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Expanding Your Online Presence with WordPress Multisite

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David Carroll and Adam Weart present "Expanding Your Online Presence with WordPress Multisite."

Publicado en: Tecnología, Empresariales
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Expanding Your Online Presence with WordPress Multisite

  1. 1. ABOUT THE PRESENTERSDavid Carroll• Software Geek• Father• WordPress Background• Showered Today• @CreativeDC• Co-Founder/Developer Guy for WebSocial.ly
  2. 2. ABOUT THE PRESENTERS Adam Weart • Designer • Father • WordPress Background • Wears pants, sometimes  • @AdamWeart • Co-Founder/Creative Guy for WebSocial.ly
  3. 3. YOUR ONLINE PRESENCEWordPress is a Powerful Tool for Establishing Your OnlinePresence• Online Branding• Destination Point for Online Marketing• Information Gateway for your Niche Service• Connect with New and Existing Customers• Establish Credibility
  4. 4. BRIEF HISTORY WordPress WordPress Multisite Standard (separate code base) (core code base)
  5. 5. WORDPRESS 3.0: STANDARD + MULTISITE WordPress 3.0 (shared code)
  6. 6. WORDPRESS STANDARD ( INDIVIDUAL INSTALLS )Site 1 Site 2 Site 3 Site 4 Site 5 Site 6 Site 7 Site 8
  7. 7. WORDPRESS 3.0: MULTISITE NETWORK Single Installation
  8. 8. COMPARING DOMAINS Standard and Multisite Domains:
  9. 9. MULTISITE NETWORK SITESSub Domains / Sub Folders:
  10. 10. MULTISITE NETWORK SITESMapped Domains:
  11. 11. ENABLING MULTISITEwp-config.phpdefine(WP_ALLOW_MULTISITE, true);
  12. 12. CONFIGURING MULTISITE http://wordpress.org/extend/plugins/wordpress-mu-domain-mapping/
  13. 13. WHO USES WORDPRESS MULTISITE? • WordPress.com • BestBuy • AJC Blogs • Tosh-O • Wall Street Journal Blog • Mozilla Blogs • WebSocial.ly
  14. 14. WORDPRESS.COM
  15. 15. BESTBUY.COM
  16. 16. AJC BLOGS
  17. 17. TOSH.O
  18. 18. WSJ LAW BLOG
  19. 19. MOZILLA BLOG
  20. 20. WEBSOCIAL.LY
  21. 21. MULTISITE GOTCHAS • Beware of the shared themes. • Beware of plugins not developed with Multisite in mind. • Beware of issues with SSL for individual sites required for mapped domains on shared hosting.
  22. 22. HOSTING ADVANTAGES• Update Once (Plugins / Themes / WordPress Core)• Centrally Manage Users (Community and Core Members)• Single Sign on for Various Sites• Quickly Create New Sites (without setting up new WP installs)
  23. 23. MARKETING ADVANTAGES• Create an Inbound Links SEO Strategy• Content Syndication• Shared Community Across Websites
  24. 24. WORDPRESS 3.0: MULTISITE NETWORK Manage Similar Sites
  25. 25. WORDPRESS 3.0: MULTISITE NETWORKManage Completely Different Sites
  26. 26. Questions?

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