1. VASUDEV ATTADA
 vasuattada@gmail.com
+ 0096896426291 / +91 7674077207
MID LEVEL ASSIGNMENTS
Project Management | Business Intelligence | Data Warehousing
Industry Preference: IT
Location Preference: GCC / Australia /Malaysia
Extensive experience in executing full life-cycle projects; ramping-up projects within time, budget & quality parameters, as per
project management & best practice guidelines
PROFILE SUMMARY
 A competent professional with nearly 7 years of experience in:
Project Management Business Intelligence Requirement Gathering
Data Warehousing Extract, Transform and Load (ETL) Client Servicing
SQL Service Integration Services (SSIS) Documentation & Reporting Process Enhancements
 Hands-on experience inusingBusiness IntelligenceToolslikeCognos10.x, Cognos 8.x,Cognos ReportNet1.1& Cognos TM1,
Framework Manager, Report studio, Query Studio & Analysis Studio
 Efficient in collaborating with clients and understanding existing Business
Requirements for smooth project execution
 Proven acumen in developing Cognos reports, from designto implementation,
development and resolvingcomplexissues associatedwithbuildingCognos
Models usingFramework Manager
 Proven acumen in applying:
o Key development, database, reporting, analytic, and business
intelligence skills across a diverse and multi-faceted application
landscape
o Extract, Transform and Load (ETL) concepts in day-to-day tasks;
building SQL Service Integration Services (SSIS) packages including
logging, exception handling, and so on
 Comprehensiveknowledge of Powerplay Transformer& buildingCubes, SQL, Pl/SQL, Oracle, ETLtools like SSIS
Packages, DataStage, AbIntio, Reporting Tolls (MSTR& SSRS)
 Skilledinliaising with stakeholders duringthecourseof problem diagnoses, requirements gathering, detailed level design,
development, system test and production implementation to ensure that optimal resolutions were achieved
 Efficient organizer, motivator, team player and a decisive leader with the ability to motivate teams to excel and win
CORE COMPETENCIES
 Assessing business rules; performing source to target data
mapping; designing, reviewing, implementing and optimizing
Extract, Transform and Load (ETL) processes
 Reviewing project plans, developing and testing specifications,
performing data analysis
 Providing development support for existing systems, troubleshot
data and system issues, built and extended toolsets
 Analyzing and identifying data related issues within the Data
Warehouse environment as well as source systems, as needed
 Understanding and translating business requirements into Data
Warehouse solutions; creating data models and designs to meet
specific business needs that required sourcing data from multiple source systems
 Developing database including analysis, design, documentation, coding, testing and implementation of the PL/SQL code;
using data warehouse principles and techniques, with emphasis on dimensional data modelling

2.  As Business Intelligence (BI) Developer:
o Working along with the Solution Architect and Database Administrator (DBA) in updating SQL Service Integration
Services (SSIS) packages and creating framework to help tap into over 6 years years of data
o Participating in project planning exercises to analyze business requirements and outline solutions
o Attending design review sessions and ensuring all solutions are aligned to pre-defined architectural specifications
o Documenting all Extract, Transform and Load (ETL) and data warehouse processes and flows
o Creating and supporting data load processes via SQL Service Integration Services (SSIS) and database refreshes
o Using Business Intelligence (BI) tools such as Cognos BI
ORGANISATIONAL EXPERIENCE
Since Apr’13: GBM, Muscat, Oman as IT Specialist
Project: Zubair Automotive Group
Client: Zubair Automotive L.L.C, Muscat, Oman
Period: Apr’13 – Till date
Role: Cognos BI Developer, ETL Developer, Cognos Planning, SQL Server, Oracle, Autoline (ADP)
Tools: Cognos 10.1 (Query Studio, Reports Studio, and Framework Manager), MSBI, Cognos Planning for
Budgeting, Oracle, Windows XP
Description: Project is designed to run reports against data
coming from Datamarts designed in the
warehouse. The information from the Portal
systems is extracted on a daily basis,
transformed using SSIS packages from Autoline
source data as Actuals and from Cognos Planning
Budget data. For reporting used Cognos 10.1 BI.
Drafting MIS reports for Business Analysis.
Project: Dhofar Automotive
Client: Dhofar Automotive L.L.C., Oman
Period: Jun’13 – Till date
Role: Dhofar Automotive L.L.C, Oman
Tools: Cognos 10.1 (Query Studio, Reports Studio, and
Framework Manager), MSBI, Cognos Planning for
Budgeting, Oracle, Windows XP
Description: Project is designed to run reports against data coming from the Datamarts designed in the warehouse.
The information from the portal systems was extracted on a daily basis, transformed using SSIS packages
from Autoline source data as actuals and from Cognos planning budget data; for reporting used Cognos
10.1 BI.
Role:
 Collaborating with client (at their location), gathering information for business requirements and generating reports
 Examining report specification documents and understanding the user requirements
 Generating and maintaining:
o MIS Report for the group companies
o KPI Reports for all companies
o P& L Report for the analysis of the brand and branches as well as group companies
o Sales and service report for the business analysis
o Dashboard reports according to clients requirement
o Master-detail reports and drill through reports
o Ad hoc reports and List reports using Query Studio and Report Studio
 Creating:

