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Lisa Myers en The Inbounder

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Ponencia de Lisa Myers en The Inbounder

Publicado en: Marketing

Lisa Myers en The Inbounder

  1. 1. @LisaDMyers Go big or go home LISA MYERS, CEO Verve Search #theinbounder Ponencia en inglés - Ponte los
  2. 2. Source: Simon Sinek
  3. 3. We make great campaigns. They’re creative, innovative, beautifully designed, and easy to use. Want to buy our services? “ ”
  4. 4. We want to be THE destination for digital pioneers. We believe in thinking differently and challenging the status quo. The way we challenge the status quo is by being brave, honest, inquisitive, innovative and accountable. We just happen to make great campaigns. Want to buy our services? “ ”
  5. 5. People don’t buy WHAT you do but WHY you do it!
  6. 6. Facts and figures don’t drive behavior People buy WHY you do it! NOT what or HOW! What you do is just the proof.
  7. 7. Facts and figures don’t drive behavior People buy WHY you do it! NOT what or HOW! What you do is just the proof.
  8. 8. Facts and figures don’t drive behavior People buy WHY you do it! NOT what or HOW! What you do is just the proof.
  9. 9. Narvikhttps://blogg.expedia.no/slaget-om-narvik/en
  10. 10. Emotional investment through collaboration makes outreach more successful
  11. 11. https://accent-map.expedia.co.uk
  12. 12. Historic London http://www.expedia.co.uk/vc/historicLondon
  13. 13. http://www.expedia.co.uk/vc/historicLondon
  14. 14. When your campaign is good enough to get TV coverage
  15. 15. 57 links (and still counting)
  16. 16. 59 links so far including:
  17. 17. How?
  18. 18. How? Why?
  19. 19. Passion Determination Belief
  20. 20. Luke: “I can’t believe it” Yoda: “That is why you fail”
  21. 21. change the way you look at things the things you look at change if you Wayne Dyer
  22. 22. What’s the biggest difference between Elon Musk and someone in a dead end job?
  23. 23. IQ? Upbringing? Education? Luck?
  24. 24. 100 people theory
  25. 25. HOW YOU THINK
  26. 26. It’s not who you are that holds you back, it’s who you think you are. – David Brinkley
  27. 27. Thank You! Lisa@vervesearch.c om @LisaDMyers @VerveSearch
  28. 28. GRACIAS THANK YOU #theinbounder @LisaDMyers LISA MYERS, CEO Verve Search

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