Wine Tasting Business Wine Consultant The Traveling Vineyard In-home tastings Free In-Home Wine Tasting Wine Buying directly to home or business

1. Good Morning Encinitas
Good Morning Encinitas
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2. • Kimberly:
• Good Morning and welcome to our premier
edition of Good Morning Encinitas. My name
is Kimberly Lilley and I am your host. Each
week we feature Encinitas businesses and
business owners who are making it through
these challenging times with innovative and
creative ways to keep business alive! Today
we have invited a very special guest with a
unique business model.
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3. • Vembra Holnagel is an event planner with many
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years of experience. She has worked with large
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corporations such as Coca Cola and smaller
businesses as well as designed and managed
many individual social events. One of her favorite
many individual social events One of her favorite
events was turning The Mount Woodson Castle
green to represent the Land of Oz and inviting the
Tin Man, Scarecrow and Lion to visit! It was quite
Tin Man Scarecrow and Lion to visit! It was quite
an experience for all the guests.
• Vembra has lived in Encinitas for 20 years with
her husband David and her two daughters and
two Miniature Schnauzers‐ Mil
Mi i Sh Milton and Lord
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Byron. Lets give a warm welcome to Vembra
Holnagel.
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4. • Kimberly: Welcome Vembra. I understand you have been in
the event planning business for some time now but you
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recently added The Traveling Vineyard Wine Tasting events
and it sounds so intriguing. Tell us about this new business
model.
• Vembra: The Traveling Vineyard allows me to direct market
wines to the consumer in private in home tasting events
wines to the consumer in private in‐home tasting events
– The wines are handpicked sourced from boutique vineyards
from the best wine growing regions from all over the world.
– 95% of our wines are exclusive to our company‐ won’t find them
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in Bevmo or Vons
– 30‐50% off retail prices for similar wines
– Most wines rated 90+ on the wine spectator scale
– Personalized service from your own wine consultant
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5. • Kimberly: The Traveling Vineyard sounds like a really fun job and
great way to learn about wine. Can you tell us a little about how a
tasting works?
tasting works?
• Vembra: Basically I bring a flight of wines (five bottles) and the
tasting glasses to a hosts living room or patio and friends gather to
tasting glasses to a hosts living room or patio and friends gather to
learn about wine, receive tasting notes , food pairing suggestions in
a fun, educational guided tour.
• Kimberly: That sounds pretty easy and simple what does it cost?
• Vembra: There is no cost to host. I bring the wines and glasses.
The benefits to the host are exclusive benefits including
• Complimentary wine for the tasting event (6 bottles)
• Exclusive Host‐only accessories
• Special Host pricing on wines and accessories from the tasting
• Free shipping of wine
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6. • Kimberly: We are here today with many small business
owners who are interested in Creating Customer Loyalty.
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• We know that Loyal customers offer you a strong
competitive advantage and it is far more cost‐effective to
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get repeat business from loyal customer than to find new
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customers.
• What can you offer business owners in this area?
Vembra : Wine tasting is something most people are happy to
attend. By creating a unique tasting event structured for
the specific business clientele, I can assist business owners
the specific business clientele I can assist business owners
with a unique and interesting event that their customers
will want to attend and will help keep the business name
on top.
on top.
For example…monthly wine tastings, or quarterly or annual
special events customized around a wine region or varietal.
The business owner buys the wine and I provide the
The business owner buys the wine and I provide the
education.
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7. • Kimberly: There are many options for Californian’s to
buy wine‐ grocery stores, drug stores, gas stations,
buy wine grocery stores drug stores gas stations
discount stores‐ what advantage do wine buyers get
when they choose to work with you?
• Vembra:
• Personal help with wine purchasing
Personal help with wine purchasing
• try before you buy exclusive and boutique wines (no
wasted money on bad wines)
wonderful pricing and value (our wines are 30‐50% off retail),
wonderful pricing and value (our wines are 30 50% off retail)
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education (from a trained wine consultant),
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easy online ordering (all wines are fully guaranteed),
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shipping directly to home or business,
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and a unique, easy way to entertain (I will help you plan and
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enjoy a successful event).
enjoy a successful event)
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8. • Kimberly‐ Thank you for joining us today. If
people want more information about The
people want more information about The
Traveling Vineyard and your services how can
they reach you.
they reach you
• Vembra: I am on the web at
http://www.myttv.com/vembra12804,
• FaceBook and Linked in,
• via phone 858‐354‐5791 or
via phone 858 354 5791 or
• email at vembra@vembraholnagel.com
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