2. Paul Boag: The Boom-Bust Cycle
#IntranetNow @jesperbyIntranetgovgame.com
Fact: After an intranet project,
funding and staffing often dwindle
Intranet project
Penny
Amy Leonard
Sheldon
You You
Where did
everyone go?
3. Selina
(manager)
Fact: It’s often hard to convince
the organisation you need more resources
You
I need… Won’t happen!
#IntranetNow @jesperbyIntranetgovgame.com
4. #IntranetNow @jesperbyIntranetgovgame.com
Idea: Use gamification for explaining
all that needs to be done
1) Write down all
intranet tasks on
cards
2) Gather every
person involved in
the product
3) Distribute the
cards (=tasks)
among the
participants
Penny
Amy Leonard
Sheldon
You Selina
(manager)
You
Leonard
Leonard is the expert on
Search, so this task is for
him.
Okay!
6. #IntranetNow @jesperbyIntranetgovgame.com
Idea: Use gamification for explaining
all that needs to be done
4) In the end, you
have your ”work
portfolio”
5) And the manager finally
understands just how much you do
every day
Selina
(manager)
You are the BEST!
I had NO idea intranet management
involved all this.
8. Full game contains 132 cards
www.intranetgovgame.com
#IntranetNow @jesperbyIntranetgovgame.com
Editor's Notes
— Jesper Bylund.
— Intranet manager in Sweden for 16 years.
— I’ve invented The Intranet Governance Game.
A thing I’ve noticed is that organisations 1) often staff up when they have a project, but 2) can’t see that an ordinary maintenance day is important too.
An ordinary day you only have a skeleton crew, an intranet team with maybe only one or two persons. Then it’s really hard to do anything good.
Paul Boag speaks about this as the boom-bust cycle—we have temporary bursts of money and personell for doing a redesign, but we let the intranet dwindle inbetween.
In the end, our intranet is an embarresment most of the time.
If you are a dedicated intranet manager, wanting to do something good, you often have a hard time convincing the intranet owner you need more team colleagues and more money.
In some organisations, one doesn’t have have an annual budget at all for the product.
I’ve been thinking about this for many years. How do we convince our managers and owners about what the intranet needs?
Maybe gamification could be a possibility?
What if you’d write down all intranet team tasks you do, and need to do, like this card: ”Make sure the search engine has the right synonyms”.
Step 2: Gather the team, the intranet owner and others involved managers.
Go through the cards, discuss them, and distribute them.
Then it would be really obvious just how many tasks the team do every month.
You get the opportunity to have good, candid discussions with the management about what is important to do, and what could be done later.
Here you can see two cards.
One with four stars, meaning this task is absolutely essential.
Fewer stars means the task is less important, you can survive without doing the task.
When you have gone through all cards, the team knows what to do, everyone gets his or her own ”work portfolio” with the personal work tasks.
The manager also gets a greater understanding of all the things involved in good product management.
I’ve built a game around this idea.
I’ve also released a free version anyone can download and use. If you want to use this version, go to the game web page, find the lite version.
The lite version has 50 cards and a template for creating more cards.
The pro version has 132 cards. You can see this version at the table talks this afternoon, I’m leading the table talks about governance.