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Recruiting SolutionsRecruiting SolutionsRecruiting Solutions
Learning to Rank Personalized Search Results in
Professional Networks
Viet Ha-Thuc and Shakti Sinha
SIGIR Industry - 2016
1
2
● Dual Roles of Search
○ Enable talent discover opportunity
○ Help companies to search for the right talent
Unique Nature of LinkedIn Search
▪ Heterogeneous sources
– People, jobs, companies,
slideshares, members’ posts, groups
▪Support many use-cases
– Recruiting, connecting, job seeking,
research, sales, etc.
▪Deep Personalization
3
Overview
4
Query
Federated Search
Spell Correction
Query Tagging
Intent Prediction
People Companies
Federated Search
Name Title Skill
Jobs
Personalized Job Search
▪ Short and vague queries
–“San francisco”, “microsoft”
–Augment queries with searcher information
▪ Skill Homophily [Li, Ha-Thuc et al. KDD’16]
–“Classic” homophily: People tend to connect with similar ones
–Skill homophily: People tend to apply for jobs requiring similar skills
–Skills in job descriptions
5
Member Skills
▪ Skills
– 35K+ standardized skills
– Represent professional
expertise
▪Challenges
– Sparsity
– Outlier skills
▪Approach: skill reputation
6
Reputation
Information a decision maker uses to make a
judgment on an entity with a record (*)
7
(*) “Building web reputation systems”, Glass and Farmer, 2010
Skill Reputation Scores [Ha-Thuc et al. BigData’15]
8
▪ Decision Maker: searcher
▪ Record: Professional
career
▪ Skill reputation: member
expertise on a skill
▪ Judgment: Hire?
Estimating Skill Reputation
9
● Remove outlier skills
● Infer missing ones
Overview
10
Query
Federated Search
Spell Correction
Query Tagging
Intent Prediction
People Companies
Federated Search
Name Title Skill
Jobs
▪ Why do we need this?
11
Personalized Federated Search - Motivation
Personalized Federated Model [Arya, Ha-Thuc et al. CIKM’15]
▪ Searcher intent
– Mine searcher profiles and past behavior to infer intent
▪ Title recruiter -> recruiting intent
▪ Search for jobs -> job seeking intent
– Machine-learned models predict member intents:
▪ Job seeking
▪ Recruiting
▪ Content consuming
12
Calibrate Signals across Verticals
▪ Verticals associate with different intents
13
People Result
Job Result
Group Result
Recruiting
Intent
Job Seeking
Intent
Content
Consuming
Intent
Calibrate Signals across Verticals
▪ Verticals associate with different intents
14
People Result
Job Result
Group Result
Recruiting
Intent
Job Seeking
Intent
Content
Consuming
Intent
Calibrate Signals across Verticals
▪ Verticals associate with different intents
15
People Result
Job Result
Group Result
Recruiting
Intent
Job Seeking
Intent
Content
Consuming
Intent
Take-Aways
▪ Text match is still important but not enough
▪ Go beyond text
▪Semi-structured data
▪Behavioral data
▪ Collaborative filtering works for skill reputation
▪ Personalized Learning-to-Rank is crucial
16
References
▪“Personalized Expertise Search at LinkedIn”, Ha-Thuc,
Venkataraman, Rodriguez, Sinha, Sundaram and Guo,
BigData, 2015
▪“Personalized Federated Search at LinkedIn”, Arya, Ha-
Thuc and Sinha, CIKM, 2015
▪“How to Get Them a Dream Job?”, Li, Arya, Ha-Thuc,
Sinha, KDD, 2016
17

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Learning to Rank Personalized Search Results in Professional Networks

  • 1. Recruiting SolutionsRecruiting SolutionsRecruiting Solutions Learning to Rank Personalized Search Results in Professional Networks Viet Ha-Thuc and Shakti Sinha SIGIR Industry - 2016 1
  • 2. 2 ● Dual Roles of Search ○ Enable talent discover opportunity ○ Help companies to search for the right talent
  • 3. Unique Nature of LinkedIn Search ▪ Heterogeneous sources – People, jobs, companies, slideshares, members’ posts, groups ▪Support many use-cases – Recruiting, connecting, job seeking, research, sales, etc. ▪Deep Personalization 3
  • 4. Overview 4 Query Federated Search Spell Correction Query Tagging Intent Prediction People Companies Federated Search Name Title Skill Jobs
  • 5. Personalized Job Search ▪ Short and vague queries –“San francisco”, “microsoft” –Augment queries with searcher information ▪ Skill Homophily [Li, Ha-Thuc et al. KDD’16] –“Classic” homophily: People tend to connect with similar ones –Skill homophily: People tend to apply for jobs requiring similar skills –Skills in job descriptions 5
  • 6. Member Skills ▪ Skills – 35K+ standardized skills – Represent professional expertise ▪Challenges – Sparsity – Outlier skills ▪Approach: skill reputation 6
  • 7. Reputation Information a decision maker uses to make a judgment on an entity with a record (*) 7 (*) “Building web reputation systems”, Glass and Farmer, 2010
  • 8. Skill Reputation Scores [Ha-Thuc et al. BigData’15] 8 ▪ Decision Maker: searcher ▪ Record: Professional career ▪ Skill reputation: member expertise on a skill ▪ Judgment: Hire?
  • 9. Estimating Skill Reputation 9 ● Remove outlier skills ● Infer missing ones
  • 10. Overview 10 Query Federated Search Spell Correction Query Tagging Intent Prediction People Companies Federated Search Name Title Skill Jobs
  • 11. ▪ Why do we need this? 11 Personalized Federated Search - Motivation
  • 12. Personalized Federated Model [Arya, Ha-Thuc et al. CIKM’15] ▪ Searcher intent – Mine searcher profiles and past behavior to infer intent ▪ Title recruiter -> recruiting intent ▪ Search for jobs -> job seeking intent – Machine-learned models predict member intents: ▪ Job seeking ▪ Recruiting ▪ Content consuming 12
  • 13. Calibrate Signals across Verticals ▪ Verticals associate with different intents 13 People Result Job Result Group Result Recruiting Intent Job Seeking Intent Content Consuming Intent
  • 14. Calibrate Signals across Verticals ▪ Verticals associate with different intents 14 People Result Job Result Group Result Recruiting Intent Job Seeking Intent Content Consuming Intent
  • 15. Calibrate Signals across Verticals ▪ Verticals associate with different intents 15 People Result Job Result Group Result Recruiting Intent Job Seeking Intent Content Consuming Intent
  • 16. Take-Aways ▪ Text match is still important but not enough ▪ Go beyond text ▪Semi-structured data ▪Behavioral data ▪ Collaborative filtering works for skill reputation ▪ Personalized Learning-to-Rank is crucial 16
  • 17. References ▪“Personalized Expertise Search at LinkedIn”, Ha-Thuc, Venkataraman, Rodriguez, Sinha, Sundaram and Guo, BigData, 2015 ▪“Personalized Federated Search at LinkedIn”, Arya, Ha- Thuc and Sinha, CIKM, 2015 ▪“How to Get Them a Dream Job?”, Li, Arya, Ha-Thuc, Sinha, KDD, 2016 17