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UNIVERSITY ECONOMIC DEVELOPMENT ASSOCIATION CONFERENCE 
ROB WILLIAMS | PATRICK LUENSMANN 
UNIVERSITY OF NORTHERN IOWA – REGIONAL BUSINESS CENTER
No Conference -> Let’s Make One! 
Timeline 
 Idea Planted by UNI Team in 2007 after seeing a gap 
 Roundtable Engaged & Planning Committee Formed 
 First Conference Held in 2008
EntreFest! Matures 
Leadership & Collaboration 
Successful Five Year Run 
 Partnerships Formed Every Year with 
City, Chamber, Main Street Orgs, etc 
 Expanded Planning Committee 
 Over 1,000 Iowa small business owners 
touched 
 Iowa Service Provider Smorgasboard 
Inspiration & Innovation 
 Traveling- highlighting five 
entrepreneur communities 
 Surprise and Delight 
 Informational Sessions on Emerging 
Technologies, Social Media, Guerilla 
Marketing 
 Inspiring Speakers Recruited
Eschewing the Conference Model 
 Entrepreneurs Leading New Models 
 BarCamp 
 1 Million Cups 
 Startup Weekend 
 Our Approach: 
 Listen, Imagine, Collaborate, Evaluate 
We need entrepreneur partners...
A New Collaboration Begins 
 Public/Private Partnership Formed 
 Reimagined “EntreFEST”
New Conference Born
Collaboration at Work 
 Speakers 
 Venue 
 Content
Impact and Outcomes 
 Attendance Records Broken, and Unprecedented 
 New Relationships Forged in Entire Entrepreneur Stack 
 Several Startups Launched 
 Major Media Coverage of Innovation in Iowa
Sustainability 
 Shared Ownership 
 Constant Relevance 
 Broad Audience 
 Institutional Support
Scalability & Replicability 
 Open Sourced EntreFEST 
 Multi-State Attraction 
 Shared Ownership and Resources 
 Universities Best Positioned to Lead or Support
Come to EntreFEST 2015! 
 May 20-22, 2015 
 Iowa City, IA 
 http://www.EntreFEST.com 
Join us at EntreFEST 2015

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UEDA Annual Summit 2014 - Awards of Excellence - Leadership and Collaboration - EntreFest

  • 1. UNIVERSITY ECONOMIC DEVELOPMENT ASSOCIATION CONFERENCE ROB WILLIAMS | PATRICK LUENSMANN UNIVERSITY OF NORTHERN IOWA – REGIONAL BUSINESS CENTER
  • 2. No Conference -> Let’s Make One! Timeline  Idea Planted by UNI Team in 2007 after seeing a gap  Roundtable Engaged & Planning Committee Formed  First Conference Held in 2008
  • 3. EntreFest! Matures Leadership & Collaboration Successful Five Year Run  Partnerships Formed Every Year with City, Chamber, Main Street Orgs, etc  Expanded Planning Committee  Over 1,000 Iowa small business owners touched  Iowa Service Provider Smorgasboard Inspiration & Innovation  Traveling- highlighting five entrepreneur communities  Surprise and Delight  Informational Sessions on Emerging Technologies, Social Media, Guerilla Marketing  Inspiring Speakers Recruited
  • 4. Eschewing the Conference Model  Entrepreneurs Leading New Models  BarCamp  1 Million Cups  Startup Weekend  Our Approach:  Listen, Imagine, Collaborate, Evaluate We need entrepreneur partners...
  • 5. A New Collaboration Begins  Public/Private Partnership Formed  Reimagined “EntreFEST”
  • 7. Collaboration at Work  Speakers  Venue  Content
  • 8. Impact and Outcomes  Attendance Records Broken, and Unprecedented  New Relationships Forged in Entire Entrepreneur Stack  Several Startups Launched  Major Media Coverage of Innovation in Iowa
  • 9. Sustainability  Shared Ownership  Constant Relevance  Broad Audience  Institutional Support
  • 10. Scalability & Replicability  Open Sourced EntreFEST  Multi-State Attraction  Shared Ownership and Resources  Universities Best Positioned to Lead or Support
  • 11. Come to EntreFEST 2015!  May 20-22, 2015  Iowa City, IA  http://www.EntreFEST.com Join us at EntreFEST 2015

Editor's Notes

  1. VIDEO Amandee couldn’t come today, but we did ask him from his perspective what he thought about the collaboration between our organizations. In keeping with the spirit, here is his response?