain executive buy-in
• Spread learning through
social
• Leverage ambassadors to
increase engagement
24/7
Support
Specialists available to
answer your questions,
plus Live Chat 7am –
5pm PST

16. ROI of Learning

17. 4 effective ways to measure ROI
17 Confidential
Cost Savings Scalability
Employee Engagement Employee Growth

18. 18 Confidential
Cost Savings: Python on Udemy for Business saved
$25K in training costs
As a result of using Udemy for Business,
team productivity and efficiency
significantly improved as engineers
completed their Python training 6-8
months ahead of schedule.”.
Brent Bockerman
Global Learning and Development Manager
“

19. 19
Confidential
Engagement: Providing more opportunities for career
development
Because of Udemy for Business and other
HR initiatives, we saw a 10% increase in
engagement scores with our quarterly
employee engagement survey.
John James
Head of People Analytics
“

20. 20
Confidential
Scalability: 70% of employees agree that Udemy for
Business contributed to skill development
With our fast growth, limited budget and
the internal demand for professional
development, we needed a learning
platform that could scale with us.
Desiree Therianos
Head of People Ops
“

21. 21
Confidential
Employee growth: Upskilling opportunities for
employees to take on new challenges
These classes helped me gain confidence to
have my reports presented at the executive
level here at TBC. The need for projects and
my own professional development have gone
hand in hand with my course selection.
Andrew Melnick
Risk Analyst
“

22. Leading organizations use Udemy for Business to build skills and
drive learning forward
22 Confidential

23. Ultimately, Udemy for Business elevates the
perception of L&D
23 Confidential
82%
of employees have a more
positive opinion of their
L&D offering after using
Udemy for Business
of the workforce will be made up of
Millennials by 2025, yet 45% tell us they get
no leadership development at all.
of North American survey respondents
think their current skills will be
inadequate in three years
of global survey respondents think their
companies are not giving them
opportunities to develop
Source: A New Model for Corporate Learning, by Karie Willyerd, Alwin Grünwald, Kerry Brown, Bernd Welz, and Polly Traylor, Deloitte Human
Capital Trends 2017, Deloitte Millennial Survey 2017, Bersin High-Impact Learning Organization 2017.
75%
45%
59%

24. Learn, Leap, Repeat. Whitney Johnson“

25. Thank you!

26. Our instructors are world-class thought leaders
and subject matter experts
26 Confidential
Angela Yu
Founder of the London App Brewery, a top-rated
programming bootcamp. Provides in-person
mobile development training to Oracle, Salesforce,
and Ford.
Top course(s):
• iOS 11 & Swift 4 - The Complete iOS App
Development Bootcamp
Average rating: 4.7
Total students: 80,246
Jose Portilla
Head of Data Science of Pierian Data Inc. Provides
in-person data science and python programming
training to General Electric, Cigna, The New York
Times, and Credit Suisse.
Top course(s):
• Complete Python Bootcamp: Go from
zero to hero in Python 3
• Python for Data Science and Machine
Learning Bootcamp
Average rating: 4.6
Total students: 549,432
Penny de Byl
International award winning professor & best
selling author with over 25 years of experience in
game development and animation.
Top course(s):
• A Beginner's Guide To Machine Learning
with Unity
• Artificial Intelligence A-Z™: Learn How To
Build An AI
Average rating: 4.7
Total students: 15,259
David Bombal
Leading Cisco Certified Systems instructor with
over 15 years of networking training experience to
companies around the world.
Top course(s):
• Cisco CCNA Packet Tracer Ultimate labs:
CCNA Exam prep labs
• The Complete Networking Fundamentals
Course. Your CCNA start
Average rating: 4.8
Total students: 81, 291

27. Our instructors are world-class thought leaders
and subject matter experts
27 Confidential
Kim Scott
New York Times bestselling author and creator of
Radical Candor. Former leader at Google and
Apple. CEO coach at Dropbox, Qualtrics, Twitter
and several other tech companies.
Top course(s):
• Kim Scott on Radical Candor
Average rating: 4.5
Total students: 3,484
Dr. Marshall Goldsmith
World renowned business educator and coach.
Best-selling author of several management-related
books. Executive coach for companies like Best
Buy, Target, Express and more.
Top course(s):
• Leadership Success Masterclass with
Marshall Goldsmith
Average rating: 4.5
Total students: 756
Daniel Pink
New York Times bestselling author of books about
work, management, and behavioral science.
Recognized by Thinkers 50 and Clayton
Christensen as one of the top business thinkers in
the world.
Top course(s):
• Daniel Pink on the Art of Selling
Average rating: 4.4
Total students: 1,215
Patty McCord
Former Chief Talent Officer of Netflix and creator of
the Netflix Culture Deck. Advises companies like
Bank of America, Volvo, PayPal, Venmo, Zenefits,
Nutanix, Deloitte and more.
Top course(s):
• Build a Culture of Freedom &
Responsibility by Patty McCord
Average rating: 4.4
Total students: 179