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FOR
NOT I NNOV AT ORS
ONLY
Technology Adoption Made Simple
Luca Argenton ◦ l.argenton@digitalattitude.team
SMART CARS
STUPID INFRASTRUCTURE
NEW WORLD
OLD RULES
16%
CULTURAL ISSUE
STRATEGIC PRIORITY
TECHNOSTRESS
INABILITY TO COPE WITH NEW
TECHNOLOGIES IN A HEALTHY WAY
LACK OF ADOPTION
COMPANIES STRUGGLE TO RETURN VALUE
FROM THEIR ICT INVESTMENTS BECAUSE
THEY FAIL TO INTEGRATE TECHNOLOGY
WITH HUMAN EXPERIENCE
ADOPTION
Use { Acceptance + Sustainability + Ownership }
HABITS
SHAPE OUR BRAIN
REPEATED
ACTIONS
HABITS ABILITY
EXCELLENCE
AN A.I. ASSISTANT
THAT COACHES USERS
TO INSTALL & MAINTAIN
CLOUD-ADOPTION
RELATED HABITS
IN 90 DAYS
H.I.
Habit
Installing
Platform
Training algorithm based on
psychological logics to build
and maintain adoption habits
without effort
Training algorithm based on
psychological logics to build
and maintain adoption habits
without effort
Change user behaviours
through a tailored and real-
time coaching guide based on
software usage patterns
Training algorithm based on
psychological logics to build
and maintain adoption habits
without effort
Change user behaviours
through a tailored and real-
time coaching guide based on
software usage patterns
Onboard non users and
enhance cloud adoption
thereafter
Prime
Nudge
Feedback
IT’S CLOUD TIME
Come on: I’m not talking about the weather.
Look outside: the sun is shining ☀☀
When you’ll save this file, go to One Drive
It will always be safe and accessible 👏
Luca
Argenton
Ceo &
Co-founder
Simone
Lusenti
Coo &
Co-founder
Angelo
Larocca
Psychologist
Choice Architect
Krste
Rajchevski
Full Stack Web
Developer
Denis
Sumin
Full Stack Web
Developer
Alberto
Tamagnini
Product & Biz
Development
Luca Argenton ◦ l.argenton@digitalattitude.team ◦ www.digitalattitude.tech
Says Thank You

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