This document discusses the importance of company culture for long term success. It provides examples of companies with great cultures like Netflix, Facebook, and Starbucks. The document then discusses the culture at WineDirect in particular. It states that WineDirect's culture is driven by its vision, mission, values and people. It outlines the values it looks for in employees, including innovation, customer satisfaction, communication, persistence, humility and being remarkable. The document emphasizes that WineDirect wants to inspire enthusiasm in its team and looks for employees who are passionate about the wine industry and dedicated to customers.

1. Creating a Company and Culture We Love

2. The best businesses are really ones that can combine
passion, profits, and purpose.
-Tony Hsieh
CEO, Zappos

3. Everybody’s talking about culture these days.

4. Netflix is legendary for it’s culture deck, which has received more than 6.5 million views to date.
It may well be the most important document ever to come out of (Silicon) Valley
-Sheryl Sandberg COO, Facebook

5. We have no patent on anything we do and anything we do can be copied by anyone else. But you can't copy the heart and the soul and the conscience of the company.
-Howard Schultz, Starbucks

6. Will work for Wine!

7. What’s most important at WineDirect is our people and our customers.

8. Our culture is our
Corporate Personality!

9. Why is it
so important?

10. Because a positive culture can mean the difference between long term success and…….

11. Because a positive culture can mean the difference between long term success and…….

12. As the world moves from the industrial age to the information age, the rules of business have changed.

13. The intangibles are what matter most now
•
Knowledge
•
People
•
Teams

14. We’ve outgrown the structures
that worked before.
Efficiency comes from how people
work together to serve our customers.

16. A great culture leads to:
•
Employee & customer satisfaction
•
Product and service innovation
•
Quality
•
Sales growth

17. What defines the
WineDirect culture?

18. It’s partly our vision We aspire to be the wine industry’s leader in DTC services.

19. It’s partly our mission We must fully support our customers with products, services, and information to help them succeed. Our customers are our reason for being!

20. It’s largely our values Deliver Peace of Mind We strive to deliver personalized service in every way possible.

21. Build a Winning Team, Trust Your Colleagues We believe that open and honest communication make for the best relationships with each other and customers.

22. Embrace Change
Be Bold, Daring, Different
We’re not afraid to take risks.
We learn the lessons,
and we share results.
We strive to be a little better
each and every day.

23. To improve is to change;
to be perfect is to change often.
- Winston Churchill

24. Do More With Less
We work smart.
We work hard.
And we’re efficient.

25. Be Humble And by humble, we don’t mean weak, meek, or indecisive……

26. What we do mean is…… Know what you don’t know Listen to all ideas, and Don’t ever underestimate the competition

27. Finally, our culture is driven by our people Our people are our ambassadors!

28. Times are changing It used to be that companies worked toward employee satisfaction.

29. Today, we believe we can do much better than simply aiming for satisfaction. We want to inspire boundless enthusiasm
in our team members.

30. We want people to be 100 percent engaged in growing the business.

31. What does it mean to work at WineDirect? What qualities do we value most in our team members?

32. First and foremost, we value innovation!

33. The business world we
operate in is very competitive.
To be successful and to thrive,
we need to constantly
challenge ourselves
to come up with new and
better ways of doing things.

34. When the winds of change blow, some people build walls and others build windmills. -Chinese Proverb

35. We look for people whose number one goal is customer satisfaction.

36. Our WineDirectors are always looking for creative new ways to WOW our customers.

37. We value communication.

38. Not only should our people be good communicators who carefully organize their thoughts before they are communicated; they should be good listeners as well.

39. Persistence is extremely important at WineDirect. Or in the words of management, we favor a bias-to-action.

40. Our people are results driven
(and we’re not just talking
about hard work).
We look for effective work.

41. We like our team members
to be curious.
We constantly welcome
and seek out new knowledge.

42. I have no special talent. I am only passionately curious.

43. In keeping with our corporate values, we like humility. At WineDirect, our egos are checked at the door. We don’t take ourselves too seriously, and when things go wrong, we’re more than willing to take responsibility.

44. Don’t accept your dog’s admiration as conclusive evidence that you are wonderful. -Ann Landers

45. Finally, we look for people who
are remarkable.
The world is changing ever more rapidly……This means you have to toss out everything you know and do something remarkable in order to have any impact at all.
-Seth Godin, The Purple Cow

46. Our team is vibrant, energetic and passionate about the wine industry!

47. The thing that unites us is our unwavering dedication to our customers. It's what motivates us to get out of bed each morning, excited to come to work.

48. What do our employees
want from us in return?

49. They want us to invest in them and provide room to grow.

50. They want to have a voice and a say. They want to make a difference and know that we respect their ideas.

51. They want a life after work.
They want to work hard
and then have time to play hard.

52. They want to be part of a remarkable and collaborative team, where each and every person is comfortable with sharing and helping others.

53. They want to have fun at work. And they don’t mind working in a place where opening the occasional bottle of wine is part of the job.

54. Put a group of enthusiastic, innovative, and confident people together, reward them for imagination and curiosity, and everybody wins. -Joe Waechter CEO, WineDirect