3. o Packages, models and business view using framework manager
o Views and data marts for the division wise and model creation
o Prompt pages and conditional variables
o SSIS packages for ETL processing
 Involved in defining business rules (calculations, filters and prompts) in Framework manager model
 Drafting reports using various features of Report Studio like Cascading Prompts, Filters, Drill-Through & Conditional
Formatting
Accomplishments:
 Developed stored procedures, triggers, constraints, functions, SQL Service Integration Services (SSIS), SQL Service
Reporting Services (SSRS) in SQL 2008, using latest features of Microsoft SQL Server; optimized stored procedures
written by application developers
 Achieved 100% reduction in operational incidents, 80% reduction in after-hours callouts, and cross-skillingof Database
Administration (DBA) resources
 Managed the Warehouse Administration and Enterprise Tools team, which was responsible for Cognos and Warehouse
Administration of the Zubair & Dhofar and SQL Server, Oracle enterprise data warehouses
 Helped Zubair & Dhofar to design, develop and implement mission critical multi-partition and multi-terabyte Business
Intelligence (BI) Data Warehouses and Data Marts
 Designed a custom Business Intelligence (BI) tool that was used as a primary financial and operational manageme nt
tool for entire company’s reporting (12 FM,4 GM+40+ end users ) that resulted in accurate data usage, graphing, and
trending
PREVIOUS EXPERIENCE
Jun’12 – Mar’13: Syntel Ltd, Chennai as Sr. Software Engineer
Feb’10 – Jun’12: PB Systems, Hyderabad as Software Engineer
Sep’08 – Jan’10: Zensar Technologies Limited, Pune as Software Engineer
TECHNICAL SKILLS
OLAP Tools Cognos 10.x, Cognos 8.x, Cognos Reportnet1.1, (Query
Studio, Report Studio, Frame Work Manager, Cognos
Connection), Cognos TM1, MSTR and MSBI
Databases Oracle 9i, SQL, MSBI (SSIS)
ETL Data stage, SSIS Packages
Operating System Windows 2003/XP
ACADEMIC DETAILS
2006 B. Tech (Information Technology) from JNTU University, Hyderabad
PERSONAL DETAILS
Date of Birth: 2nd March 1982
Permanent Address: 3-3-116, JRC Puram, Kasibugga, Srikakulam, AP ,532222
Current Address: GBM, Qurum,Qurum Plaza, 1st Floor, Building No. 108, 651 Al Wilaj St, Muscat P.O. Box 1476, Oman
Languages: English, Hindi, Telugu
Nationality: Indian
Passport Details: Passport No. M5715301 (Issued at Muscat, Valid up to 09/ 03 / 2025)
Driving License Details: GCC DL no:95501974 & India DL
Visa Details: Employee Visa (Muscat) valid till May 2017
Marital Status: Married
Number of Dependents: 2
Pls. refer to annexure for projects:

4. ANNEXURE
Project: Gates Corporation
Client: Gates Corporation, Denver, USA
Period: Jun’12 – Feb’13
Role: Cognos Report Developer
Tools: Cognos 8.4 (Query Studio, Reports Studio, and Framework Manager), Teradata, Informatica and
Windows
Description: The project was related to online sales and services. It was designed to run reports against data
coming from the portal systems. The information from the portal systems was extracted on a
daily basis, transformed using Informatica and stored in a warehouse. The report engine was
based on Cognos server. Developed Data Warehouse for analysing the sales of the products with
focus to transfer source data from different source systems to the Data warehouse and to create
standard & ad-hoc reports according to the client’s requirement.
Responsibilities:
 Connected with clients and gathered their requirements; analysed report specification documents to understand user
requirements
 Prepared reports like ad hoc reports, listreports using Query Studio and Report Studio
 Developed prompt pages and conditional variables
Project: ModusLink
Client: ModusLink, Dedham, USA
Period: Feb’10 – May’12
Role: Cognos Report Developer
Tools: Cognos 8.4 (Query Studio, Reports Studio, and Framework Manager), Oracle, SSIS Packages and
Windows
Description: Project was designed to run reports against data coming from the Portal systems. The
information from the portal systems was extracted on daily basis, transformed using SSIS
packages and stored in a warehouse. It developed Data Warehouse to examine products sales.
Responsibilities:
 Created SSIS packages and worked on the enhancements of the same
Other Projects:
Project: Cisco
Client: Cisco, USA
Period: Feb’10 – dec’11
Role: Cognos Report Developer
Tools: Cognos Reportnet1.1 (Query Studio, Reports Studio, and Framework Manager), Oracle,
DataStage, Windows
Project: Mylan Inc.
Client: Mylan Pharmaceuticals, USA
Period: Dec’07 – Jan’09
Role: Cognos Report Developer
Tools: Cognos 8.3 (Query Studio, Reports Studio, and Framework Manager), DataStage, Oracle,
Windows